Latest Posts

16 Ways for Creating a Marketing Budget (and How to Spend It)
Marketing

16 Ways for Creating a Marketing Budget (and How to Spend It)

There’s no such thing as a perfect marketing budget. The right allocation of resources hinges heavily on your business, your customers, and more. If you’re ...

by Kiera Abbamonte | Jan 20, 2023
Are Your Website Conversion Rates Dropping? Try These 20 Tips
Marketing

Are Your Website Conversion Rates Dropping? Try These 20 Tips

Your website’s conversion rates went down. Now what? No matter what you measure as your site’s conversions, it can sting when you see your hard-earned ...

Melissa King's avatar by Melissa King | Jul 7, 2022
New in Databox: Select a Date Range for Scheduled Snapshots
Product Updates

New in Databox: Select a Date Range for Scheduled Snapshots

Reporting on your data is usually the most challenging part of tracking your performance,  especially if you have to create multiple reports for multiple people. ...

Tamara Omerovic's avatar by Tamara Omerovic | Dec 18, 2023
Dozens of Marketers Share How to Get More Views on YouTube
Marketing

Dozens of Marketers Share How to Get More Views on YouTube

Video in business has seen quite the evolution over the last decade. Today, anyone can record a good video with their smartphone, throw in some ...

by Dann Albright | Mar 13, 2023
6 Ways to Maximize Your Facebook Ad Reach (& Why Yours Might Be Low)
Marketing

6 Ways to Maximize Your Facebook Ad Reach (& Why Yours Might Be Low)

We’ve established that organic reach on Facebook is nearly dead. Although some clever marketers have found ways to engage prospects on Facebook via organic channels, ...

by Dann Albright | Mar 28, 2023
Evaluating Organic Search Performance
Insider Insights

Evaluating Organic Search Performance

Hello everyone. Welcome to another episode of Data Snacks. I’m Monja, a product marketer here at Databox. Today we’re going to focus on organic search, ...

Tamara Omerovic's avatar by Tamara Omerovic | Dec 20, 2023
15 Mistakes You’re Making in Client Reporting Meetings
Reporting

15 Mistakes You’re Making in Client Reporting Meetings

No matter who you are and what industry you work in — everyone makes mistakes. Whether you use the wrong date range in an Out ...

Mara Calvello's avatar by Mara Calvello | Nov 23, 2021
How Powered by Search Increased Sales Qualified Leads by 142% Quarter-Over-Quarter
Agencies

How Powered by Search Increased Sales Qualified Leads by 142% Quarter-Over-Quarter

John Bonini chatted with Mark Thomas, Head of Growth at Powered by Search for a recent Metrics & Chill podcast episode. Mark spoke to John ...

by Spela Mlekuz | Feb 20, 2024
12 Ways For Using UTM Parameters to Track Website, Content, & Campaign Performance
Google Analytics

12 Ways For Using UTM Parameters to Track Website, Content, & Campaign Performance

Direct, referral, social, and organic: They’re the four traffic sources Google Analytics shows by default. The only problem? You can’t dive much deeper than that ...

Elise Dopson's avatar by Elise Dopson | Jun 10, 2024