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How to Track Multiple Facebook Ad Campaigns
Facebook Ads

How to Track Multiple Facebook Ad Campaigns

Hello everyone. Welcome to another episode of Data Snacks. Today, we’re going to talk about tracking multiple Facebook Ad Campaigns in Databox. But, let’s first ...

Author's avatar by Tamara Omerovic | Dec 20, 2023
What Is a Good Audience Size For Facebook Ads?
Marketing

What Is a Good Audience Size For Facebook Ads?

Wondering what’s the ideal Facebook audience size for your ads? As much as you’d like, you can’t close your eye and pick a number. What’s ...

Author's avatar by Masooma Memon | Mar 21, 2023
Is Your Facebook CPM Too High? Here’s How To Track It
Facebook Ads

Is Your Facebook CPM Too High? Here’s How To Track It

Hello everyone. Welcome to another episode of Data Snacks. My name is Monja, and I’m the product marketer at Databox.  Ever feel like your Facebook ...

Author's avatar by Tamara Omerovic | Mar 28, 2023
Facebook Ads for Ecommerce: 11 Ways to Optimize Ads for Your Online Store
Ecommerce

Facebook Ads for Ecommerce: 11 Ways to Optimize Ads for Your Online Store

Facebook Ads are a fantastic tool for connecting customers with your ecommerce business. In 2020, 18.3% of American adults bought something through Facebook. Plus, evolving ...

Author's avatar by Melissa King | Mar 28, 2023
10 Clear Signs You Should Pause Your Facebook Campaign
Facebook Ads

10 Clear Signs You Should Pause Your Facebook Campaign

To pause or not to pause? Your latest Facebook ad campaign hasn’t lived up to your expectations – you’ve got lots of views, but no ...

Author's avatar by Stefana Zaric | Dec 20, 2023
Facebook Advertising Costs: 5 Metrics to Track for Keeping Your Costs Low
Marketing

Facebook Advertising Costs: 5 Metrics to Track for Keeping Your Costs Low

So your Facebook ad costs are shooting for the stars and you just can’t rest well until you bring those costs down, isn’t it? We ...

Author's avatar by Masooma Memon | Mar 29, 2023
6 Ways to Maximize Your Facebook Ad Reach (& Why Yours Might Be Low)
Marketing

6 Ways to Maximize Your Facebook Ad Reach (& Why Yours Might Be Low)

We’ve established that organic reach on Facebook is nearly dead. Although some clever marketers have found ways to engage prospects on Facebook via organic channels, ...

Author's avatar by Dann Albright | Mar 28, 2023
15 Expert Tips for Maximizing Your Facebook Ad Conversions
Facebook Ads

15 Expert Tips for Maximizing Your Facebook Ad Conversions

According to 2019 data from Wordstream, Facebook ads have an average conversion rate of 9.11% across industries. But, no matter whether you consider your conversion ...

Author's avatar by Melissa King | Mar 29, 2023
Cost Cap vs. Bid Cap: Which One Will Supercharge Your Facebook Ad Campaign?
Marketing

Cost Cap vs. Bid Cap: Which One Will Supercharge Your Facebook Ad Campaign?

Facebook ad bidding is an art. It’s easy to pick up, but it takes skill and know-how to master. Whether you’re new to running Facebook ...

Author's avatar by Melissa King | May 29, 2024
How Much Do Facebook Ads Really Cost? (And 8 Ways to Maximize Ad Spend)
Marketing

How Much Do Facebook Ads Really Cost? (And 8 Ways to Maximize Ad Spend)

CPC and lead acquisition costs are going up every day, at the same time budgets are getting leaner all around. If you’re watching every dollar ...

Author's avatar by Belynda Cianci | Mar 28, 2023
Facebook CTA Buttons: Which Buttons Perform the Best on Facebook Ads?
Facebook Ads

Facebook CTA Buttons: Which Buttons Perform the Best on Facebook Ads?

The perfect CTA button on your Facebook ad can make the difference between driving home significant results and ending up with zero response. Why? Because ...

Author's avatar by Masooma Memon | Apr 23, 2024
Facebook Ads Reporting: 3 Metrics You Should Track Alongside ROAS
Facebook Ads

Facebook Ads Reporting: 3 Metrics You Should Track Alongside ROAS

Hey everyone, and welcome to another episode of Data Snacks. I’m Monja, product marketer here at Databox, and today we’re going to talk about return ...

Author's avatar by Tamara Omerovic | Dec 20, 2023
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