Marketing

Approaches, tactics and advice for marketers

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24 Facebook Ads Statistics Marketers Need to Know in 2022
Facebook Ads

24 Facebook Ads Statistics Marketers Need to Know in 2022

Facebook is a marketing powerhouse. With more than tens of millions of users logging in every day, Facebook stands out as one of the best ...

Author's avatar by Nevena Rudan | Mar 29, 2023
What is Semrush? A Complete Guide to Semrush Features, Metrics, and Reporting Dashboards
Marketing

What is Semrush? A Complete Guide to Semrush Features, Metrics, and Reporting Dashboards

Keyword research, competitive analysis, site audits, traffic analytics, link building. These are just some of the things you have to work on when creating a ...

Author's avatar by Alexander B. Pavlinek | Jun 26
Top 5 Challenges of Analyzing Marketing Performance (How Agencies Solved Them)
Marketing

Top 5 Challenges of Analyzing Marketing Performance (How Agencies Solved Them)

Want to know what separates good marketing agencies from exceptional ones? It is how they analyze and communicate marketing performance. This is easier said than ...

Author's avatar by Jessica Malnik | May 22, 2023
Top 17 Essential Free Marketing Tools
Marketing

Top 17 Essential Free Marketing Tools

Learn how free tools can help you achieve big marketing goals without stretching your budget. Have you ever spent hours struggling with design tools, manually ...

Author's avatar by Alexander B. Pavlinek | Dec 1, 2024
The 2022 State of Facebook Ads Performance
Facebook Ads

The 2022 State of Facebook Ads Performance

In today’s increasingly complex digital world, it can be difficult for marketers to get a clear picture of how their online advertising efforts truly impact ...

Author's avatar by Nevena Rudan | Aug 3, 2023
Marketing Audit Report: What Are They and How to Make One?
Reporting

Marketing Audit Report: What Are They and How to Make One?

The marketing strategy in your business is what makes or breaks the success of your products and services. In fact, according to Databox’s state of ...

Author's avatar by Filip Stojanovic | Sep 7, 2023
From Rookie to Smart Cookie: How to Be a Better Marketer in 2022
Marketing

From Rookie to Smart Cookie: How to Be a Better Marketer in 2022

Become a marketer, and you’ll never run out of work. Americans were projected to spend 250 billion USD on marketing in 2021 — and that’s ...

Author's avatar by Melissa King | Apr 17, 2023
13 Marketing Habits of Successful Small Business Owners
Marketing

13 Marketing Habits of Successful Small Business Owners

Want to up your marketing game? How about improving your marketing habits? As cliché as this sounds: marketing habits can either make or break a ...

Author's avatar by Masooma Memon | May 8, 2023
Best PPC Tools to Increase Your Ad Presence in 2022
Marketing

Best PPC Tools to Increase Your Ad Presence in 2022

Did you know that Google rolled out Google Ads (formerly known as Adwords) in October 2000, which was the first self-service ad platform? Back then, ...

Author's avatar by Jessica Malnik | Feb 21, 2022
How Can Small Business Owners Leverage Location-Based Marketing? 10 Tips and Examples
Marketing

How Can Small Business Owners Leverage Location-Based Marketing? 10 Tips and Examples

Ever googled ‘plant nurseries near me’ and got a list of highly specific recommendations? Or jumped on to your WordPress dashboard and noticed they typically ...

Author's avatar by Masooma Memon | Feb 18, 2022
8 Ways to Choose the Right Facebook Ad Objectives for Your Agency or SME
Marketing

8 Ways to Choose the Right Facebook Ad Objectives for Your Agency or SME

Tons of marketers turn to Facebook Ads because of their unmatched reach. Facebook’s potential ad audience runs as high as 2.18 billion people. But, Facebook ...

Author's avatar by Melissa King | Jul 15, 2022
40 Digital Marketing Software Tools Top Agencies Recommend
Agencies

40 Digital Marketing Software Tools Top Agencies Recommend

Is your agency actively evaluating new digital marketing tools to improve performance, systems, and processes? Well, there are more than 8,000 marketing tools to consider. ...

Author's avatar by Tamara Omerovic | May 2, 2024
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