Paid Search

Free Paid Search Dashboard Templates

These paid search dashboards come pre-built with some of the most commonly tracked PPC metrics from the most popular tools. You can also customize your templates later. To get started, just choose a template, connect your data, and your metric visualizations will populate automatically.

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Track some of the most common Paid Search metrics and KPIs and analyze your Paid Search performance with just a few clicks.

TOP Paid Search INTEGRATIONS
  • Google AdMob
  • HubSpot Marketing
  • Google Analytics 4
  • Ahrefs Enterprise
  • Facebook Ads
Don’t see your SEO tool?
You can build a dashboard with any data using Zapier, Make, Google Sheets, or a SQL database.
Custom dashboard

Build custom Paid Search dashboards

No design or coding skills necessary.

Learn more about Dashboard Designer

What is a Paid Search Dashboard?

A paid search dashboard displays all of the key parts of a pay-per-click campaign in one place and provides quick insights into how well your paid search strategies are working.

With the help of a paid search dashboard, marketing and PPC teams are able to determine top-performing ads, top converting keywords, and see which campaigns have the highest ROI.

What Should Be Included in a Paid Search Dashboard?

A comprehensive paid search dashboard should include data about ad costs (such as CPC and ROAS), ad conversions, and ad clicks. Additionally, a PPC dashboard should show historical data regarding top-performing keywords, number of impressions, and clicks in order for others to see how things are trending over time.

A carefully crafted paid search report should help inform your PPC strategy by answering how many people are seeing your ads, how many people are clicking on your ads, and how well your ad spend is trending against your budget.

How to Create a Paid Search Dashboard

Create a new dashboard using our Designer tool

Create a new dashboard using our Designer tool

Name your dashboard

Name your dashboard

Select a data source

Select a data source

Drag-and-drop pre-built metrics from that source to your dashboard

Drag-and-drop pre-built metrics from that source to your dashboard or drag a blank visualization first and select the metric you’d like to associate with it.
Drag-and-drop pre-built metrics from that source to your dashboard

Customize each metric block

Customize each metric block by date range, comparisons, goals, and more.
Customize each metric block