Articles by author Kiera Abbamonte

Kiera Abbamonte Kiera's a content writer who works with SaaS and ecommerce companies. Catch up with her on Twitter @Kieraabbamonte or KieraAbbamonte.com

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Marketing

16 Ways for Creating A Marketing Budget (and How to Spend It)

Need help creating your marketing budget? Not sure what to include and how to allocate funds? Here’s insights from over 50 marketers on how it’s done.

Avatar Marketing AvatarKiera Abbamonte   |  Jul 16

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Marketing

Facebook Ads vs. Boosted Posts: What’s the Difference & Which is Better?

When it comes to driving acquisition on Facebook, what works best–ads or boosted posts? We talked to over 40 advertisers to find out.

Avatar Marketing   |  Jul 9

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Marketing

The 17 Essential YouTube KPIs for Measuring & Growing Your Channel

What are the most important YouTube KPIs for growing your channel? 43 pros weigh in on the essential analytics every marketer and YouTuber should measure.

Avatar Marketing   |  Jun 19

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Marketing

23 Content Distribution Tips & Channels For Increasing Website Traffic

You published a new article. Now what? 73 content marketers share the most effective content distribution strategies for getting more eyes on your work.

Avatar Marketing   |  Jun 18

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Marketing

21 Ways to Improve The Average Time on Page for Your Blog Posts

78 marketers share their advice for improving the average time on page for every blog post you write.

Avatar Marketing   |  Jun 4

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Marketing

18 Lead Generation KPIs Every Marketing & Sales Team Should Track

We polled over 50 marketers and salespeople to uncover the 18 most commonly tracked lead generation KPIs for measuring your entire funnel.

Avatar Marketing   |  May 30

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Marketing

The 17 Essential Website KPIs for Measuring Your Website’s Performance

We polled more than 50 marketers to find out the most important website KPIs all of us should be tracking.

Avatar Marketing   |  May 22

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Marketing

8 Proven Ways to Reduce Your Facebook Ad CPM

24 marketers provided their tips and insights for reducing your Facebook Ad CPM, including ways for increasing your relevance score, targeting more effectively, and more.

Avatar Marketing   |  May 15

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Sales

11 Successful Plays for Running Great Sales Calls

From setting expectations to handling objections–here are 11 effective ways for improving your sales calls, according to 48 sales professionals.

Avatar Sales   |  Apr 29