Dashboard Examples / Marketing / SEO
SEO

25+ Must-Have SEO Dashboard Templates

These SEO dashboards come pre-built with some of the most commonly tracked SEO metrics from the most popular tools. You can also customize your templates later. To get started, just choose a template, connect your data, and your metric visualizations will populate automatically.

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Track some of the most common SEO metrics and KPIs and analyze your SEO performance with just a few clicks.

TOP SEO INTEGRATIONS
  • SEMrush
  • CallRail
  • HubSpot Marketing
  • Facebook Pages
  • Google Search Console
Don’t see your SEO tool?
You can build a dashboard with any data using Zapier, Make, Google Sheets, or a SQL database.
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Website Engagement Overview

Download this dashboard to measure the overall engagement of your website and app visitors. Get insights into how visitors interact with your most important pages, which actions are they taking, how much of their time they're giving you and more

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Google Search Console Performance

The Search Console Basics dashboard reveals which pages are most visible on SERPs and which ones actually drive organic traffic.

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HubSpot Marketing Performance

HubSpot Marketing dashboard template provides you with insights to increase traffic, convert leads, and prove ROI.

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Google Business Profile Performance

This template will provide you with greater visibility and more control over how your business is displayed in search results.

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Google Analytics 4 Website traffic

Google Analytics 4 dashboard template which will give you insights about your users, sessions, referrals and more.

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Website Acquisition Overview

Download this Google Analytics 4 Acquisitions dashboard template to dig deeper into your traffic sources, monitor user behavior, and keep an eye on how it all impacts your revenue.

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Google Search Position Overview

Improve your Google Search position by gaining deeper insights into which pages have the best opportunity to rank on page 1 of Google.

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Google Search Performance

This dashboard shows you how your site is performing in organic search results and how that performance is trending by monitoring top performing queries, pages, and your average ranking.

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Google Organic SEO Dashboard

The Google Analytics 4 SEO dashboard shows exactly which search terms lead to visitors, and the quality of those visitors.

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Google Analytics 4 KPI Dashboard

Focus in on the metrics that matter from your Google Analytics 4 account. Measure the key outcomes that your website was designed to create, as well as the leading indicators that help pinpoint where your greatest opportunities lie.

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HubSpot Marketing Lead Source Dashboard

HubSpot (Leads by Source) dashboard template gives insights on which sources of traffic drive the most leads or contacts. It explains where to focus marketing effort.

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Ahrefs Website Audit Overview

Track and visualize important search ranking factors like your backlink profile, domain rank, referring domains, and more.

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Semrush Position Tracking

This dashboard displays the change in your online presence based on your keyword rankings over time.

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Semrush Keywords & Audits

Semrush (Keywords and Audits) dashboard template gives you a full view of your SEO visibility as well as any errors that SERPS might face

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HubSpot (Blogging performance)

The Hubspot Blogging dashboard template looks at your most highly-trafficked blog posts each month. It measures whether you are hitting monthly goals.

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HubSpot + Google Ads Top of Funnel

This dashboard reviews your inbound and PPC tactics for filling your marketing funnel.

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Google Analytics 4 Acquisition Snapshot

Google Analytics (Acquisition) dashboard template goes deeper into your Sources and reveals which marketing campaigns have been most productive.

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Semrush Site Audit

Stay on top of any errors, warnings and notices that are slowing down your site.

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HubSpot Marketing: Lead Generation

This dashboard provides a high-level overview of the impact of your lead generation efforts.

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Shopify, Facebook & Google Analytics 4 Online Sales

This dashboard allows a Shopify store owner to see online sales stats in-line with Facebook Ads and Google Analytics 4. Focus in on top product performance, ecommerce purchases, and audience overviews.

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Semrush & GA4 (Keywords & Organic Search Traffic)

Semrush Keywords/Organic Search Traffic dashboard template combines SEMRush with Google Analytics 4 to see how your rankings translate to traffic.

