About the author
Jessica Malnik is a content strategist and copywriter for SaaS and productized service businesses. Her writing has appeared on The Next Web, Social Media Examiner, SEMRush, CMX, Help Scout, Convince & Convert, and many other sites.
Building a data-driven company starts with having a data analytics strategy. An effective data analytics strategy relies on three key components: people, processes, and data ...
Whether you are a plumber, a hair salon, or a local burger joint, you need to get the word out about your business. And one ...
When you have an eCommerce site, the number one goal is to turn more visitors into paying customers, right? Well, not everyone who visits your ...
By now, you’ve probably heard the statistic that it is 5 times more expensive to acquire a new customer than it is to retain an ...
Going from a rockstar sales individual contributor to a great sales manager requires a mindset shift. It is no longer about smashing your own quotas. ...
If you are like most marketers, you want to see your website traffic go up and to the right. Seeing a chart with hockey stick ...
Is what you are working on moving the needle for your company? Are you spending your work time effectively? Do you want to make the ...
If you want to collect better data, you need to ask better questions. On the surface, this sounds simple. However, most people treat data like ...
Creating a great visual report is a lot like being reporting on a news story. Let me explain. Great visual reporting is all about telling ...
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