Blog

The 11 Highest-Recommended Sources for Google Analytics Training

Feel overwhelmed when you sign into your Google Analytics account? Our experts share the best training programs to help you get the most out of your data.

Analytics   |  Jan 25

14 Ways to Improve Your Sales Conversion Rate

From using video to setting up an automated follow-up campaign, there’s a lot you can do to increase your sales conversion rate. Read on to learn tips from 26 experts.

Sales   |  Jan 25

Creating a Sales KPI Dashboard: Top Metrics to Include and Dashboard Examples

Building a sales dashboard, but don’t know which KPIs to include? 60+ sales pros share which metrics they track and their favorite sales dashboard types.

Sales   |  Jan 25

How to Build a Dynamic Dashboard in Google Sheets in 6 Easy Steps

Struggling to build a dynamic dashboard in Google Sheets? Here’s how to build a dashboard from your spreadsheet data in just a few clicks.

Analytics   |  Jan 25

What’s a Good Funnel Conversion Rate? (& Tips for Calculating & Improving Yours)

Wondering how to boost your funnel conversion rates and increase sales? 20+ experts share their most effective tips in this report.

Marketing   |  Jan 25

24 Highly-Engaging LinkedIn Headline Examples to Help You Write Yours Like a Pro

Writing a LinkedIn headline that gets people to engage with you is no easy feat. So we’ve put together 24 Linkedin headline marketing examples to inspire you.

Social Media   |  Jan 25

The 13 Most Important Facebook Ads Metrics for Measuring ROI

We asked 35+ marketers to share their most important Facebook Ad metrics for measuring campaign performance. Here were the most common responses.

Marketing   |  Jan 25

6 Data Quality Issues in Reporting and Best Practices to Overcome Them

27 experts share the top data quality issues that they’ve struggled with and how to solve them for better data reporting.

Reporting   |  Jan 25

12 Effective Ways for Increasing Your Average Order Value (AOV)

Increasing customer count (or revenue) isn’t the only way to increase revenue. Here, 37 marketers share the best ways for increasing average order value.

Marketing   |  Jan 25

49 SEO KPIs Every SEO Pro Should Track and Measure

We asked 129 SEOs to weigh in on the most important SEO KPIs for measuring success and search visibility. Here are the 49 SEO metrics they recommend.

Marketing   |  Jan 25

Understanding MQLs: How Successful Companies Define and Manage Marketing Qualified Leads

To effectively generate demand for sales teams, marketing teams need to define what makes a marketing qualified lead first. Here’s how experts define and leverage MQLs.

Marketing   |  Jan 24

The Anatomy of Data Analysis – Types, Techniques, Step-by-Step Guide & Expert Tips

Do you look at spreadsheets with analysis paralysis? This article will help you simplify the entire process — forever.

Basics   |  Jan 21

23 Marketing Agency Directories Your Agency Shouldn’t Miss in 2023

List your agency in these marketing directories and reach qualified prospects that are serious about hiring an agency.

Agencies   |  Jan 18

B2B Sales Cycle Length: How Long Does It Usually Take to Close a Deal?

Want to optimize your B2B sales cycle and help your sales team close deals even faster? Here are some tips and expert-proven strategies that will help you do just that.

Sales   |  Jan 18

Using “Process KPIs” to Hit Goals (Hillary Carpio, Snowflake)

Learn how Hillary Carpio (Sr. Dir. of ABM at Snowflake) uses “Process KPIs” to ensure her team can create sustainable, repeatable processes that help them hit their goals.

Metrics & Chill Podcast   |  Jan 18

The 2023 State of Business Reporting

We surveyed 314 companies globally to discover the most important trends in business reporting. We talked about tools, metrics, KPIs, best practices, and more.

Reporting   |  Jan 16

How to Tell a Story with Your Data

Turn your raw data into a compelling and insightful report with Databox Reports

Reporting   |  Jan 12

Facebook Ads Frequency Guide: How Companies Determine the Optimal Frequency Caps to Maximize Results on Each Retargeting Campaign

Having trouble finding the optimal Facebook Ads frequency? We talked to 70 pros and collected a bunch of insights to help you maximize results on each campaign.

Marketing   |  Jan 12

Doubling Email Subscribers In 1 Month (w/ Camille Trent)

Learn how Camille Trent used LinkedIn to double PeerSignal’s email subscribers from 6k to 12k in just 1 month.

Metrics & Chill Podcast   |  Jan 11

How to Improve the Goal Conversion Rate on Your Website? 8 Expert-Backed Tips

89 companies and agencies share what a good goal conversion rate is along with helpful tips for successfully improving it.

