Playbooks

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Why You’re Losing to ‘No Decision’—and How to Fix It (w/ Jen Allen-Knuth, Demand Jen)
Playbooks

Why You’re Losing to ‘No Decision’—and How to Fix It (w/ Jen Allen-Knuth, Demand Jen)

Ever stare at your pipeline and wonder why so many deals end in “no decision”? Or struggle to understand why perfectly good prospects keep choosing ...

Author's avatar by Jeremiah Rizzo | Jan 7
How to use historical data to plan future growth (w/ Megan Bowen, Refine Labs)
Playbooks

How to use historical data to plan future growth (w/ Megan Bowen, Refine Labs)

Learn how Megan Bowen, CEO of Refine Labs, helps B2B SaaS companies drive predictable growth by leveraging historical data. Discover the "Revenue Performance Assessment" framework to uncover growth opportunities, optimize paid strategies, and create accurate forecasts.

Author's avatar by Jeremiah Rizzo | Dec 4, 2024
Driving Data-Driven Revenue Growth (w/ Roee Hartuv, Winning by Design)
Playbooks

Driving Data-Driven Revenue Growth (w/ Roee Hartuv, Winning by Design)

Want to turn your business into a revenue-generating machine? In this playbook, we’ll explore the “Revenue Architecture” framework, a powerful system to streamline your sales ...

Author's avatar by Jeremiah Rizzo | Oct 31, 2024
Know What Social Content Resonates Most With Your Audience (w/ Darien Payton, Antidote)
Playbooks

Know What Social Content Resonates Most With Your Audience (w/ Darien Payton, Antidote)

Ah, the brand social accounts. We all have them, and we all link to them in the footer of our websites. But what are you ...

Author's avatar by Jeremiah Rizzo | Oct 17, 2024
Crafting a Marketing Plan to Hit Revenue Goals (w/ Sam Kuehnle, Loxo)
Playbooks

Crafting a Marketing Plan to Hit Revenue Goals (w/ Sam Kuehnle, Loxo)

Sam Kuehnle (VP of Marketing at Loxo) shares how to craft a marketing plan that aligns with, and contributes to, your company’s annual revenue target. ...

Author's avatar by Jeremiah Rizzo | Oct 9, 2024
Creating Extremely Accurate Sales Plans (w/ Dougie Loan, SourceWhale)
Playbooks

Creating Extremely Accurate Sales Plans (w/ Dougie Loan, SourceWhale)

Q4 is upon us, which means it’s almost time to craft next year’s plan. For many companies, that means starting with an annual revenue goal ...

Author's avatar by Jeremiah Rizzo | Dec 3, 2024
Building a Profitable Marketing Program (w/ Adam Goyette, Growth Union)
Playbooks

Building a Profitable Marketing Program (w/ Adam Goyette, Growth Union)

Is your marketing program profitable? Do you know how much you can spend to profitably acquire new customers? Do your marketing and sales teams share ...

Author's avatar by Jeremiah Rizzo | Dec 3, 2024
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