Free Web Analytics Dashboard Templates

Website Engagement Overview

Download this free dashboard to measure the overall engagement of your website and app visitors. Get insights into how visitors interact with your most important pages, which actions are they taking, how much of their time they're giving you and more

HubSpot Marketing Performance

HubSpot Marketing dashboard template provides you with insights to increase traffic, convert leads, and prove ROI.

Google Universal Analytics SEO Dashboard

The Google Analytics SEO dashboard shows exactly which search terms lead to visitors, and the quality of those visitors.

Google My Business Performance

This template will provide you with greater visibility and more control over how your business is displayed in search results.

Google Search Console Performance

The Search Console Basics dashboard reveals which pages are most visible on SERPs and which ones actually drive organic traffic.

Facebook Ads & Google Ads Dashboard

The Facebook Ads & Google AdWords template allows you to monitor both your Facebook and Google campaigns at the same time to track your progress and areas to improve upon.

Google Ads PPC Performance

The AdWords PPC dashboard template gives a complete view of all the fundamental ad metrics, including cost-per-click, click-through rate and impressions.

Website Acquisition Overview

Download this free Google Analytics 4 Acquisitions dashboard template to dig deeper into your traffic sources, monitor user behavior, and keep an eye on how it all impacts your revenue.

Google Ads Campaign Performance

This dashboard allows you to view Adwords performance and custom insights on the campaign level.

HubSpot Email Campaigns

The HubSpot Email Campaign Dashboard shows which emails get opened and clicked over the course of a week or month.

Google Search Performance

This dashboard shows you how your site is performing in organic search results and how that performance is trending by monitoring top performing queries, pages, and your average ranking.

YouTube Channel Performance

The YouTube Channel Performance dashboard makes it easy to measure video engagement with multiple metrics.

Marketing Overview (HubSpot & Google Analytics)

This dashboard highlights the second part of the inbound funnel- Convert. It shows how well you are creating leads from your site.

Shopify, Facebook & Google Analytics Online Sales

This dashboard allows a Shopify store owner to see online sales stats in-line with Facebook Ads and Google Analytics. Focus in on top product performance, ecommerce conversion rate, and audience overviews.

Website Awareness Overview

HubSpot Marketing Lead Source Dashboard

HubSpot (Leads by Source) dashboard template gives insights on which sources of traffic drive the most leads or contacts. It explains where to focus marketing effort.

Social Networks Overview

The Social Networks dashboard template integrates Facebook, Twitter, Linkedin and Instagram data. It shows daily traffic across the 4 networks and tracks follower counts..

Google Analytics 4 Website traffic

Google Analytics 4 dashboard template which will give you insights about your users, sessions, referrals and more.

Marketing & Sales Deals Overview

Marketing & Sales dashboard template uses the Hubspot Marketing and Hubspot CRM products to give you a full view of both the top and bottom of your funnel.

Google Ads Performance Report

This dashboard uses Google Ads and Google Analytics to show the direct impact of paid ads on website traffic.

Monthly Marketing Performance

The Monthly Marketing dashboard template examines Google Analytics and HubSpot Marketing for a complete view of traffic and user acquisition.

Semrush (Keywords & Organic Search Traffic)

Semrush Keywords/Organic Search Traffic dashboard template combines SEMRush with Google Analytics to see how your rankings translate to traffic.

LinkedIn Ads Campaign Performance

This dashboard shows a high-level overview of your Linkedin Ads Campaign performance so you can track ROI.

Website & Google Business - Goals & Conversions

This report combines search, user data plus goals from Google Analytics on your business website and also phone calls / actions from Google My Business.

HubSpot (Blogging performance)

The Hubspot Blogging dashboard template looks at your most highly-trafficked blog posts each month. It measures whether you are hitting monthly goals.

Mixpanel Events Dashboard

Mixpanel dashboard template provides you with insights about events, engagement and funnels which will help you to find out where to focus your resources when building your product.

HubSpot + Google Ads Top of Funnel

This dashboard reviews your inbound and PPC tactics for filling your marketing funnel.

Google Organic SEO Dashboard

The Google Analytics 4 SEO dashboard shows exactly which search terms lead to visitors, and the quality of those visitors.

Google Analytics 4 KPI Dashboard

Focus in on the metrics that matter from your Google Analytics 4 account. Measure the key outcomes that your website was designed to create, as well as the leading indicators that help pinpoint where your greatest opportunities lie.

Simple Marketing + Sales Waterfalls (HubSpot)

This dashboard is designed to help you monitor both your conversion rates and your progress to your traffic and lead goals.

Google AdSense Account Overview

AdSense dashboard template which will give you insights about performance metrics to help you see where the right tweaks can increase profits.