Analytics   |  Jan 10

Facebook Retargeting Ads Guide: 6 Strategies and 11 Expert Best Practices for Converting Warm Leads

Facebook retargeting ads are a potent channel for bringing in users who previously didn’t convert. We bring you proven strategies and tips you can use to maximize the effectiveness of your retargeting campaigns.

Social Media   |  Jan 9

A Complete Guide to Building Successful Agency Partnerships: 5 Tips from Agency Owners

Can’t provide a full agency service because you specialize in one area only? Consider an agency partnership—here’s how it can help.

Agencies   |  Jan 5

Improving Landing Page Conversion by 55% in 30 Days (w/ Peyton Walbeck, Nectar)

Learn how Peyton Walbeck increased Nectar’s landing page conversion by 55% in 30 days.

Metrics & Chill Podcast   |  Jan 4

5 Real-World Business Analytics Examples That Prove the Value of Business Intelligence

See how analyzing your business performance and relying on data can help you make better decisions and optimize your business operations.

Analytics   |  Dec 28 2022

How Fast Is Fast Enough? What Is a Good Page Load Time for SEO

Want to know how fast your page should load? This article covers everything you need to know about the average page load time and more!

Marketing   |  Dec 26 2022

How Big Idea Media Grew Their Business 151%—One Metric at a Time

Marketing   |  Dec 22 2022

7 Tips to Improve User Engagement Metrics on B2B Websites

40+ B2B businesses/agencies share their most used website user engagement metrics, along with 7 actionable tips for improving engagement.

Analytics   |  Dec 21 2022

Building Repeatable Revenue Streams (w/ Tory Kindlick, Refine Labs)

Learn how Refine Labs uses their new Revenue R&D method to build new, sustainable revenue streams for clients.

Metrics & Chill Podcast   |  Dec 21 2022

The Easy Way to Set Up HubSpot Pipelines: 101 Guide

Having trouble setting up your HubSpot pipeline? We prepared an easy-to-follow guide you can use to get started.

Analytics   |  Dec 20 2022

How Often Should Companies Send Marketing Emails? Expert Insights from 75 Marketers

Wondering how often should you send marketing emails? Databox interviewed 75 marketers to discover what’s their mailing frequency and how it affects engagement.

Marketing   |  Dec 19 2022

When Should Marketing Agencies Make Their First Full-Time Marketing and Sales Hire? 60+ Agency Owners Share Their Tips

We asked experts: when’s the right time to move from DIY marketing and sales to hiring a dedicated person to market and sell your agency services?

Agencies   |  Dec 15 2022

New vs. Returning Visitors: What’s the Difference and How to Interpret the Data?

What’s the right balance of new vs. returning visitors? How should you interpret this data? 34 marketers share their insights.

Marketing   |  Dec 14 2022

Growing Traffic by 20% in 30 Days (w/ Brendan Hufford, Growth Sprints)

Learn how Brendan Hufford (founder of Growth Sprints) grew ActiveCampaign’s traffic by 20% (in just 30 days).

Metrics & Chill Podcast   |  Dec 14 2022

How Many Clients is Too Many? The Ideal Client Number Agencies Should Have to Optimize Their Profit Margins

Wondering how many clients should you have to optimize your profit margins? Databox surveyed 45 agencies to identify the sweet spot.

Agencies   |  Dec 12 2022

How to Measure the Success of Your LinkedIn Company Page: Best Practices from 50 Marketing Pros

LinkedIn company pages can help with increasing your reach and market presence. We asked marketing pros how to best track your page’s success.

Marketing   |  Dec 7 2022

Increasing Monthly Traffic by 313% (w/ Nate Turner, Ten Speed)

Learn how Nate Turner and his team at Ten Speed were able to help their B2B SaaS Client increase monthly traffic by 313% and double free trial signups.

Metrics & Chill Podcast   |  Dec 7 2022

Facebook Ads vs. Google Ads: Which Is Best for Your Business?

Not sure if you should run ads on Facebook or Google? Check out this comprehensive comparison of the two platforms with insights from dozens of marketers.

Marketing   |  Dec 5 2022

What Is a Good Email CTR? (+ 6 Pro Tips on How to Increase It)

55 email marketing pros share what is a good email click-through rate for any business, and share 6 actionable tips for improving it.

Marketing   |  Dec 1 2022

Playmaker Spotlight: Uroš Trstenjak, Engineering Manager

In this Spotlight we’re introducing Uroš Trstenjak and his journey from pharmaceuticals to Software Engineering.

People & Culture   |  Dec 1 2022

Setting Marketing KPIs & Goals (w/ Kristina Simonson, Privy)

Learn how Kristina Simonson is leading her team in restructuring the way they approach KPI and goal setting at Privy.

