Articles by author Peter Caputa IV

Peter Caputa IV is CEO of Databox. You can follow him on Twitter or connect on Linkedin.

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Sales

18 Tips for Increasing Your Sales Team’s Activity

Don’t know how to motivate your sales team into talking to more prospects? 20 sales experts share their tips on increasing sales team activity.

Sales Peter Caputa IV   |  Jan 25

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Marketing

Opt-in Now to Databox’s Benchmark Feature to Get Free Access

Databox’s Benchmarks feature allows you to see how your company compares to others like yours and helps you set better strategy and business goals.

Marketing   |  Dec 21 2021

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Management

How to Predict Your Company’s Performance During Uncertain Times

Here’s how Databox is managing through the current health crisis with lessons we hope you can apply to your business, too.

Management   |  Apr 22 2020

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Ground Up Podcast

HubSpot Sales Enterprise: The Great, The Good, The Bad and The Ugly

Sales software savant, Doug Davidoff, joined us on Ground Up to discuss the 37 (yes, 37!) features of HubSpot Sales Enterprise.

Ground Up Podcast   |  Jan 29 2019

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Ground Up Podcast

2 Years of Sales Lessons at a Company Obsessed with Eliminating the Need for Salespeople

On this episode of Ground Up, Brian Moseley joins Pete Caputa as they walk through all of the sales lessons they’ve learned in working together for the last 22 months.

Ground Up Podcast   |  Jan 22 2019

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Agencies

Yes, You Can Have Both a Thriving Business and Live a Balanced Life [Podcast]

Here’s How James Robert Lay, founder of the Digital Growth Institute, Went From Near Divorce to 4 Kids, a Balanced Life, and a Thriving Business

Agencies   |  Nov 2 2018

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Marketing

Are Funnels Still the Right Way to Measure Your Sales and Marketing?

Learn how to using cyclones to grow revenue from 9 top-tier sales & marketing experts (& me).

Marketing   |  Oct 17 2018

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Ground Up Podcast

How to Partner with Other Firms to Extend Your Capabilities & Serve Your Clients Better

The story of how two specialized agencies grew by leveraging each other’s strengths to serve their clients’ better.

Ground Up Podcast   |  Jun 26 2018

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Management

The Goal Setting Process We Used to Get to $1M+ in Annual Revenue

Our cadence for analyzing our performance, setting goals, developing plans and monitoring our progress.

Management   |  May 31 2018

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Marketing

These Are The Most Sought-After Marketing Services

Marketing tactics come and go. If you’re selling marketing services, here’s how you can stay relevant.

Marketing   |  May 24 2018

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Agencies

Building a Website on HubSpot’s Content Management System (CMS)?

Don’t Get Screwed When Hiring a Developer or Buying a HubSpot CMS Template

Agencies   |  May 3 2018

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Marketing

Accurate HubSpot LifeCycle Stage Reporting – Now Available in Databox

Here’s how to use Databox and HubSpot’s New Lifecycle Stage API to report your full marketing funnel results.

Marketing   |  Apr 24 2018

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Marketing

Stop Presenting Data in the Same Way to Everyone

Here’s how to customize your data visualization based on the role of the person to whom you are presenting.

Marketing   |  Mar 13 2018

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Agencies

The 5 Sales Every Profitable Agency Masters

Based on interviews and performance data from thousands of agencies over the last 10 years, I’ve discovered how, what and when the most profitable agencies sell.

Agencies   |  Feb 28 2018

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Agencies

The Least Expensive Ways To Build A Quality Website on the HubSpot CMS

Depending on your budget and skill level, choose between one of these 3 ways to build a professional and easily-maintainable website on the HubSpot CMS.

Agencies   |  Jan 12 2018

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Management

9 Strategies IMPACT Used To Scale To $5M+ In Annual Revenue

Bob Ruffolo from IMPACT shares how he stopped churning customers and employees and built a growth machine with the help of every team member.

Management   |  Jan 11 2018

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Agencies

18 Marketing Agency Partner Programs You Should Consider Joining

These 18 SaaS providers go out of their way to meet the unique needs of marketing agencies.

Agencies   |  Dec 1 2017

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Agencies

Why Databox’s Agency Partner Program is Free (And How to Join)

Marketing agencies and consultants can get free software and training, as well as generate traffic and leads by partnering with Databox.

Agencies   |  Sep 8 2017

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Agencies

Inbound Marketing Isn’t Working Like it Used To. Here’s What To Do About It.

If the standard inbound marketing formula is not working for you, there are 7 tweaks you can make to set your service apart.

Agencies   |  Aug 1 2017

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Marketing

7 Reasons to Take This Sales & Marketing Alignment Survey from We Are Marketing

A new survey covers the ways that sales and marketing leaders align their efforts

Marketing   |  Jun 22 2017

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Spotlight

Introducing Databox’s First 52 Partners

These marketing agencies and analytics consultants are data-driven, ROI-generating geniuses.

Spotlight   |  May 10 2017

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Integrations

The HubSpot Analytics Dashboards You’ve Always Wanted

Mobile-Friendly, Desktop and TV Reports to View Your HubSpot Marketing and CRM Data.

Integrations   |  Apr 15 2017

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Marketing

A Beginner’s Guide to Historical Blog Post Optimization

How HubSpot, IMPACT Branding and others have generated more leads by updating existing blog content.

Marketing   |  Apr 6 2017

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Marketing

The Most Popular Marketing Offers from 10 High-Performing Agencies

We asked agencies to share their most effective marketing offers & landing pages.

Marketing   |  Mar 30 2017

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Analytics

How HubSpot Customers Can Adjust Marketing Plans in Real Time to Beat Sales Targets

How to use an easy monitoring tool to ensure you hit your objectives every month

Analytics   |  Mar 29 2017

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Marketing

6 Simple Steps for Turning Facebook Fans into Customers

How to easily start taking advantage of the largest network on earth.

Marketing   |  Mar 16 2017

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Thoughts

How to Achieve Your Dreams
Using Data And Your Gut

Shape your company’s vision using data, not just your instincts.

Thoughts   |  Mar 15 2017

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Marketing

Are Your Mobile Website Visitors Finding What They Want?

Measuring and monitoring the health of your mobile vs desktop website traffic.

Marketing   |  Mar 13 2017

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Marketing

5 Marketing Agency Reporting Mistakes that Sabotage Client Relationships

Too much or too little data too. Manual processes. Inconsistent reporting & bad formatting. Ugh!

Marketing   |  Mar 1 2017

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Marketing

A Simpler Way for HubSpot Customers to Track Email Marketing Results

How HubSpot users can monitor the performance and impact of their email marketing at a glance.

Marketing   |  Feb 15 2017

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Marketing

How to Better Track and Improve Results from Your Linkedin Company Page

Increase follower count, engagement and target your demographics with your posts.

Marketing   |  Feb 14 2017

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Management

Set Up HubSpot’s Free CRM in These 9 Simple Steps

Setup HubSpot’s free CRM, HubSpot’s Integration with Your Inbox and Databox’s free reporting tool to organize your sales efforts.

Management   |  Jan 31 2017

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Management

7 Ways to Set Smarter Company Growth Goals

How to Leverage data, iteration, benchmarks and experts to set measurable goals

Management   |  Nov 3 2016