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Amanda Natividad coined the term “zero-click content,” and now it’s everywhere. But there’s still a lot of confusion about what it is, how to do ...
As a current HubSpot user and veteran of a HubSpot partner agency, I know first-hand how powerful HubSpot is. And they’ve built a lot of ...
Your reports are only as good as your data. When your team spends hours building dashboards and answering leadership questions, mismatched or messy data can ...
Based on a sample of data from ~1,000 agencies and 14,000 clients, we estimate that agencies lose about 38% of their clients every year. Based ...
OKRs were designed to help companies turn strategy into execution. In practice, though, that’s not always the case. When I first started working on the ...
When we first introduced Teams in Databox, the goal was to give every team a “home base”, a shared space where they could collaborate around ...
When I took over the forecasting feature at Databox, one thing was clear: users weren’t adopting it the way we’d hoped. To change that, we ...
MongoDB is one of the most popular databases for modern applications. Its flexible, document-oriented model makes it easy for developers to store and query everything ...
Marketers often get into debates about “vanity metrics.” Pageviews, impressions, likes, follows — all often dismissed as fluff. And LinkedIn certainly used to get lumped ...
Discover how consultative selling and data-driven discovery help you uncover buyer needs, build trust, and close deals more effectively.
Scaling a business shouldn’t feel like a game of chance. But for many executives, that’s exactly what it feels like – working harder, adding new ...
Marketing should be the hub of go-to-market strategy – not the internal agency that just says “yes” to everything. But what does it take to ...
Is Whatagraph worth it for agencies and in-house teams? We review its reporting features, pricing, pros&cons, and compare leading alternatives.