Metrics & Chill Podcast   |  Nov 30 2022

How to Maximize Your Paid Advertising ROI in a World Without Cookies

With third-party cookies going away, where should marketers turn? We consulted the experts on how to perform paid marketing without cookies.

Marketing   |  Nov 28 2022

28 Blog KPIs for Measuring Your Content Performance (Recommended by 70+ Marketers)

We asked 70+ marketers to weigh in on the most important blog KPIs. They shared 28 different KPIs that help you measure progress toward all of your goals.

Content Marketing   |  Nov 28 2022

How We’re Bringing Databox Company Values to Life

The Databox values are more than just a few words on a page; they are the foundation of our company culture. We see our 6 values much like our DNA; they influence how we make decisions, interact with each other, achieve goals and even hire new Databox Playmakers.

People & Culture   |  Nov 28 2022

27 Blogging Statistics That Will Shape Your Content Strategy in 2023

Want to take your blogging strategy to the next level? We’ve prepared 27 blogging statistics that will help you get the most out of every campaign.

Marketing   |  Nov 24 2022

How to Make a YouTube Video Go Viral (with 8 Easy Tips)

Lots of factors go into making a YouTube video go viral. In this post, we boil these factors down to 8 easy tips recommended by the experts.

Marketing   |  Nov 22 2022

Switching to Google Analytics 4 with Databox

No more delays—let’s start the process together.

Integrations   |  Nov 21 2022

Get Insights on Your Top KPIs with the Metric Detail Page and the Weekly Metric Performance Digest

Dig deeper into each and every metric you are tracking.

Product and Design   |  Nov 18 2022

What Is a Good Google Ads Conversion Rate and How Can You Improve It?

Compare your results and maximize your Google Ads conversion rate with these tried-and-true tips from over 60 marketing professionals.

Marketing   |  Nov 18 2022

How to Benchmark Your Website’s Performance: A Detailed Metrics Breakdown

A full guide on the most important metrics you should benchmark to understand how your website’s performance measures up with the competition.

Analytics   |  Nov 16 2022

15 Ways to Optimize your Facebook Ads Bid Strategy

Should you set bids for your campaigns or let Facebook automate the campaign delivery? Nearly 50 pros weigh in with their best Facebook bid strategy tips.

Marketing   |  Nov 16 2022

Sourcing 50% of Deals via Outbound (w/ Dee Acosta, Metadata)

Learn how Dee Acosta sourced 50% of all his deals via outbound at Metadata.

Metrics & Chill Podcast   |  Nov 16 2022

The 16 Most Useful Google Analytics Reports (Recommended By Experts)

With so many metrics to track and dimensions to filter them by, what are the most useful reports to run in Google Analytics? Nearly 50 marketers weigh in.

Analytics   |  Nov 14 2022

Google Analytics 4 Custom Dimensions 101 Guide

Having trouble learning the ropes around custom dimensions in GA4? This article will walk you through everything you need to know.

Analytics   |  Nov 10 2022

Driving 83 G2 Reviews (w/ Nick Bennett, Alyce)

Learn how Nick Bennett drove 83 G2 reviews in 1 quarter, in order to drive signups, improve retention, build social proof and tons more.

Metrics & Chill Podcast   |  Nov 9 2022

How to Run a Successful All-Hands

Learn how to plan and execute a successful all-hands meeting with the help of Databox Reports

Databox Reports   |  Nov 8 2022

What Is a Good Bounce Rate for a Landing Page? 40+ Marketers Share Their Thoughts and Tips for Improvement

Is your landing page bounce rate too high? You might be missing the bigger picture. Learn how to differentiate a good landing page bounce rate from one that needs fixing.

Analytics   |  Nov 8 2022

How Powered by Search Uses the Pilot’s View Dashboard to Maintain Agency Health

Marketing   |  Nov 7 2022

Link Building 101: The Ultimate Guide to Building Free Backlinks and Outranking Your Competitors

Almost 40% of SEOs don’t have a budget for link building. In this guide, 80+ experts share how they build free backlinks to maximize their small (or lack of) budget.

Marketing   |  Nov 7 2022

Switching to Google Analytics 4: Common Concerns and How to Overcome Them

Want to switch to GA4 but still have concerns about the platform? You’re not alone. We’ve talked to 40+ marketers about their most common concerns and how to overcome them.

Analytics   |  Nov 3 2022

Increasing Signups By 30% (w/ Rand Fishkin, SparkToro)

Learn how the SparkToro team invest in zero-click content and rely on so-called “vanity metrics” to drive signups and revenue.

Metrics & Chill Podcast   |  Nov 2 2022