Author's avatar

Nevena Rudan

About the author

Marketing Research Analyst at Databox. Being an experienced Strategic and Creative Planner, with more than 15 years of practice, Nevena is passionately dedicated to untying the knots and entanglements of marketing, sales, and human behavior in order to deliver understandable, useful, and actionable insights for businesses.

Latest posts

6 Ways Marketers Are Using Generative AI: Is It Really Saving Time?
Marketing

6 Ways Marketers Are Using Generative AI: Is It Really Saving Time?

AI was the hot topic of 2023 and will continue to reign in 2024: ChatGPT first launched at the end of 2022 and became a ...

Author's avatar by Nevena Rudan | Nov 28, 2024
Acquisition Mastery – How to Get Clients for Your Marketing Agency in 2024 [Insights from 87+ Experts]
Agencies

Acquisition Mastery – How to Get Clients for Your Marketing Agency in 2024 [Insights from 87+ Experts]

While it might seem a bit ironic, for many marketing agencies, the biggest problem is marketing themselves and getting new clients. It’s similar to the ...

Author's avatar by Nevena Rudan | Apr 9, 2024
SaaS Sales Benchmarks: Get Informed and Close More Deals in 2024
Marketing

SaaS Sales Benchmarks: Get Informed and Close More Deals in 2024

After an unpredictable 2023, chances are you’re getting all the information you can to build a reliable SaaS sales strategy in 2024. One important element ...

Author's avatar by Nevena Rudan | Apr 9, 2024
B2B Sales Benchmarks to Help You Understand Your Sales Teams’ Performance in 2024
Marketing

B2B Sales Benchmarks to Help You Understand Your Sales Teams’ Performance in 2024

Are your sales targets being met? What is the average sales cycle duration? How many deals did your team close last month? How many new ...

Author's avatar by Nevena Rudan | Apr 9, 2024
B2B Marketing Benchmarks to Help You Set Goals for 2024
Analytics

B2B Marketing Benchmarks to Help You Set Goals for 2024

Whether you’re looking back at your numbers from 2023 or polishing your 2024 strategy and goals, you may need that missing piece of the puzzle ...

Author's avatar by Nevena Rudan | May 2, 2024
SaaS Marketing Benchmarks to Help You Set Your Goals for 2024
Marketing

SaaS Marketing Benchmarks to Help You Set Your Goals for 2024

Looking back at your marketing numbers from 2023 will help you set goals for 2024. But knowing how other companies across your industry are performing ...

Author's avatar by Nevena Rudan | May 2, 2024
The State of Agency-Client Collaboration in 2024
Agencies

The State of Agency-Client Collaboration in 2024

Most agencies struggle with the same challenge: proving the value of their work to their clients and showcasing performance in an understandable way while ensuring ...

Author's avatar by Nevena Rudan | Apr 9, 2024
PPC Industry Benchmarks for 2024
Marketing

PPC Industry Benchmarks for 2024

Becoming profitable (and staying there) with PPC advertising is getting harder each year, especially for smaller businesses. And if you’re only relying on your own ...

Author's avatar by Nevena Rudan | May 29, 2024
Organic and Paid LinkedIn Performance Benchmarks by Industry for 2023
Marketing

Organic and Paid LinkedIn Performance Benchmarks by Industry for 2023

LinkedIn offers plenty of native analytics to creator accounts and ad owners, but if you don’t know how your performance compares to others, it’s hard ...

Author's avatar by Nevena Rudan | May 29, 2024
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