Ecommerce

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8 Google Data Studio Dashboard Examples for Ecommerce Businesses Recommended By Experts
Dashboards & Visualization

8 Google Data Studio Dashboard Examples for Ecommerce Businesses Recommended By Experts

A Google Data Studio dashboard is an excellent way to visualize your ecommerce store’s performance. From tracking your online store’s website performance to keeping tabs ...

Author's avatar by Masooma Memon | Nov 11, 2022
How to Set Marketing Goals for Your Ecommerce Website: 3 Expert Strategies
Ecommerce

How to Set Marketing Goals for Your Ecommerce Website: 3 Expert Strategies

If you are like most ecommerce businesses, you are likely setting goals based on what you think needs to happen.  While this can work, it ...

Author's avatar by Jessica Malnik | Nov 24, 2022
Profiling and Personalization in eCommerce: How Many Personas Do You Need
Ecommerce

Profiling and Personalization in eCommerce: How Many Personas Do You Need

Who doesn’t love a personalized shopping experience? On-point product recommendations and emails packed with heart-winning discounts, for example. Not only does such a ecommerce product ...

Author's avatar by Masooma Memon | Mar 21, 2023
7 Ecommerce Personalization Examples to Help You Come Up with Your Own
Ecommerce

7 Ecommerce Personalization Examples to Help You Come Up with Your Own

Did you know that 56.86% of people think that an eCommerce business cannot be successful without personalization? And, 43.14% of respondents think that customers are ...

Author's avatar by Jessica Malnik | Dec 16, 2022
How to Set Up eCommerce Tracking in Google Analytics: 7 Tips from Experts
Ecommerce

How to Set Up eCommerce Tracking in Google Analytics: 7 Tips from Experts

We asked 39 experts for their best advice for setting up eCommerce tracking in Google Analytics. Here are the best tips from companies five years or older.

Author's avatar by Lily Ugbaja | Dec 16, 2022
Ecommerce Analytics 101: How to Drive More Online Sales With Data
Ecommerce

Ecommerce Analytics 101: How to Drive More Online Sales With Data

Ever wondered why a hot-selling product on your store suddenly lost traction? Or how your customers are actually finding you online? Or how easily can ...

Author's avatar by Masooma Memon | Nov 24, 2022
High Shopping Cart Abandonment Rate: Causes and Potential Solutions
Ecommerce

High Shopping Cart Abandonment Rate: Causes and Potential Solutions

Did you know the global average shopping cart abandonment in 2021 was 70.42%? If you have an ecommerce business, there is a good chance you ...

Author's avatar by Jessica Malnik | Dec 6, 2022
Google Analytics Enhanced Ecommerce Reporting: A Step-by-Step Guide
Ecommerce

Google Analytics Enhanced Ecommerce Reporting: A Step-by-Step Guide

Are you still thinking about whether you should switch to Google Analytics Enhanced Ecommerce reporting? You definitely should because enhanced Ecommerce reporting is one of ...

Author's avatar by Filip Stojanovic | May 15, 2023
Your Online Store Has High Traffic, but No Sales? 16 Potential Causes and Solutions
Marketing

Your Online Store Has High Traffic, but No Sales? 16 Potential Causes and Solutions

Is your online store stuck in a high traffic no sales situation? Chances are you’re driving poor-quality traffic to your store. Or, your site isn’t ...

Author's avatar by Masooma Memon | Dec 20, 2023
Facebook Ads for Ecommerce: 11 Ways to Optimize Ads for Your Online Store
Ecommerce

Facebook Ads for Ecommerce: 11 Ways to Optimize Ads for Your Online Store

Facebook Ads are a fantastic tool for connecting customers with your ecommerce business. In 2020, 18.3% of American adults bought something through Facebook. Plus, evolving ...

Author's avatar by Melissa King | Mar 28, 2023
The 22 Best Ecommerce Blogs for Online Retailers in 2021
Ecommerce

The 22 Best Ecommerce Blogs for Online Retailers in 2021

Whether you are thinking about starting an eCommerce business or just launched one, you are probably on the lookout for valuable resources that can help ...

Author's avatar by Jessica Malnik | Apr 17, 2023
The 11 Best Email Tools for Ecommerce
Ecommerce

The 11 Best Email Tools for Ecommerce

When it comes to marketing ROI, there are few channels – if any – that can rival email marketing.  With dozens of email marketing software ...

Author's avatar by Jessica Malnik | Nov 24, 2022
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