Latest Posts

Introducing Databox’s First 52 Partners
Product Updates

Introducing Databox’s First 52 Partners

Partnerships are key to business success – but only when they’re focused on helping mutual customers be successful. Fifteen years ago, in my first startup, ...

by Peter Caputa IV | Jun 6, 2024
How We Use Wordable to Eliminate the Irritating Parts of Blogging with WordPress
Marketing

How We Use Wordable to Eliminate the Irritating Parts of Blogging with WordPress

I joined Databox to run content marketing about 6 weeks ago. That quickly added complexity to our blogging process. Being the one-man marketing team, I need ...

Tamara Omerovic's avatar by Tamara Omerovic | May 16, 2017
The Unsurprising Result of Focusing on Quantity over Quality in Your Blogging
Marketing

The Unsurprising Result of Focusing on Quantity over Quality in Your Blogging

I heard a consistent trend after talking to 10 agency leaders at Hubspot’s Partner Day: Measure Results, not Output. When non-marketers do not understand digital ...

Tamara Omerovic's avatar by Tamara Omerovic | Jun 2, 2025
Product Update: Databox’s New Metric Builder Pulls Custom Metrics from Advanced Analytics Platforms
KPIs & Metrics

Product Update: Databox’s New Metric Builder Pulls Custom Metrics from Advanced Analytics Platforms

The Metric Builder is our advanced setup engine that allows you to extract custom metrics, events, goals and data with just a few clicks. A few ...

Gasper Vidovic's avatar by Gasper Vidovic | Apr 23, 2024
Harvard Business Review Reveals Facebook Likes Are Not as Useful as You Think
Marketing

Harvard Business Review Reveals Facebook Likes Are Not as Useful as You Think

Everybody knows the four-step process for driving sales through social media… Step 1: Post mind-blowing content. Step 2: Potential buyers will be curious enough about your ...

Tamara Omerovic's avatar by Tamara Omerovic | Jan 11, 2022
The HubSpot Analytics Dashboards You’ve Always Wanted
Dashboards & Visualization

The HubSpot Analytics Dashboards You’ve Always Wanted

Across the full HubSpot sales and marketing software suite, you can do everything from publish blog posts to close deals. As a by-product of all of ...

by Peter Caputa IV | Jun 5, 2025
The Secret Formula to a Metric-Busting Blog Article
Marketing

The Secret Formula to a Metric-Busting Blog Article

What does it take to make someone or something “successful?” A lot of times in marketing, we confuse success with popularity, and everyone has different ...

Ramona Sukhraj's avatar by Ramona Sukhraj | Apr 14, 2017
Hard-Earned Facebook Ad ROI Secrets Revealed [Hacks, Process, Checklist, Dashboards, Metrics]
Marketing

Hard-Earned Facebook Ad ROI Secrets Revealed [Hacks, Process, Checklist, Dashboards, Metrics]

Facebook is the best thing to happen to online marketing since well, Google. And I’m not the only one who thinks so. Facebook generated $8.81 ...

Brendon Macdonald's avatar by Brendon Macdonald | Mar 29, 2023
6 Companies Getting Amazing ROI from Their Unique Email Marketing Strategies
Marketing

6 Companies Getting Amazing ROI from Their Unique Email Marketing Strategies

Predictable email marketing strategies aren’t working anymore. Too many companies are simply sending out a newsletter with blog summaries and product updates. Buyers are tuning ...

Tamara Omerovic's avatar by Tamara Omerovic | Jan 12, 2022