Uses one-click integrations:
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Google Analytics 4
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Facebook Ads
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Google Ads
If you don’t use Google Analytics 4, Facebook Ads or Google Ads, you can pull data from any of our 100+ one-click, native integrations or from spreadsheets, databases and other APIs.
Get this dashboard for freeWhat you’ll learn from this Facebook Ads, Google Ads & GA4 Dashboard Template
Simply connect your Facebook Ads, Google Ads and GA4 accounts, and you’ll learn:
- Which metrics should I be tracking for my Google Ads campaigns? Measure the effectiveness of your Google ads campaign by tracking key metrics such as how many people saw your ad, and clicked on it, as well as your click-through rate (CTR), average cost per click (CPC), conversions, and so on. By tracking these metrics, you’ll be able to measure your actual results against your goals and ROI to determine what to prioritize, change, or optimize regarding your ad strategy.
- How do I measure the click-through rate for all my ad groups? See the percentage of impressions that resulted in clicks for each ad group that makes up your existing campaigns. Find out how many people actually clicked on your ad; this is a good indicator of your ad’s relevance.
- How do I track keyword-level clicks on my ads? Track the performance of specific keywords for your Google Ads campaigns. View the number of clicks that resulted from these keywords in a month as well as CTR. A high CTR indicates to Google that you’re useful to people searching online using those specific keywords.
What else can you track and visualize with our deep integration with Facebook Ads, Google Ads and GA4?
When it comes to attributing your to traffic and conversions, almost anything:
- Impressions, clicks, and conversions
- Cost analysis
- Keyword analysis
- Conversion analysis
- Paid advertising
- Landing page performance
- Engagement by Ad, Ad Group, and Ad Campaign
- Website Engagement, and more
There are numerous metrics and metric combinations you can track using Facebook Ads, Google Ads and GA4. And in Databox, you can quickly visualize dozens of Facebook Ads, Google Ads and GA4 metrics in a variety of ways.
Read more about Databox’s Facebook Ads, Google Ads and GA4 integrations.
Google Analytics 4 metrics included in this template
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New Users
New Users metric represents the number of unique, first-time users to a website or app during a specific time period. It helps measure the growth of a business's audience and identify opportunities for acquisition and retention strategies.
Facebook Ads metrics included in this template
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Amount Spent by Campaign
Amount Spent by Campaign indicates the total cost incurred by a specific Facebook ad campaign over a given time period. It shows the amount of money spent on ads, including ad creation, placement, and delivery costs.
Google Ads metrics included in this template
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CTR
Click-Through Rate (CTR) is the ratio of clicks to impressions of an ad, expressed as a percentage. It measures the effectiveness of an ad and indicates how relevant it is to the target audience.
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CTR by Keyword Id by Campaign by Keyword
CTR by Keyword Id by Campaign by Keyword is a metric that measures the click-through rate of specific keywords within a particular AdWords campaign. It helps to identify which keywords are driving the most clicks and optimize bidding strategies accordingly.
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Impressions by Keyword Id by Campaign by Keyword
This metric shows the number of times a particular keyword has triggered an ad to be shown (impressions) in a specific campaign, identified by its keyword ID.
