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Kiera Abbamonte

Articles by Kiera Abbamonte

Kiera's a content writer who works with B2B SaaS companies. Catch up with her on Twitter @Kieraabbamonte or KieraAbbamonte.com


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Hero Factory Reduces Time Spent Creating Reports by 60 Percent for Every Client Using Databox
Market Research

Hero Factory Reduces Time Spent Creating Reports by 60 Percent for Every Client Using Databox

A lack of transparency in agency reporting sometimes hides a well-known but rarely discussed side of some bigger agencies—shady practices designed to obscure performance and ...

by Kiera Abbamonte · Oct 29, 2022

How Unstack Reduced Involuntary Churn by More Than 50%
Leadership

How Unstack Reduced Involuntary Churn by More Than 50%

Chris Cardone, Customer Success Lead at Unstack, talked with John Bonini on an episode of the Metrics and Chill podcast. Chris shared how Unstack approaches ...

by Kiera Abbamonte · Feb 20, 2024

How CoSchedule Increased Trials and Product Signups from Content by 30 Percent
Leadership

How CoSchedule Increased Trials and Product Signups from Content by 30 Percent

In this episode of Metrics & Chill podcast, John Bonini talked with Ben Sailer, Inbound Marketing Director at CoSchedule, about how the team at CoSchedule ...

by Kiera Abbamonte · Feb 20, 2024

How Agent 6 Marketing Streamlined Reporting & Doubled its Client Base Using Databox
Dashboards & Visualization

How Agent 6 Marketing Streamlined Reporting & Doubled its Client Base Using Databox

There are a lot of factors that can stand in the way of growing an agency. Results, for one, and the experience to convert clients. ...

by Kiera Abbamonte · Apr 21, 2022

How This Healthcare Startup Transitioned from Reactive to Real-Time Reporting & Saved 20+ Hours A Month
Market Research

How This Healthcare Startup Transitioned from Reactive to Real-Time Reporting & Saved 20+ Hours A Month

If you’re reading this, you know how powerful data can be—for businesses and in the lives of everyday individuals. Data helps companies build better products, ...

by Kiera Abbamonte · Apr 20, 2022

How Jasz Rae Digital Generates MQLs for High-Dollar Clients
Marketing

How Jasz Rae Digital Generates MQLs for High-Dollar Clients

On a recent episode of the Metrics & Chill podcast, John Bonini caught up with Jasz Joseph, founder and Digital Marketing Strategist at Jasz Rae ...

by Kiera Abbamonte · May 3, 2024

How Raddish Cut Reporting Time by 80 Percent & Makes Better, Data-Driven Decisions Using Databox
Market Research

How Raddish Cut Reporting Time by 80 Percent & Makes Better, Data-Driven Decisions Using Databox

Between selling across multiple platforms and advertising across search and social media, ecommerce and subscription companies generate a lot of data. That’s data they can ...

by Kiera Abbamonte · Oct 14, 2022

How Gabriel Marguglio Turns Video Into Leads for Nextiny Clients
Agencies

How Gabriel Marguglio Turns Video Into Leads for Nextiny Clients

Our own John Bonini sat down (virtually) with Gabriel Marguglio, founder and CEO at Nextiny, for a recent episode of the Metrics & Chill podcast. ...

by Kiera Abbamonte · Feb 20, 2024

How Growth Machine Turns Podcast Episodes Into Attributable Conversions
Agencies

How Growth Machine Turns Podcast Episodes Into Attributable Conversions

Recently, John Bonini connected with Amanda Natividad, Head of Marketing at Growth Machine, for an episode of our Metrics & Chill podcast. Amanda told John ...

by Kiera Abbamonte · Feb 20, 2024

How Simple Machines Made Client Reporting (and Performance) More Repeatable with Databox
Market Research

How Simple Machines Made Client Reporting (and Performance) More Repeatable with Databox

The thing about agencies is that every process involved in their work gets multiplied across each account. That means the inefficiencies and time-consuming aspects compound ...

by Kiera Abbamonte · Oct 29, 2022

How Databox Helped Gravity Digital to Become More Efficient & More Profitable
Market Research

