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Ecommerce

Google Analytics Enhanced Ecommerce Reporting: A Step-by-Step Guide
Ecommerce

Google Analytics Enhanced Ecommerce Reporting: A Step-by-Step Guide

Are you still thinking about whether you should switch to Google Analytics Enhanced Ecommerce reporting? You definitely should because enhanced Ecommerce reporting is one of ...

by Filip Stojanovic · May 15, 2023

Your Online Store Has High Traffic, but No Sales? 16 Potential Causes and Solutions
Marketing

Your Online Store Has High Traffic, but No Sales? 16 Potential Causes and Solutions

Is your online store stuck in a high traffic no sales situation? Chances are you’re driving poor-quality traffic to your store. Or, your site isn’t ...

by Masooma Memon · Jan 30, 2025

Facebook Ads for Ecommerce: 11 Ways to Optimize Ads for Your Online Store
Ecommerce

Facebook Ads for Ecommerce: 11 Ways to Optimize Ads for Your Online Store

Facebook Ads are a fantastic tool for connecting customers with your ecommerce business. In 2020, 18.3% of American adults bought something through Facebook. Plus, evolving ...

by Melissa King · Mar 28, 2023

The 22 Best Ecommerce Blogs for Online Retailers in 2021
Ecommerce

The 22 Best Ecommerce Blogs for Online Retailers in 2021

Whether you are thinking about starting an eCommerce business or just launched one, you are probably on the lookout for valuable resources that can help ...

by Jessica Malnik · Apr 17, 2023

The 11 Best Email Tools for Ecommerce
Ecommerce

The 11 Best Email Tools for Ecommerce

When it comes to marketing ROI, there are few channels – if any – that can rival email marketing.  With dozens of email marketing software ...

by Jessica Malnik · Nov 24, 2022

The 17 Best eCommerce Tools for Growing Your Online Store
Ecommerce

The 17 Best eCommerce Tools for Growing Your Online Store

If you are looking to scale your eCommerce business, you can only DIY it with manual and time-consuming solutions for so long.  Once the velocity ...

by Jessica Malnik · Nov 17, 2022

10 Abandoned Cart Email Examples to Convert Unconvinced Shoppers
Marketing

10 Abandoned Cart Email Examples to Convert Unconvinced Shoppers

Did you know that 69% of online carts are abandoned and, only 45% of abandoned cart emails are opened?  Abandoned cart and checkout emails aren’t ...

by Jessica Malnik · May 21, 2024

Google Analytics for Ecommerce: 14 Tips for Measuring Your Online Store
Ecommerce

Google Analytics for Ecommerce: 14 Tips for Measuring Your Online Store

Running an ecommerce store isn’t as simple as getting orders and fulfilling them. Sure, you’ll need to make sure the logistics run smoothly, and that ...

by Elise Dopson · Nov 24, 2022

How Ecommerce Businesses Use Data to Improve Customer Experience
Ecommerce

How Ecommerce Businesses Use Data to Improve Customer Experience

Whether you are selling products, digital downloads, or services, getting to grips with your customer experience (CX) can bring your business more customers and sales. ...

by Patrick Foster · Jan 13, 2022

After My Client’s Shopify Store Failed on Cyber-Monday, I Did This…
Ecommerce

After My Client’s Shopify Store Failed on Cyber-Monday, I Did This…

My phone began beeping repeatedly, on a cold and foggy Monday afternoon during a visit with friends in Spain over the Thanksgiving holiday last year. ...

by Leon Yeh · Jun 5, 2025

The 3 eCommerce Metrics You’ve Got to Know
Ecommerce

The 3 eCommerce Metrics You’ve Got to Know

Your website is slick. It’s got all the bells and whistles and you’ve got a ton of traffic. Social media is lit up with buzz ...

by Matt Black · Nov 19, 2021

6 Things Guaranteed to Drive Growth for SaaS & Ecommerce
Ecommerce

6 Things Guaranteed to Drive Growth for SaaS & Ecommerce

In 2014 and early 2015, I taught a couple instances of General Assembly’s Digital Marketing course in Sydney, Australia. One of the more popular classes ...

by Databox · Nov 19, 2021