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25+ Must-Have SEO Dashboard Templates

SEO dashboard templates are pre-built reports that help you track key search performance metrics, including organic traffic, keyword rankings, impressions, click-through rates, and conversions. These ready-to-use templates connect to tools like Google Search Console, Google Analytics 4, and Semrush to populate your metrics automatically. Choose an SEO dashboard template, connect your data, and customize it to fit your reporting needs.

Top SEO integrations

  • Google Analytics 4
  • HubSpot Marketing
  • SEMrush
  • Google Search Console
  • Google Ads
MOZ Ranking Overview dashboard template preview

MOZ Ranking Overview

AccuRanker Domain Overview dashboard template preview

AccuRanker Domain Overview

Semrush SEO Keyword Performance dashboard template preview

Semrush SEO Keyword Performance

HubSpot Marketing + Google Analytics: Traffic Generation  dashboard template preview

HubSpot Marketing + Google Analytics: Traffic Generation

Outreach Prospects Overview dashboard template preview

Outreach Prospects Overview

Website Engagement Overview dashboard template preview

Website Engagement Overview

Outreach Email Delivery Overview dashboard template preview

Outreach Email Delivery Overview

BigCommerce Paid Ads Performance (Google Ads + Facebook Ads) dashboard template preview

BigCommerce Paid Ads Performance (Google Ads + Facebook Ads)

Ahrefs Website Audit Overview dashboard template preview

Ahrefs Website Audit Overview

Google Search Performance dashboard template preview

Google Search Performance

Marketing Overview (HubSpot & Google Analytic 4) dashboard template preview

Marketing Overview (HubSpot & Google Analytic 4)

PPC Performance Overview dashboard template preview

PPC Performance Overview

Website Audit Overview dashboard template preview

Website Audit Overview

Google Search Position Overview dashboard template preview

Google Search Position Overview

Semrush & GA4 (Keywords & Organic Search Traffic) dashboard template preview

Semrush & GA4 (Keywords & Organic Search Traffic)

Semrush Position Tracking dashboard template preview

Semrush Position Tracking

HubSpot Marketing Lead Source Dashboard dashboard template preview

HubSpot Marketing Lead Source Dashboard

Semrush & GA4 (Keywords & Organic Search Traffic) dashboard template preview

Semrush & GA4 (Keywords & Organic Search Traffic)

CallRail Source & Keyword Performance  dashboard template preview

CallRail Source & Keyword Performance

Google Analytics 4 Acquisition Snapshot dashboard template preview

Google Analytics 4 Acquisition Snapshot

Semrush & GA4 Keyword Mission Control dashboard template preview

Semrush & GA4 Keyword Mission Control

Semrush Site Audit dashboard template preview

Semrush Site Audit

Keyword & Views GA4 & GSC Dashboard dashboard template preview

Keyword & Views GA4 & GSC Dashboard

Google Organic SEO Dashboard dashboard template preview

Google Organic SEO Dashboard

Semrush Keywords & Audits dashboard template preview

Semrush Keywords & Audits

HubSpot Blog Performance Tracking dashboard template preview

HubSpot Blog Performance Tracking

E-commerce Ads Performance (Google Ads + Facebook Ads + Shopify) dashboard template preview

E-commerce Ads Performance (Google Ads + Facebook Ads + Shopify)

Shopify, Facebook & Google Analytics 4 Online Sales dashboard template preview

Shopify, Facebook & Google Analytics 4 Online Sales

HubSpot Marketing: Lead Generation dashboard template preview

HubSpot Marketing: Lead Generation

Monthly Marketing Performance (HubSpot & GA4) dashboard template preview

Monthly Marketing Performance (HubSpot & GA4)

HubSpot Marketing + GA4 ATTRACT Performance dashboard template preview

HubSpot Marketing + GA4 ATTRACT Performance

Google Analytics 4 KPI Dashboard dashboard template preview

Google Analytics 4 KPI Dashboard

Website Acquisition Overview dashboard template preview

Website Acquisition Overview

Google Business Profile Performance dashboard template preview

Google Business Profile Performance

HubSpot + Google Ads Top of Funnel dashboard template preview

HubSpot + Google Ads Top of Funnel

Google Search Console Performance dashboard template preview

Google Search Console Performance

Google Analytics 4 Website traffic dashboard template preview

Google Analytics 4 Website traffic

Ahrefs SEO Enterprise Overview dashboard template preview

Ahrefs SEO Enterprise Overview

HubSpot (Blogging performance) dashboard template preview

HubSpot (Blogging performance)

HubSpot Marketing Performance dashboard template preview

HubSpot Marketing Performance

Don't see your SEO tool?

You can build a dashboard with any data using Zapier, Make, Google Sheets, or a SQL database.

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Create a custom view of your most important SEO metrics – like organic traffic, keyword rankings, and click-through rate – no coding or design skills required.

The Databox dashboard designer: a metric library beside a blank canvas, with a metric being added to it

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See every client's SEO performance in one place

Save account managers from hours of copy-paste reporting work.

A Databox client dashboard tracking sessions, conversions, monthly goals, sales pipeline and sessions by country

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Frequently asked questions

What is an SEO reporting dashboard?

An SEO reporting dashboard is a single view of the metrics that show whether your search strategy is working, such as organic traffic, keyword rankings, impressions, click-through rate, backlinks, and conversions from organic visits. It updates automatically from tools like Google Search Console, Google Analytics 4, Semrush, and Ahrefs, so you do not have to rebuild SEO reports by hand.

How do you create an SEO dashboard?

Pick the five to eight metrics that match your SEO goal, such as organic sessions, rankings for target keywords, and conversions from organic traffic. Connect Google Search Console, Google Analytics 4, and your rank tracker, then start from an SEO dashboard template instead of a blank canvas. Finally, set a weekly or monthly review and share the dashboard with your team or clients.

What is the difference between an SEO report and an SEO dashboard?

An SEO report is a point-in-time summary, usually prepared monthly, that explains what changed and why. An SEO dashboard is live and updates automatically, so you can check performance at any time. Many teams use the dashboard as the source and send the report as a scheduled snapshot of it, which removes most of the manual work of building each report.

How do you make an SEO report for a client?

Start with the goals you agreed with the client, then show the metrics that prove progress: organic traffic, rankings for the target keywords, conversions from organic visits, and the work completed that month. Pull the data from Google Search Console, Google Analytics 4, and your SEO tool into one SEO dashboard, share it as a client dashboard your client can open at any time, and add a short commentary on what changed and what comes next.

What should an SEO reporting dashboard include?

Most SEO reporting dashboards track eight metrics: organic sessions and organic conversions from Google Analytics 4; impressions and clicks, average position, and click-through rate from Google Search Console; rankings for your target keywords from a rank tracker such as Semrush, Ahrefs, Moz, or AccuRanker; referring domains from Ahrefs or Semrush; and site health from a technical audit. Together they show whether search brings more of the right visitors and whether those visitors convert.

What is a white label SEO dashboard?

A white label SEO dashboard shows your agency’s branding instead of the software vendor’s, so clients see the report as your own work. In Databox you can white-label dashboards and reports, keep each client’s data in its own client account, and share the dashboard through a link or scheduled delivery.