Can you describe who your ideal customer is? Who are your best-fit customers: the ones who get the most value from what you do, and ...
I recently had the pleasure of chatting with Dots Oyebolu on the podcast, where we talked about marketing metrics that matter (LTV, ACV, revenue), his ...
Your marketing manager needs to understand why their latest campaign’s MQLs (marketing qualified leads) aren’t converting to sales at the usual rate. They go to ...
How often have you sat in meetings trying to answer seemingly basic questions about your business, only to realize you don’t have the data to ...
A great reporting solution doesn’t just save you time It helps you make better decisions. Don’t get me wrong, saving 12~ hours every month is ...
Ever stare at your pipeline and wonder why so many deals end in “no decision”? Or struggle to understand why perfectly good prospects keep choosing ...
Learn how Megan Bowen, CEO of Refine Labs, helps B2B SaaS companies drive predictable growth by leveraging historical data. Discover the "Revenue Performance Assessment" framework to uncover growth opportunities, optimize paid strategies, and create accurate forecasts.
Want to turn your business into a revenue-generating machine? In this playbook, we’ll explore the “Revenue Architecture” framework, a powerful system to streamline your sales ...
Ah, the brand social accounts. We all have them, and we all link to them in the footer of our websites. But what are you ...
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