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How to Build a Dynamic Dashboard in Google Sheets in 6 Easy Steps
Dashboards & Visualization

How to Build a Dynamic Dashboard in Google Sheets in 6 Easy Steps

Static dashboards and Google spreadsheets are undoubtedly one of the best ways for busy executives to keep their data organized. Google sheets dashboards provide a ...

Author's avatar by Filip Stojanovic | Jul 1
24 Highly-Engaging LinkedIn Headline Examples to Help You Write Yours Like a Pro
Marketing

24 Highly-Engaging LinkedIn Headline Examples to Help You Write Yours Like a Pro

In search of LinkedIn headline marketing examples? Admittedly, it’s easy to take up a formula for doing something right – in this case writing a ...

Author's avatar by Alexander B. Pavlinek | Jun 26
What’s a Good Funnel Conversion Rate? (& Tips for Calculating & Improving Yours)
Marketing

What’s a Good Funnel Conversion Rate? (& Tips for Calculating & Improving Yours)

You know creating a conversion funnel is essential for your business to grow. So you’ve laid down the foundation and created a step by step ...

Author's avatar by Maham S. Chappal | Jul 2
12 Effective Ways for Increasing Your Average Order Value (AOV)
Ecommerce

12 Effective Ways for Increasing Your Average Order Value (AOV)

When it comes to increasing revenue, most marketers’ first instinct is to find more customers—but that isn’t the only way to grow. Another angle to ...

Author's avatar by Kiera Abbamonte | Jan 25, 2023
The 13 Most Important Facebook Ads Metrics for Measuring ROI
Marketing

The 13 Most Important Facebook Ads Metrics for Measuring ROI

Have you been running Facebook ads, but aren’t sure how well they are doing? Perhaps you aren’t tracking the right metrics? Admittedly, there are a lot ...

Author's avatar by Masooma Memon | Jul 11, 2024
Understanding MQLs: How Successful Companies Define and Manage Marketing Qualified Leads
Marketing

Understanding MQLs: How Successful Companies Define and Manage Marketing Qualified Leads

If you’re among the folks who rely on your marketing team to generate demand by providing your sales teams with marketing qualified leads (MQLs), your ...

Author's avatar by Stefana Zaric | Apr 10
23 Can’t-Miss Marketing Agency Directories for 2025
Agencies

23 Can’t-Miss Marketing Agency Directories for 2025

Did you know that 90% of agencies rely on referrals as their top source of leads, but marketing agency directories can also provide a powerful ...

Author's avatar by Filip Stojanovic | Jul 2
Using “Process KPIs” to Hit Goals (Hillary Carpio, Snowflake)
Goals & Forecasts

Using “Process KPIs” to Hit Goals (Hillary Carpio, Snowflake)

The metric: Process KPIs Learn how Hillary Carpio (Sr. Dir. of ABM at Snowflake) uses “Process KPIs” to ensure her team can create sustainable, repeatable ...

Author's avatar by Jeremiah Rizzo | Feb 20, 2024
The 2023 State of Business Reporting
Reporting

The 2023 State of Business Reporting

In most companies, internal reporting looks exactly like this: The end. As the business grows and new data sources and metrics are added to the ...

Author's avatar by Nevena Rudan | May 15, 2024