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Proven Strategies for Growth in Healthcare Marketing (w/ Jennifer Christensen, Beacon Media + Marketing)
Agencies

Proven Strategies for Growth in Healthcare Marketing (w/ Jennifer Christensen, Beacon Media + Marketing)

In this episode of “Metrics & Chill”, host Pete Caputa is joined by Jennifer Christensen, founder partner at Beacon Media and Marketing, a firm specializing ...

Author's avatar by Maria Rozhdestvenskaia | Nov 4, 2024
Implementing an Outcomes-Led Strategy (w/ Alli Blum, Hypothesis Department)
Playbooks

Implementing an Outcomes-Led Strategy (w/ Alli Blum, Hypothesis Department)

In this episode of “Metrics & Chill”, host Jeremiah Rizzo converses with Alli Blum about the implementation and benefits of an outcomes-led strategy for businesses ...

Author's avatar by Maria Rozhdestvenskaia | Nov 4, 2024
BTB: Building Purpose-Driven Marketing Strategies (w/ Andi Graham, Big Sea)
Playbooks

BTB: Building Purpose-Driven Marketing Strategies (w/ Andi Graham, Big Sea)

In this episode of “Metrics & Chill,” Pete Caputa hosts Andi Graham, the founder and CEO of Big Sea, a digital marketing agency that empowers ...

Author's avatar by Maria Rozhdestvenskaia | Nov 4, 2024
BTB: Mastering Data-Driven Legal Marketing Success (w/ Guy Alvarez, Good2BSocial)
Playbooks

BTB: Mastering Data-Driven Legal Marketing Success (w/ Guy Alvarez, Good2BSocial)

In this episode of “Metrics & Chill,” Pete Caputa hosts Guy Alvarez, founder of Good2bSocial, a digital marketing agency tailored to law firms. Guy recently ...

Author's avatar by Maria Rozhdestvenskaia | May 15, 2024
How To Run a Lean ABM Program (w/ Mason Cosby, Scrappy ABM)
Playbooks

How To Run a Lean ABM Program (w/ Mason Cosby, Scrappy ABM)

In this episode, Mason Cosby – founder of Scrappy ABM, shares the importance of aligning marketing and sales strategies for business growth. If want to ...

Author's avatar by Jeremiah Rizzo | Apr 9, 2024
Turning Proprietary Data Into Killer Content (Rachel Whitehead, ChartMogul)
Chartmogul

Turning Proprietary Data Into Killer Content (Rachel Whitehead, ChartMogul)

Learn how Rachel Whitehead (VP Marketing, ChartMogul) and her team leveraged internal data to create valuable content that drove brand awareness, traffic, and signups. Links

Author's avatar by Jeremiah Rizzo | Apr 9, 2024
BTB: The Power of Co-Creating Content With Your Customers (w/ James Robert Lay, Digital Growth Institute)
Playbooks

BTB: The Power of Co-Creating Content With Your Customers (w/ James Robert Lay, Digital Growth Institute)

James Robert Lay, founder and CEO of Digital Growth Institute, shares his journey of building a successful consulting practice focused on helping banks and credit ...

Author's avatar by Jeremiah Rizzo | Apr 9, 2024
BTB: How Top Performing Agencies Market Themselves (w/ Karl Sakas)
Playbooks

BTB: How Top Performing Agencies Market Themselves (w/ Karl Sakas)

Get insights from our recent survey with Karl Sakas, to learn how 200+ agencies are marketing themselves. Links

Author's avatar by Jeremiah Rizzo | Apr 9, 2024
The State of Business Reporting (w/ Pete Caputa, Databox)
Playbooks

The State of Business Reporting (w/ Pete Caputa, Databox)

We recently surveyed 314 companies to learn how they’re setting goals and reporting performance to their teams. So in this episode, I chatted with Pete ...

Author's avatar by Jeremiah Rizzo | Feb 20, 2024
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