Semrush Site Audit

Stay on top of any errors, warnings and notices that are slowing down your site.

Brand Awareness Databoard

Quickly measure your awareness performance in Google Analytics, Google Organic Search and Facebook with this dashboard.

Hubspot Marketing & Sales Basic KPIs

This template was made for C-Level executives who want to track their Marketing and Sales teams KPI's.

Semrush (Keywords & Organic Search Traffic)

A summary of the SEO performance of your site based on traffic, keyword rank, and on-page factors that may be affecting organic traffic.

Social Media Databoard

Social Media dashboard template shows activity across your 4 favorite social networks. It focuses on visitor and follower counts over various time periods.

Facebook Ads, Google Ads Dashboard & GA4

The Facebook Ads, Google Ads & Google Analytics 4 template allows you to monitor your Facebook and Google campaigns at the same time to track your progress and areas to improve upon.

Google & Facebook Ecommerce Funnel

This dashboard helps you inspect every step of your e-commerce funnel so that you can quickly address problem areas.

Google Analytics 4 Ecommerce Overview

Google Analytics 4 dashboard template which will give you insights about your Transactions and Revenue, conversion rates and more.

Blog Post Performance After SEO Update

This dashboard helps you monitor the performance—organic search traffic, Google Search rankings, CTRs, and conversions—of old blog posts you've recently updated

HubSpot + Google Analytics: Website Performance

This dashboard pulls in metrics from HubSpot Mktg and Google Analytics to give a high level overview of how your website is performing.

Adobe Analytics Overview Dashboard

Adobe Analytics dashboard template uses visits, conversion rates and customer loyalty to help you understand your customers as people — what they want, need, and believe.

Google Ads & GA4 Performance Report

This dashboard uses Google Ads and Google Analytics 4 to show the direct impact of paid ads on website traffic.

AdMob Dashboard

AdMob dashboard template which will give you insights about performance metrics to help you see where the right tweaks can increase profits.

HubSpot Mktg & CRM System Health Dashboard

This SLA-inspired template will give you an overall snapshot of team performance for Sales & Marketing. Track lifecycle stage conversion rates along with Marketing & Sales team activities within the HubSpot Marketing & HubSpot CRM systems.

Semrush + GA Organic Traffic Analysis

The Organic Traffic Analysis dashboard shows the results of your SEO work alongside key activities on-site from Google Analytics.

Marketing & Sales SLA Dashboard

This Marketing & Sales dashboard offers a high level overview of cumulative results driven by digital activity on an annual basis.

Marketing + Sales Funnel

Use this free dashboard template to view ratios between current traffic, leads, marketing qualified leads, deals, and customers.

HubSpot Marketing: Lead Generation

This dashboard provides a high-level overview of the impact of your lead generation efforts.

HubSpot (Marketing & Sales Waterfalls)

The HubSpot Marketing + Sales dashboard template uses data from both Hubspot services to show your full marketing funnel and sales pipeline.

HubSpot Blog Report Card

This dashboard gives the user a month-to-date view of their content marketing performance using data from HubSpot Marketing and Google Analytics.

HubSpot Blog Performance Tracking

This dashboard looks at your most highly-trafficked blog posts each month.

Marketo Account Activity

This dashboard gives an overview of all the activities you have completed in Marketo, with a focus on email.

HubSpot Mktg+GA Value Journey Canvas (Attract)

This dashboard allows you to easily view metrics around how you're attracting, converting and closing business, in order to determine how to further pinpoint opportunities for improvement.

Semrush Keyword Milestones

The Semrush Keyword Milestones dashboard looks at top 3 and top 10 keywords and tracks organic traffic changes based on keyword movement.

SaaS Dashboard (Users + Leads + MRR)

The SaaS dashboard template uses Google Analytics, Stripe and HubSpot to calculate the common metrics that determine the health of a SaaS business.

Shopify, Facebook & Google Analytics 4 Online Sales

This dashboard allows a Shopify store owner to see online sales stats in-line with Facebook Ads and Google Analytics 4. Focus in on top product performance, ecommerce purchases, and audience overviews.

HubSpot Marketing + CRM: Customer Acquisition

This dashboard lets you analyze your newly acquired customers by tracking the number of new deals created in HubSpot CRM.

KPI Trends

This HubSpot Marketing template allows you to compare last year's KPIs to this year's KPIs to your own personal goals. Simultaneously, it gives you the opportunity to share notes on key takeaways.

HubSpot Annual Results

This dashboard gives a brief overview of year-to-date results from three key parts of the funnel- visits, leads and customers.

HubSpot Annual Inbound Performance

This dashboard gives an overview of the annual metrics from your HubSpot account, including sales, email, traffic and contacts.

StackAdapt Campaign Overview

Analyze the effectiveness of your campaigns, which one generates the most traffic, and more, with this StackAdapt dashboard template.