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CallRail Source & Keyword Performance

This dashboard measures source & keyword performance by comparing calls by first time callers, total calls and the average duration of all calls.

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MOZ Ranking Overview

This dashboard gives you a full overview of your SEO performance that can help you understand the overall health and authority of your website.

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Semrush & GA4 (Keywords & Organic Search Traffic)

A summary of the SEO performance of your site based on traffic, keyword rank, and on-page factors that may be affecting organic traffic.

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AccuRanker Domain Overview

This dashboard reveals the most common keywords that drive traffic to your site.

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HubSpot Blog Performance Tracking

This dashboard looks at your most highly-trafficked blog posts each month.

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Semrush & GA4 Keyword Mission Control

This dashboard is all about keywords. Track keyword ranking and changes, visibility trends to track keyword process based on CTR, plus organic search traffic monitoring. Designed to be easy for clients to read and understand.

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Semrush SEO Keyword Performance

The Semrush Keyword Milestones dashboard looks at top 3 and top 10 keywords and tracks organic traffic changes based on keyword movement.

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Outreach Prospects Overview

This template will enable you uncover key insights in your prospecting efforts and help you track the impact of every touch point.

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PPC Performance Overview

Overview of your PPC performance with key metrics from Google Ads and Semrush.

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Monthly Marketing Performance (HubSpot & GA4)

The Monthly Marketing dashboard template examines Google Analytics 4 and HubSpot Marketing for a complete view of traffic and user acquisition.

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Outreach Email Delivery Overview

This template will provide you with greater visibility of your email delivery and engagement metrics.

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Marketing Overview (HubSpot & Google Analytic 4)

This dashboard highlights the second part of the inbound funnel- Convert. It shows how well you are creating leads from your site.

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Website Audit Overview

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Keyword & Views GA4 & GSC Dashboard

This dashboard tracks how keywords are ultimately translating to pageviews.

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HubSpot Marketing + Google Analytics: Traffic Generation

This dashboard shows a high-level report of impact of your traffic generation efforts. See the total vs. new visitors to your site, as well as their corresponding source attribution.

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E-commerce Ads Performance (Google Ads + Facebook Ads + Shopify)

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HubSpot Marketing + GA4 ATTRACT Performance

This template moves you through the Attract stage by showing your social media follows and reach, blog view performance, and overall visibility trends.

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Ahrefs SEO Enterprise Overview

Track and visualize important search ranking factors like your domain rank, referring domains, organic and paid keywords.

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BigCommerce Paid Ads Performance (Google Ads + Facebook Ads)

Custom dashboard

Build custom SEO dashboards

No design or coding skills necessary.

Learn more about Dashboard Designer

What is an SEO Dashboard?

An SEO dashboard displays all of the key parts of an SEO campaign in one place and provides quick insights into how well your search engine optimization strategies are working.

With the help of an SEO reporting dashboard, marketing and SEO teams are able to determine top-performing pages, top converting keywords, and other website areas that need to be optimized for search.

What Should Be Included in an SEO Analytics Dashboard?

A comprehensive SEO analytics dashboard should include data about organic traffic, keyword position rankings, and the queries visitors use to find your site and pages. Additionally, an SEO report dashboard should show historical data regarding rank, number of impressions, and clicks in order for others to see how things are trending over time.

A carefully crafted search engine optimization dashboard should help inform your SEO strategy by answering how many people are seeing your website and pages, how many people are clicking from search engine to your pages, what is their average time on the page, and more.

How to Create a SEO Dashboard

Create a new dashboard using our Designer tool

Create a new dashboard using our Designer tool

Name your dashboard

Name your dashboard

Select a data source

Select a data source

Drag-and-drop pre-built metrics from that source to your dashboard

Drag-and-drop pre-built metrics from that source to your dashboard or drag a blank visualization first and select the metric you’d like to associate with it.
Drag-and-drop pre-built metrics from that source to your dashboard

Customize each metric block

Customize each metric block by date range, comparisons, goals, and more.
Customize each metric block

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