Author's avatar

Articles by Davor Štefanović

About the author

Davor is an English literature graduate and an avid reader with a passion for languages. Working as a translator, editor, and writer has allowed him to learn about a wide range of topics — making him something of a jack-of-all-trades when it comes to content. In his spare time, he reads, plays video games and boardgames, and runs/plays tabletop RPGs.

Latest posts

B2B Sales Cycle Length: How Long Does It Usually Take to Close a Deal?
Sales

B2B Sales Cycle Length: How Long Does It Usually Take to Close a Deal?

Are you stuck in a seemingly endless sales cycle?  You’re not alone in that. Many businesses deal with that exact problem, and it’s not hard ...

Author's avatar by Davor Štefanović | Jun 26
How to Do an SEO Competitive Analysis: A Step-by-Step Guide
Marketing

How to Do an SEO Competitive Analysis: A Step-by-Step Guide

SEO competitive analysis is essential in today’s crowded search landscape. With new websites appearing daily and two-thirds of all clicks going to the top five ...

Author's avatar by Davor Štefanović | Jul 15
LinkedIn Ads vs Facebook Ads – Which One is Better for B2Bs: Where to Invest Your $2,000 Monthly Budget?
Marketing

LinkedIn Ads vs Facebook Ads – Which One is Better for B2Bs: Where to Invest Your $2,000 Monthly Budget?

In today’s cutthroat digital landscape, B2B businesses are fighting tooth and nail to maximize their advertising budgets. With a myriad of platforms vying for their ...

Author's avatar by Davor Štefanović | May 3, 2024
Quarterly Business Report: How to Write One and How to Present It Successfully
Reporting

Quarterly Business Report: How to Write One and How to Present It Successfully

After working hard to develop a sustainable client base, you found out you have to work twice as hard to keep them. Now you have ...

Author's avatar by Davor Štefanović | Jul 16
How to Write a Business Progress Report in 2025? 8 Examples and Ideas
Reporting

How to Write a Business Progress Report in 2025? 8 Examples and Ideas

Here’s a common misconception about the Business Progress Report: it only exists to provide a basic update on your current project. Contrary to what its ...

Author's avatar by Davor Štefanović | Jun 26
Google Analytics 404 Report: How to Monitor, Find and Fix 404 Errors in GA
Reporting

Google Analytics 404 Report: How to Monitor, Find and Fix 404 Errors in GA

We’ve all been there. We’ve been looking for an important piece of information for a while, and finally, it seems we’ve managed to track it ...

Author's avatar by Davor Štefanović | May 29, 2024
Video Ads vs. Image Ads: Which Drive More Engagement on Facebook?
Facebook Ads

Video Ads vs. Image Ads: Which Drive More Engagement on Facebook?

You’ve been here before: You’re up late at night, working on the perfect Facebook ad. You’ve researched the target audience, honed the copy to perfection, ...

Author's avatar by Davor Štefanović | Jun 25
Facebook CPL (Cost-Per-Lead): What is It and How Do You Reduce It
Facebook Ads

Facebook CPL (Cost-Per-Lead): What is It and How Do You Reduce It

Are you a business owner or marketer grappling with high costs per lead from your Facebook ads? You’re not alone. Many businesses, from marketing agencies ...

Author's avatar by Davor Štefanović | May 29, 2024
Dear Databox: How to Improve Facebook Ad ROAS
Facebook Ads

Dear Databox: How to Improve Facebook Ad ROAS

Even though Facebook Ads can be an excellent revenue source for businesses, using it can be a bit tricky for those unfamiliar with the platform. ...

Author's avatar by Davor Štefanović | Aug 29, 2023
Subscribe to our newsletter, Move the Needle

Join more than 15,000 leaders who are learning how to make data a competitive advantage.