Agencies
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Marketing
How Much Should Your Marketing Agency Charge for its Monthly Retainer Fee?
Working out your marketing agency retainer fee might be confusing initially. And, frankly, it might even take a few retainers in trial and error as ...
Agencies
Driving Growth w/ Short & Long-Term Planning (w/ Amrita Mathur, Superside)
Learn how Amrita Mathur (VP Marketing) has helped Superside grow to $45m in 4 years, using a combination of short and long-term planning. How They ...
Agencies
Account Manager Burnout: How Many Clients Are Too Many?
Do you ever feel like you’re drowning in a sea of clients? As an agency account manager, you’re expected to wear many hats. From liaising ...
Agencies
Optimizing Your Existing Funnel (w/ Adam Goyette, Curdis)
Adam Goyette (Founder, Curdis) shares the framework he uses and recommends to identify growth and optimization opportunities from your existing marketing and sales funnel. How ...
Agencies
Best KPIs for Marketing Agencies
You’re running campaigns for your clients and tracking their results like a hawk. A client’s Facebook ad with a CTR of 15%? Fantastic. A 100% ...
Agencies
23 Can’t-Miss Marketing Agency Directories for 2025
Did you know that 90% of agencies rely on referrals as their top source of leads, but marketing agency directories can also provide a powerful ...
Agencies
A Complete Guide to Building Successful Agency Partnerships: 5 Tips from Agency Owners
The increasing number of businesses wanting to leverage TikTok to expand their reach and make more sales meant agencies needed to add another channel to ...
Agencies
How Many Clients is Too Many? The Ideal Client Number Agencies Should Have to Optimize Their Profit Margins
How many clients can you handle? How many is too many? Where should you draw the line? Should you draw it? “Never turn down a ...
Marketing
How Powered by Search Uses the Pilot’s View Dashboard to Maintain Agency Health
Powered by Search is a B2B software and technology agency with a team spread across Canada and the United States. Their special sauce is the ...
Agencies
To Niche or Not to Niche? The Benefits and Drawbacks of Niching Your Digital Marketing Agency
To specialize or not to specialize? This is the eternal question of many businesses, but marketing agencies in particular. Both generalist and specialist approaches have ...
Marketing
8 Ways to Choose the Right Facebook Ad Objectives for Your Agency or SME
Tons of marketers turn to Facebook Ads because of their unmatched reach. Facebook’s potential ad audience runs as high as 2.18 billion people. But, Facebook ...
Agencies
40 Digital Marketing Software Tools Top Agencies Recommend
Is your agency actively evaluating new digital marketing tools to improve performance, systems, and processes? Well, there are more than 8,000 marketing tools to consider. ...
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