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Articles by Tamara Omerovic

About the author

Tamara Omerovic is a marketing consultant with 8 years of experience in content marketing and SEO. She specializes in leading high-performing teams and developing effective marketing processes for B2B SaaS brands.

Latest posts

How This 2-Person Agency Helps Clients Understand The Story Behind Their Data
Agencies

How This 2-Person Agency Helps Clients Understand The Story Behind Their Data

Before Advancify became a Databox Partner, the two founders, Kris and Matt, actually had a pretty refined process for tracking data. They used Google Analytics as ...

Author's avatar by Tamara Omerovic | Apr 22, 2022
Think Simple: Apple’s Product & Advertising in the Steve Jobs Era
Goals & Forecasts

Think Simple: Apple’s Product & Advertising in the Steve Jobs Era

On the day Ken Segall first met Steve Jobs, his heart was beating through his chest. It was 1989, and Segall had accepted a role ...

Author's avatar by Tamara Omerovic | Sep 19, 2021
The Tools & Technology That Fuel Agency Growth
Agencies

The Tools & Technology That Fuel Agency Growth

Elyse Flynn Meyer saw firsthand how HubSpot, and more broadly, inbound marketing would change the way that businesses marketed themselves. First, as a user working ...

Author's avatar by Tamara Omerovic | Feb 12, 2018
Here’s How We Increased LinkedIn Traffic by Almost 300% in One Month [Data Snacks]
Marketing

Here’s How We Increased LinkedIn Traffic by Almost 300% in One Month [Data Snacks]

Data Snacks is a new video series from Databox that shares bite-sized tips to help you be more data-driven. Last month we increased referral traffic ...

Author's avatar by Tamara Omerovic | Jun 10, 2024
Facebook Ads Features The Experts Gush About
Marketing

Facebook Ads Features The Experts Gush About

Are Facebook Ads right for you? Probably — the Facebook Ads product has a solution for pretty much every type of marketer. Are you a ...

Author's avatar by Tamara Omerovic | Jun 5
Drift’s Approach for Getting Closest to the Customer
Marketing

Drift’s Approach for Getting Closest to the Customer

“Whoever gets closest to the customer, wins.” This is the ideal–the mission–that Drift, a conversational marketing platform, is built off of. It informs every aspect ...

Author's avatar by Tamara Omerovic | Sep 24, 2021
13 Video Marketers Reveal The Tactics Behind Their Top-Performing Videos
Marketing

13 Video Marketers Reveal The Tactics Behind Their Top-Performing Videos

Video marketing exploded in popularity among marketers in 2017. This trend is no surprise. 52% of marketers say that video content delivers the greatest ROI. ...

Author's avatar by Tamara Omerovic | Jun 5
How Ceros is Disrupting Content Marketing & Why You Need to Care
Marketing

How Ceros is Disrupting Content Marketing & Why You Need to Care

When’s the last time you sat down and read a 10,000-word PDF? Don’t worry, I can’t remember either. Our accessibility to content has never been ...

Author's avatar by Tamara Omerovic | Jun 3
Introducing the Datablock Library: The Easiest Way to Make Sense of Your Data
Marketing

Introducing the Datablock Library: The Easiest Way to Make Sense of Your Data

Over the last 12 months, our marketing and engineering teams have been building integrations, features, and content to help marketers (and the companies they work ...

Author's avatar by Tamara Omerovic | Jan 31, 2018
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