Ecommerce analytics help you understand what’s going on with your online store and make better business decisions. Best of all, you can get them in ...
by Melissa King · Jan 30, 2025
When it comes to eCommerce and eCommerce KPIs, the difference between success and failure can often come down to the numbers. But not just any ...
by Alexander B. Pavlinek · Jun 26, 2025
A Google Data Studio dashboard is an excellent way to visualize your ecommerce store’s performance. From tracking your online store’s website performance to keeping tabs ...
by Masooma Memon · Jan 30, 2025
Is your online store stuck in a high traffic no sales situation? Chances are you’re driving poor-quality traffic to your store. Or, your site isn’t ...
by Masooma Memon · Jan 30, 2025
Every tool in your stack now has AI inside it. The questions that move your P&L live between them. TL;DR Almost every tool in your ...
by Nevena Rudan · Sep 24
Shopify’s MCP servers give Claude real command of your store, from storefront conversations to bulk product updates. Analytics is the one job they were never ...
by Nevena Rudan · Sep 24
Shopping cart abandonment is the silent killer of eCommerce profits. Despite businesses investing heavily in customer acquisition and optimizing user experience, cart abandonments are still ...
by Filip Stojanovic · Jul 1, 2025
When you have an eCommerce site, the number one goal is to turn more visitors into paying customers, right? Well, not everyone who visits your ...
by Jessica Malnik · Jun 26, 2024
Ecommerce analytics help you understand what’s going on with your online store and make better business decisions. Best of all, you can get them in ...
by Melissa King · Jan 30, 2025
When it comes to eCommerce and eCommerce KPIs, the difference between success and failure can often come down to the numbers. But not just any ...
by Alexander B. Pavlinek · Jun 26, 2025
Ecommerce reports come with a handful of benefits. To begin with, they show essential data on your sales, finances, marketing, and anything else you want ...
by Masooma Memon · Apr 9, 2024
To stay competitive and ensure your online store is continuously growing, having a strong ecommerce strategy in place is critical. And one of the main ...
by Nevena Rudan · May 2, 2024
Are you dealing with a cold feet pandemic in your online store? Too many customers initiating the checkout process only to drop out at the ...
by Filip Stojanovic · Apr 12, 2023
Ask any eCommerce business owner which metric matters the most to them and the vast majority will tell you it’s the conversion rate right off ...
by Filip Stojanovic · Mar 21, 2023
When it comes to increasing revenue, most marketers’ first instinct is to find more customers—but that isn’t the only way to grow. Another angle to ...
by Kiera Abbamonte · Jan 25, 2023
Ecommerce PPC management is the key to making sure you’re getting sales from the investment you make in running PPC campaigns for your store. Without ...
by Masooma Memon · Sep 30, 2022
Working on creating your retail KPI dashboard? Good call. Not does it make it easy for you to track and optimize specific KPIs, but it ...
by Masooma Memon · Sep 2
From improving your eCommerce conversion rate to heatmapping, eCommerce analytics tools can provide valuable intel into how users interact with your website. However, with over ...
by Jessica Malnik · Sep 12, 2023
A Google Data Studio dashboard is an excellent way to visualize your ecommerce store’s performance. From tracking your online store’s website performance to keeping tabs ...
by Masooma Memon · Jan 30, 2025
If you are like most ecommerce businesses, you are likely setting goals based on what you think needs to happen. While this can work, it ...
by Jessica Malnik · Nov 24, 2022
Who doesn’t love a personalized shopping experience? On-point product recommendations and emails packed with heart-winning discounts, for example. Not only does such a ecommerce product ...
by Masooma Memon · Mar 21, 2023
Did you know that 56.86% of people think that an eCommerce business cannot be successful without personalization? And, 43.14% of respondents think that customers are ...
by Jessica Malnik · Dec 16, 2022
We asked 39 experts for their best advice for setting up eCommerce tracking in Google Analytics. Here are the best tips from companies five years or older.
by Lily Ugbaja · Dec 16, 2022
Ever wondered why a hot-selling product on your store suddenly lost traction? Or how your customers are actually finding you online? Or how easily can ...
by Masooma Memon · Nov 24, 2022
Did you know the global average shopping cart abandonment in 2021 was 70.42%? If you have an ecommerce business, there is a good chance you ...
by Jessica Malnik · Dec 6, 2022