Marketing
Approaches, tactics and advice for marketers
LinkedIn Pixel: What It Is and How to Use It for Remarketing Campaigns?
Not every LinkedIn ad campaign you run is going to be a success. And it’d continue being a flop or an average success unless you ...
by Masooma Memon · May 22, 2023
Ideal Post Frequency on Instagram: 20+ Expert Tips on How to Generate Engagement and Growth
Too much of anything is good for nothing, goes the old saying. But the other one says, out of sight, out of mind. So, which ...
by Spela Mlekuz · Jul 10, 2025
How Bee Inbound Uses Databox to Unify Client Data and Streamline Reporting
Agency marketers know better than most that the more tools and systems you use, that harder it is to compile data into a coherent report ...
by Kiera Abbamonte · May 10, 2024
Is Your Facebook CPM Too High? Here’s How To Track It
Hello everyone. Welcome to another episode of Data Snacks. My name is Monja, and I’m the product marketer at Databox. Ever feel like your Facebook ...
by Tamara Omerovic · Apr 9, 2025
9 Effective Email Marketing Tips for Small Businesses
As a small business owner, you are in a unique position to benefit from email marketing. Unlike large corporations that often don’t resonate well with ...
by Masooma Memon · Apr 22, 2022
11 Google Ranking Factors You Shouldn’t Ignore
Most SEO professionals overcomplicate the process of ranking well on Google. They obsess over every single Google ranking factor. (Note: There are around 200 total!). ...
by Jessica Malnik · May 8, 2023
8 Best CRMs for Ecommerce in 2021
Once your business reaches a certain size, it’s impossible to keep track of customer relationships without a good CRM tool. But finding the best customer ...
by Masooma Memon · Jan 31, 2022
15 Featured Snippet Optimization Tips for Getting More Position Zero Results
Featured snippets are the holy grail of organic search results. They’re larger and more informative than standard organic search results, and they appear in “position ...
by Jessica Greene · Jan 6, 2022
How Can We Improve Website Time on Page and Dwell Time?
Hello everyone. Welcome to another episode of Data Snacks. I’m Monja, a product marketer here at Databox. Today, we’re going to talk about analyzing visitor ...
by Tamara Omerovic · Dec 20, 2023
Podcast Marketing: Advertise Your Podcast Effectively with These 13 Tips
One of the most challenging things about growing a podcast is there is no built-in discovery mechanism like you have with blogs and videos. You ...
by Jessica Malnik · Apr 18, 2022
15 Ways to Get Maximum ROI From Your Newsletter
Did you know that the movie Cutthroat Island from 1995 only made $10 million at the box office? That fact may not have been so ...
by Stefana Zaric · Apr 20, 2023
16 Expert Strategies for Researching Your Ad Campaign’s PPC Keywords
Keywords are the bread and butter of a PPC campaign. They determine who sees your ads, and you want the right eyes on them. You ...
by Melissa King · Jul 8, 2022
9 Most Helpful Custom Reports in HubSpot
HubSpot has several default reports that can help you analyze data better and use the knowledge gained to make better business decisions. But oftentimes a ...
by Masooma Memon · Jun 2, 2025
How KlientBoost Improved Customer Engagement and Retention with a Unique Approach to Setting Client Goals
Recently, Jonathan Dane sat down with our own John Bonini to share details about how identifying and improving one metric helped boost customer engagement, customer ...
by Spela Mlekuz · Feb 20, 2024
Which Blog Posts Drive The Most CTA Clicks?
Hello everyone. Welcome to another episode of Data Snacks. My name is Monja, and I’m the product marketer at Databox. How do you judge the ...
by Tamara Omerovic · Dec 20, 2023
15 Proven Ways To Reduce Your Average Support Ticket Response Time
No matter your industry, niche, or ideal customer, there’s one truth that just about every business shares––customer support will make or break a sustainable business. ...
by Kiera Abbamonte · Jun 10, 2022
10 Clear Signs You Should Pause Your Facebook Campaign
To pause or not to pause? Your latest Facebook ad campaign hasn’t lived up to your expectations – you’ve got lots of views, but no ...
by Stefana Zaric · Dec 20, 2023
Facebook Advertising Costs: 5 Metrics to Track for Keeping Your Costs Low
So your Facebook ad costs are shooting for the stars and you just can’t rest well until you bring those costs down, isn’t it? We ...
by Masooma Memon · Mar 29, 2023
16 Tips to Increase Email Engagement
When it comes to sending emails to your customers, how do you ensure yours stands out from their crowded inbox? Finding a tactic that works ...
by Mara Calvello · Dec 20, 2023
Sessions vs. Users vs. Pageviews in Google Analytics: Everything You Need to Know
Whether you’re new to Google Analytics or have been using it to track website performance for years, it is easy to get overwhelmed by all ...
by Jessica Malnik · Feb 24
45 Common SEO Mistakes to Keep Your Eyes on in 2021
SEO is an amazingly complex field. Even experienced pros sometimes neglect SEO fundamentals because there’s just so much to do and remember when it comes ...
by Jessica Greene · May 8, 2023