Agencies

Latest Posts

8 Client Reporting Best Practices for Agencies and Consultants (with Examples)
Reporting

8 Client Reporting Best Practices for Agencies and Consultants (with Examples)

Frustrated with client reports? Discover 8 expert-backed best practices to simplify reporting, strengthen client relationships, and showcase your value with real-world examples.

Author's avatar by Tamara Omerovic | Jan 22
The State of Profitability in Digital Agencies in 2024 (75+ Expert Responses)
Agencies

The State of Profitability in Digital Agencies in 2024 (75+ Expert Responses)

How profitable are digital agencies in 2024? What strategies are they using to stay ahead of the competition? Running a digital agency is no easy ...

Author's avatar by Filip Stojanovic | Jul 15, 2024
Proven Strategies for Growth in Healthcare Marketing (w/ Jennifer Christensen, Beacon Media + Marketing)
Agencies

Proven Strategies for Growth in Healthcare Marketing (w/ Jennifer Christensen, Beacon Media + Marketing)

In this episode of “Metrics & Chill”, host Pete Caputa is joined by Jennifer Christensen, founder partner at Beacon Media and Marketing, a firm specializing ...

Author's avatar by Maria Rozhdestvenskaia | Nov 4, 2024
The State of B2B Content Creation: Navigating the Future of In-House Marketing Innovation
Agencies

The State of B2B Content Creation: Navigating the Future of In-House Marketing Innovation

Is your B2B content stuck in 2020? You’re not the only one facing this problem. With the B2B market getting more competitive by the day ...

Author's avatar by Filip Stojanovic | May 14, 2024
Acquisition Mastery – How to Get Clients for Your Marketing Agency in 2024 [Insights from 87+ Experts]
Agencies

Acquisition Mastery – How to Get Clients for Your Marketing Agency in 2024 [Insights from 87+ Experts]

While it might seem a bit ironic, for many marketing agencies, the biggest problem is marketing themselves and getting new clients. It’s similar to the ...

Author's avatar by Nevena Rudan | Apr 9, 2024
The State of Agency-Client Collaboration in 2024
Agencies

The State of Agency-Client Collaboration in 2024

Most agencies struggle with the same challenge: proving the value of their work to their clients and showcasing performance in an understandable way while ensuring ...

Author's avatar by Nevena Rudan | Apr 9, 2024
How High Performing Agencies Market Themselves
Agencies

How High Performing Agencies Market Themselves

Marketing agencies often neglect their own marketing, much like the shoemaker’s children who go without new shoes. Survey respondents reinforced this point, including Samantha Strazanac, ...

Author's avatar by Nevena Rudan | Jun 15, 2024
How Much Should Your Marketing Agency Charge for its Monthly Retainer Fee?
Marketing

How Much Should Your Marketing Agency Charge for its Monthly Retainer Fee?

Working out your marketing agency retainer fee might be confusing initially. And, frankly, it might even take a few retainers in trial and error as ...

Author's avatar by Masooma Memon | Apr 9, 2024
Driving Growth w/ Short & Long-Term Planning (w/ Amrita Mathur, Superside)
Agencies

Driving Growth w/ Short & Long-Term Planning (w/ Amrita Mathur, Superside)

Learn how Amrita Mathur (VP Marketing) has helped Superside grow to $45m in 4 years, using a combination of short and long-term planning. How They ...

Author's avatar by Jeremiah Rizzo | Feb 20, 2024
Account Manager Burnout: How Many Clients Are Too Many?
Agencies

Account Manager Burnout: How Many Clients Are Too Many?

Do you ever feel like you’re drowning in a sea of clients?  As an agency account manager, you’re expected to wear many hats. From liaising ...

Author's avatar by Saffa Faisal | Apr 6, 2023
Optimizing Your Existing Funnel (w/ Adam Goyette, Curdis)
Agencies

Optimizing Your Existing Funnel (w/ Adam Goyette, Curdis)

Adam Goyette (Founder, Curdis) shares the framework he uses and recommends to identify growth and optimization opportunities from your existing marketing and sales funnel. How ...

Author's avatar by Jeremiah Rizzo | Feb 20, 2024
Best KPIs for Marketing Agencies
Agencies

Best KPIs for Marketing Agencies

You’re running campaigns for your clients and tracking their results like a hawk. A client’s Facebook ad with a CTR of 15%? Fantastic. A 100% ...

Author's avatar by Elise Dopson | Jan 25, 2023
Subscribe to our newsletter, Move the Needle

Join 77,800+ leaders who are learning how to make data a competitive advantage.