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How Sweet Fish Media Reduced Revenue Churn Rate by 12% in 12 Months
Marketing

How Sweet Fish Media Reduced Revenue Churn Rate by 12% in 12 Months

A recent episode of the Metrics & Chill podcast saw John Bonini chat with Logan Lyles, VP of Customer Experience at Sweet Fish Media. Logan ...

by Spela Mlekuz | Feb 20, 2024
16 Ways to Increase Your Average Video Engagement
Marketing

16 Ways to Increase Your Average Video Engagement

There’s more to creating engaging videos than having a great script and ensuring audio and video quality. To boost your video engagement, follow these 16 ...

Jessica Greene's avatar by Jessica Greene | Jul 11, 2024
5 Email Signature Examples for Increasing Engagement with Prospects
Marketing

5 Email Signature Examples for Increasing Engagement with Prospects

Did you know there were 306 billion emails sent and received every day in 2020?  Email remains the primary way that companies communicate internally and ...

Jessica Malnik's avatar by Jessica Malnik | Jan 30, 2024
25 Tips for Updating Old Blog Posts for SEO & Boosting Organic Traffic
Marketing

25 Tips for Updating Old Blog Posts for SEO & Boosting Organic Traffic

Earlier this year, we updated 24 old blog posts. The result? A 75% increase in website traffic. Imagine the impact you’d experience by almost doubling ...

Elise Dopson's avatar by Elise Dopson | Apr 17, 2024
Cost Cap vs. Bid Cap: Which One Will Supercharge Your Facebook Ad Campaign?
Marketing

Cost Cap vs. Bid Cap: Which One Will Supercharge Your Facebook Ad Campaign?

Facebook ad bidding is an art. It’s easy to pick up, but it takes skill and know-how to master. Whether you’re new to running Facebook ...

Melissa King's avatar by Melissa King | May 29, 2024
How Much Do Facebook Ads Really Cost? (And 8 Ways to Maximize Ad Spend)
Marketing

How Much Do Facebook Ads Really Cost? (And 8 Ways to Maximize Ad Spend)

CPC and lead acquisition costs are going up every day, at the same time budgets are getting leaner all around. If you’re watching every dollar ...

Belynda Cianci's avatar by Belynda Cianci | Mar 28, 2023
New: 5 More Databox Integrations Now Support Custom Date Ranges
Product Updates

New: 5 More Databox Integrations Now Support Custom Date Ranges

So far this year, we’ve announced 42 integrations that we’ve upgraded to support custom date ranges in Databox. Our team continues to work hard in ...

Tamara Omerovic's avatar by Tamara Omerovic | Apr 22, 2024
Facebook CTA Buttons: Which Buttons Perform the Best on Facebook Ads?
Facebook Ads

Facebook CTA Buttons: Which Buttons Perform the Best on Facebook Ads?

The perfect CTA button on your Facebook ad can make the difference between driving home significant results and ending up with zero response. Why? Because ...

Masooma Memon's avatar by Masooma Memon | Apr 23, 2024
23 Content Distribution Tips & Channels For Increasing Website Traffic
Marketing

23 Content Distribution Tips & Channels For Increasing Website Traffic

The average marketing team spends a good amount of time creating content and comparatively very little on promoting that content. Think about the last blog ...

by Kiera Abbamonte | Apr 23, 2024