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Organic vs. Paid Marketing: Which Works Better and Why? [Based on Research with 130 Companies]
Marketing

Organic vs. Paid Marketing: Which Works Better and Why? [Based on Research with 130 Companies]

The debate between organic and paid marketing strategies continues to challenge many companies. Which approach delivers better results? Are there specific circumstances where one clearly ...

Author's avatar by Filip Stojanovic | Jul 11
Effective Strategies for Managing a Hybrid Workplace in Saas Businesses
People & Culture

Effective Strategies for Managing a Hybrid Workplace in Saas Businesses

Managing a hybrid workplace presents unique challenges and opportunities, especially in the fast-paced world of SaaS businesses. This blog explains effective strategies to enhance productivity, foster collaboration, and maintain a strong company culture. Learn how Databox tackled common challenges to create a seamless and efficient hybrid work environment.

Author's avatar by Špela Jurič | Jan 22
The Role of Generative AI in Marketing: Insights from 600+ Companies
Marketing

The Role of Generative AI in Marketing: Insights from 600+ Companies

How is generative AI transforming marketing in 2024? And what real-world insights can we gain from agencies and businesses that have already implemented this technology? ...

Author's avatar by Filip Stojanovic | Jun 2
Improvements To The Way You Connect Your Data to Databox
Product Updates

Improvements To The Way You Connect Your Data to Databox

Release date: August 1st – August 9th, 2024 What’s Changing Let’s say you want to connect an Integration like GA4, and pull data from 3 ...

Author's avatar by Monise Branca | Aug 4, 2024
The State of Profitability in Digital Agencies in 2024 (75+ Expert Responses)
Agencies

The State of Profitability in Digital Agencies in 2024 (75+ Expert Responses)

How profitable are digital agencies in 2024? What strategies are they using to stay ahead of the competition? Running a digital agency is no easy ...

Author's avatar by Filip Stojanovic | Jul 15, 2024
Proven Strategies for Growth in Healthcare Marketing (w/ Jennifer Christensen, Beacon Media + Marketing)
Agencies

Proven Strategies for Growth in Healthcare Marketing (w/ Jennifer Christensen, Beacon Media + Marketing)

In this episode of “Metrics & Chill”, host Pete Caputa is joined by Jennifer Christensen, founder partner at Beacon Media and Marketing, a firm specializing ...

Author's avatar by Maria Rozhdestvenskaia | Nov 4, 2024
Sales Habits of Successful Small Business Owners and Entrepreneurs (Based on 180+ Expert Responses)
Sales

Sales Habits of Successful Small Business Owners and Entrepreneurs (Based on 180+ Expert Responses)

Small businesses live and die by their sales strategies. But what is it that sets highly successful small business owners and entrepreneurs apart in their ...

Author's avatar by Filip Stojanovic | Jul 11, 2024
5 Strategies for Call-Based Lead Generation & Management (Based on 110+ Expert Respondents)
Sales

5 Strategies for Call-Based Lead Generation & Management (Based on 110+ Expert Respondents)

How effective are your call-based lead generation strategies? Are they falling short of expectations? How can you improve your approach to convert more leads into ...

Author's avatar by Filip Stojanovic | Jun 27, 2024
SaaS Growth Marketing Challenges and Wins in 2024
Marketing

SaaS Growth Marketing Challenges and Wins in 2024

If you’ve ever tried your hand at growth marketing, you know that it takes hard work and experimentation to get consistent results. Plus, you have ...

Author's avatar by Melissa King | Jun 20, 2024