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How to Calculate & Optimize Average Revenue Per User (ARPU)
Marketing

How to Calculate & Optimize Average Revenue Per User (ARPU)

So you’ve got a bunch of paying customers that you love, but you’ve been tinkering with the idea of increasing your average revenue per user ...

Author's avatar by Masooma Memon | Jan 14, 2022
How ClickBank Grew SQL Volume by 2X and Reduced Cost Per Lead by 50 Percent With Databox
Market Research

How ClickBank Grew SQL Volume by 2X and Reduced Cost Per Lead by 50 Percent With Databox

From ecommerce to affiliate promotion, there’s a huge opportunity online in connecting merchants with the customers they need and customers with the products they’re looking ...

Author's avatar by Kiera Abbamonte | Oct 13, 2022
Stay on Top of Your Company’s Performance with These 9 Executive Dashboard Metrics
Dashboards & Visualization

Stay on Top of Your Company’s Performance with These 9 Executive Dashboard Metrics

A Harvard Business School study that focused on how CEOs allocate their time among various activities found out that executives actually spend one-quarter of their ...

Author's avatar by Melissa King | Apr 20, 2021
How to Grow a Blog: 23 Tips to Skyrocket Your Monthly Visits
Marketing

How to Grow a Blog: 23 Tips to Skyrocket Your Monthly Visits

After getting your blog off the ground, here comes the next and even bigger challenge, and that’s learning how to grow a blog. Although there is ...

Author's avatar by Masooma Memon | Dec 6, 2021
10 Abandoned Cart Email Examples to Convert Unconvinced Shoppers
Marketing

10 Abandoned Cart Email Examples to Convert Unconvinced Shoppers

Did you know that 69% of online carts are abandoned and, only 45% of abandoned cart emails are opened?  Abandoned cart and checkout emails aren’t ...

Author's avatar by Jessica Malnik | May 21, 2024
11 Things a Clear and Concise Content Brief Should Include
Marketing

11 Things a Clear and Concise Content Brief Should Include

With telepathy not being an option, a solid content brief is your best bet at communicating your expectations from a content piece to the writer ...

Author's avatar by Masooma Memon | Jan 10, 2022
Google Analytics and HubSpot: How to Use Both to Track Your Website Analytics Effectively
Google Analytics

Google Analytics and HubSpot: How to Use Both to Track Your Website Analytics Effectively

You’ve built a beautiful website. It boasts well-written content with SEO in mind, a user-friendly layout, and well placed CTAs.  Now what? Well, now it’s ...

Author's avatar by Mara Calvello | Mar 16, 2023
Consultancy Cuts Monthly Reporting Time by 3-5 Hours Per Client with Databox
Market Research

Consultancy Cuts Monthly Reporting Time by 3-5 Hours Per Client with Databox

For small business owners, it’s common to wonder how you can increase sales, reduce costs, increase profits, reduce risks, get more productivity from staff, and ...

Author's avatar by Kiera Abbamonte | Apr 21, 2022
12 Expert Tips for Using Google Shopping Ads to Increase Sales
Marketing

12 Expert Tips for Using Google Shopping Ads to Increase Sales

If your eCommerce business doesn’t have Google Shopping ads, you’re missing out on some serious internet real estate. According to Merkle, 60% of all Google ...

Author's avatar by Melissa King | Jun 24, 2022