Blog Traffic Distribution

The Blog Traffic Distribution dashboard helps you find your top performing blog articles based on organic traffic.

PPC Performance Overview

Overview of your PPC performance with key metrics from Google Ads and Semrush.

Semrush & GA4 (Keywords & Organic Search Traffic)

Semrush Keywords/Organic Search Traffic dashboard template combines SEMRush with Google Analytics 4 to see how your rankings translate to traffic.

Semrush & GA4 (Keywords & Organic Search Traffic)

A summary of the SEO performance of your site based on traffic, keyword rank, and on-page factors that may be affecting organic traffic.

SEO Overview

This dashboard includes top SEO key performance indicators that can help you understand the overall health and authority of your website in the eyes of a search engine like Google.

Top of Funnel Website Performance

This dashboard gives an overview of user acquisition and behavior on your website based on Google Analytics data.

Monthly Marketing Performance (HubSpot & GA4)

The Monthly Marketing dashboard template examines Google Analytics 4 and HubSpot Marketing for a complete view of traffic and user acquisition.

HubSpot Marketing + Google Analytics: Traffic Generation

This dashboard shows a high-level report of impact of your traffic generation efforts. See the total vs. new visitors to your site, as well as their corresponding source attribution.

Video Marketing for Awareness & Conversions

Use this free dashboard template to track how awareness video is leading to branded and high-intent searches, track your Facebook ads and Google Ads performance and return on your ad spend.

General Social Performance

This template is perfect for clients who want a general overview of their social media performance without getting into too much detail. This will summarize how their brand is doing within the social community.

Marketing + Sales Waterfalls (HubSpot)

This dashboard gives you the ability to focus on your Marketing and Sales KPIs as individual components. The simple layout allows you to guide the conversation without any distractions.

Keyword to Pageview Dashboard

This dashboard tracks how keywords are ultimately translating to pageviews.

Seventh Sense + HubSpot: Email Mktg Source

This dashboard gives you the ability to analyze how email events are performing in order to progress users through the lifecycle stages.

Marketing Overview (HubSpot & Google Analytic 4)

This dashboard highlights the second part of the inbound funnel- Convert. It shows how well you are creating leads from your site.

StackAdapt Advertiser Overview

Analyze which of your Advertisers are the most successful, which one generates the most traffic, and more, with this StackAdapt dashboard template.

Google Universal Analytics (Website traffic)

Google Analytics dashboard template which will give you insights about your users, sessions, referrals and more.

HubSpot + Google Analytics 4: Website Performance

This dashboard pulls in metrics from HubSpot Marketing and Google Analytics 4 to give a high level overview of how your website is performing.

Vimeo OTT: Traffic Overview

The Vimeo OTT Traffic Overview dashboard slices your traffic different ways to determine filters that lead to quality visits.

SaaS Dashboard (Users + Leads + MRR)

The SaaS dashboard template uses Google Analytics 4, Stripe and HubSpot to calculate the common metrics that determine the health of a SaaS business.

Seventh Sense + Google Universal Analytics

Ensure your email marketing campaigns are producing optimal results with this dashboard that pulls in metrics from Seventh Sense and Google Analytics accounts.

Google Universal Analytics KPI Dashboard

Focus in on the metrics that matter from your Google Analytics account. Measure the key outcomes that your website was designed to create, as well as the leading indicators that help pinpoint where your greatest opportunities lie.

Google Universal Analytics (Acquisition Snapshot)

Google Analytics (Acquisition) dashboard template goes deeper into your Sources and reveals which marketing campaigns have been most productive.

Google Universal Analytics (Ecommerce overview)

Google Analytics dashboard template which will give you insights about your Transactions and Revenue, conversion rates and more.

Email Traffic Overview

The Email Traffic Overview dashboard shows the actions that visitors take on your site after they click into your site from an email.

SaaS Acquisition Funnel (GA4 + Mixpanel + Profitwell)

Seamlessly integrating GA4, Mixpanel, and Profitwell. Gain insights into every stage of customer acquisition, from awareness to conversion. Elevate decision-making for strategic growth with comprehensive analytics at your fingertips.

SaaS Acquisition Funnel (GA4 + Mixpanel + Stripe)

Seamlessly integrating GA4, Mixpanel, and Stripe. Gain insights into every stage of customer acquisition, from awareness to conversion. Elevate decision-making for strategic growth with comprehensive analytics at your fingertips.

SaaS Marketing Dashboard (CMO)

Supercharge your marketing strategy with our "SaaS Marketing Dashboard (CMO)." Tailored for Chief Marketing Officers, it offers real-time insights for data-driven decisions. Elevate your marketing game effortlessly and drive SaaS success.