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How to Measure LinkedIn Ads Performance: 9 Key Metrics and Industry Benchmarks
LinkedIn

How to Measure LinkedIn Ads Performance: 9 Key Metrics and Industry Benchmarks

As LinkedIn continues to reduce the reach of organic (unpaid) posts for Company Pages, B2B marketers are forced to reach for their corporate credit cards ...

Author's avatar by Angela Noble | Apr 10
High Shopping Cart Abandonment Rate: Causes and Potential Solutions [Insights from 65+ Experts]
Ecommerce

High Shopping Cart Abandonment Rate: Causes and Potential Solutions [Insights from 65+ Experts]

Shopping cart abandonment is the silent killer of eCommerce profits. Despite businesses investing heavily in customer acquisition and optimizing user experience, cart abandonments are still ...

Author's avatar by Filip Stojanovic | Jul 1
Creating Extremely Accurate Sales Plans (w/ Dougie Loan, SourceWhale)
Playbooks

Creating Extremely Accurate Sales Plans (w/ Dougie Loan, SourceWhale)

Q4 is upon us, which means it’s almost time to craft next year’s plan. For many companies, that means starting with an annual revenue goal ...

Author's avatar by Jeremiah Rizzo | Jun 30
Top 10 SEO Tools to Consider in 2024
Marketing

Top 10 SEO Tools to Consider in 2024

Search engine optimization (SEO) has evolved from being a niche marketing tactic to a fundamental strategy for driving website traffic and conversions. With constant algorithm ...

Author's avatar by Maria Rozhdestvenskaia | May 27
How to Improve Your CRM Data Management Based on Insights From 140+ Companies
Customer Success

How to Improve Your CRM Data Management Based on Insights From 140+ Companies

At Databox, we’re firm advocates for improving your business through data. But just having that data isn’t enough – you need to manage it well ...

Author's avatar by Melissa King | Sep 13, 2024
How to Select the Most Effective Facebook Ad Objectives for Your Business [Insights from 130+ Experts]
Marketing

How to Select the Most Effective Facebook Ad Objectives for Your Business [Insights from 130+ Experts]

Are you getting the most out of your Facebook ads or are you just burning through your marketing budget without any clear returns? If the ...

Author's avatar by Filip Stojanovic | Oct 31, 2024
Playmaker Spotlight: Kenneth Won, Technical Sales Consultant
People & Culture

Playmaker Spotlight: Kenneth Won, Technical Sales Consultant

One key to exceptional sales performance is blending technical expertise with a deep understanding of client needs. Kenneth Won, a top-performing Technical Sales Consultant at Databox, exemplifies this approach. He found that meticulous documentation and commitment to continuous learning have allowed him to exceed his target month over month.

Author's avatar by Špela Jurič | Sep 5, 2024
Building a Profitable Marketing Program (w/ Adam Goyette, Growth Union)
Playbooks

Building a Profitable Marketing Program (w/ Adam Goyette, Growth Union)

Is your marketing program profitable? Do you know how much you can spend to profitably acquire new customers? Do your marketing and sales teams share ...

Author's avatar by Jeremiah Rizzo | Jun 30
Top 10 Marketing Analytics Software Tools in 2024
Marketing

Top 10 Marketing Analytics Software Tools in 2024

Traffic alone won’t make you sales. You need to understand and direct that traffic down your marketing funnel. But to do that, you need to ...

Author's avatar by Maria Rozhdestvenskaia | Apr 16