How Databox Helped Gravity Digital to Become More Efficient & More Profitable

In the marketing agency industry, staying power usually comes down to a few key things. Among them, transparency and results. It’s easy for young marketing ...

by Kiera Abbamonte · Jan 10, 2022

How Bonjoro Doubled Trial Conversions with Personalized Video
Leadership

How Bonjoro Doubled Trial Conversions with Personalized Video

Recently, Casey Hill of Bonjoro talked with our own John Bonini for an episode of our newest podcast, Metrics & Chill. As Head of Growth, ...

by Kiera Abbamonte · Feb 20, 2024

How Weidert Group Transformed Reporting, Planning, & Client Engagement Using Real-Time Insights from Databox
Market Research

How Weidert Group Transformed Reporting, Planning, & Client Engagement Using Real-Time Insights from Databox

Today’s marketplace favors businesses that can move fast, stay nimble, and leverage data to hone in on the most effective ways to sell their products ...

by Kiera Abbamonte · Oct 29, 2022

How ClickBank Grew SQL Volume by 2X and Reduced Cost Per Lead by 50 Percent With Databox
Market Research

How ClickBank Grew SQL Volume by 2X and Reduced Cost Per Lead by 50 Percent With Databox

From ecommerce to affiliate promotion, there’s a huge opportunity online in connecting merchants with the customers they need and customers with the products they’re looking ...

by Kiera Abbamonte · Oct 13, 2022

Consultancy Cuts Monthly Reporting Time by 3-5 Hours Per Client with Databox
Market Research

Consultancy Cuts Monthly Reporting Time by 3-5 Hours Per Client with Databox

For small business owners, it’s common to wonder how you can increase sales, reduce costs, increase profits, reduce risks, get more productivity from staff, and ...

by Kiera Abbamonte · Apr 21, 2022

How Knowmad Uses Databox to Save 15+ Hours Per Month and Foster Long-Term Client Relationships
Market Research

How Knowmad Uses Databox to Save 15+ Hours Per Month and Foster Long-Term Client Relationships

An average company spends time compiling monthly and quarterly reports for one business. When that process is overly involved and arduous, it eats up valuable ...

by Kiera Abbamonte · Oct 14, 2022

How Blerter Uses Databox to Track Goals, Benchmark Progress, and Improve Performance
Market Research

How Blerter Uses Databox to Track Goals, Benchmark Progress, and Improve Performance

There are a lot of collaboration tools designed for teams working out of both central offices and home offices—but what about teams that leave the ...

by Kiera Abbamonte · Oct 13, 2022

How Raisely Turns Complex Data into Accessible Insights Using Databox
Market Research

How Raisely Turns Complex Data into Accessible Insights Using Databox

Most SaaS companies, across nearly every industry, track similar metrics—churn, MRR, product usage, etc. But what happens when tracking those key SaaS metrics gets more ...

by Kiera Abbamonte · Oct 14, 2022

How Succesfactor.nu Uses Databox to Streamline Client Reporting and Save 100 Hours Every Month
Dashboards & Visualization

How Succesfactor.nu Uses Databox to Streamline Client Reporting and Save 100 Hours Every Month

No matter the specialty, agencies have more in common with each other than not. The realities of managing, working across, and reporting to multiple clients ...

by Kiera Abbamonte · Apr 21, 2022

How Virta Used Databox to Instill A Data-Driven Culture Built On Improving Results
Market Research

How Virta Used Databox to Instill A Data-Driven Culture Built On Improving Results

Recently, Steve LeVine wrote that Americans won’t hop on board with electric vehicles until they can have “the gas station experience,” arguing that the U.S. ...

by Kiera Abbamonte · Jan 10, 2022

How to Choose the Right Performance Metrics To Track for Your Business
Reporting

How to Choose the Right Performance Metrics To Track for Your Business

Have you ever received a Slack message like this…? We’ve all been asked for on-demand performance updates from our team, boss, client, or other stakeholders.  ...

by Kiera Abbamonte · Apr 19, 2022