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Rebecca Reynoso

Articles by Rebecca Reynoso

is the Lead Editor and Guest Post Program Manager at G2. She also works as a freelance editor and writer for a few small- and medium-sized tech companies. Outside of work, Rebecca enjoys watching hockey, cooking, and spending time with her family and cat.


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5 KPI Management Best Practices to Consider in 2025
KPIs & Metrics

5 KPI Management Best Practices to Consider in 2025

At the beginning of each new fiscal year, you and your team set goals.  Your goals might range from a certain dollar amount in sales ...

by Rebecca Reynoso · Jan 29, 2025

Marketing on Clubhouse: Can Clubhouse Become a Viable Marketing Channel?
Marketing

Marketing on Clubhouse: Can Clubhouse Become a Viable Marketing Channel?

If you’re in marketing, sales, or any corporate industry heavily tied to social media, you’ve probably heard of Clubhouse.  Over the past few months, Clubhouse ...

by Rebecca Reynoso · Dec 17, 2021

14 Salesforce KPIs B2B Sales Teams Track the Most
Sales

14 Salesforce KPIs B2B Sales Teams Track the Most

You’re probably sitting somewhere wondering what a Salesforce KPI is.  We already know what key performance indicators (KPIs) are, but what are they in relation ...

by Rebecca Reynoso · Apr 9, 2024

7 Metrics to Include in Your Management Dashboard
Leadership

7 Metrics to Include in Your Management Dashboard

Some people learn best by reading; others learn best visually.  Regardless of your preferred learning style, management dashboards are a business tool that compiles words, ...

by Rebecca Reynoso · Apr 21, 2022

4 Things You Should Include in Your Annual Marketing Report
Marketing

4 Things You Should Include in Your Annual Marketing Report

Now that 2021 is in full swing, it’s likely your team is wrapping up its latest annual marketing report to go over gains and losses ...

by Rebecca Reynoso · Oct 5, 2022

Twitter Ads for B2B: How to Actually Generate Leads on Twitter
Marketing

Twitter Ads for B2B: How to Actually Generate Leads on Twitter

While many brands actively maintain a presence on social media, there’s so much untapped potential for making social channels actually work for more than just ...

by Rebecca Reynoso · Jul 11, 2024

Master Social Commerce: 12 Tips for Your E-Commerce Businesses
Sales

Master Social Commerce: 12 Tips for Your E-Commerce Businesses

With recent unprecedented changes to the way we buy and sell products, e-commerce is no longer a side player for small businesses and unknown companies.  ...

by Rebecca Reynoso · Apr 9, 2024