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Articles by Jessica Malnik

About the author

Jessica Malnik is a content strategist and copywriter for SaaS and productized service businesses. Her writing has appeared on The Next Web, Social Media Examiner, SEMRush, CMX, Help Scout, Convince & Convert, and many other sites.

Latest posts

13 Tips for Setting (and Achieving) Your Marketing Goals
Marketing

13 Tips for Setting (and Achieving) Your Marketing Goals

Goals are the foundation of any solid marketing strategy and they need to be included in your Marketing Reporting. However, goal-setting can be difficult and ...

Jessica Malnik's avatar by Jessica Malnik | Apr 23, 2024
26 Tips for Properly Setting Up Google Analytics On Your Website
Google Analytics

26 Tips for Properly Setting Up Google Analytics On Your Website

Do you know many visitors are coming to your website? What percentage of visitors stay on your site for more than 2 minutes? How many ...

Jessica Malnik's avatar by Jessica Malnik | Jan 9, 2022
36 Practical Tips for Writing A Great Sales Follow Up Email
Sales

36 Practical Tips for Writing A Great Sales Follow Up Email

We asked 98 people weigh in with their tips for how to craft a follow-up email that gets a response

Jessica Malnik's avatar by Jessica Malnik | Jun 15, 2024
30 Expert Google Analytics Tips for Beginners
Marketing

30 Expert Google Analytics Tips for Beginners

You can’t manage what you don’t measure. When it comes to an understanding of what’s happening on your website, Google Analytics is a free, robust ...

Jessica Malnik's avatar by Jessica Malnik | Aug 17, 2023
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