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Articles by Alexander B. Pavlinek

Growth Marketer

About the author

is a Growth Marketer at Databox, where he specializes in SEO & AIO, content strategy, and performance marketing. He has a track record of driving digital growth through data-driven strategies that improve search visibility, boost engagement, and optimize campaign performance. Alexander regularly shares his expertise on the Databox blog, covering topics from analytics to marketing best practices. Outside of work, he enjoys following up on new AI & VR trends and staying on top of emerging marketing trends.

Latest posts

High CTR, but Low Conversion Rates? Where’s the PPC Disconnect?
Marketing

High CTR, but Low Conversion Rates? Where’s the PPC Disconnect?

One of the most frustrating experiences you can have is to create an ad that looks amazing on the surface. It is getting all of ...

Author's avatar by Alexander B. Pavlinek | Jul 2
27 Lead Generation Statistics and Trends for 2025
Marketing

27 Lead Generation Statistics and Trends for 2025

Lead generation statistics reveal that it’s the lifeblood of any business. But just how crucial is it, and how do you make the most of ...

Author's avatar by Alexander B. Pavlinek | Jul 1
5 SMART Sales Goal Examples from 30+ Sales Professionals
Sales

5 SMART Sales Goal Examples from 30+ Sales Professionals

“Goals allow you to control the direction of change in your favor.” Brian Tracy, a motivational speaker who often speaks on goals as they relate ...

Author's avatar by Alexander B. Pavlinek | Jun 26
How to Write a Business Report: A Step By Step Guide with Examples
Reporting

How to Write a Business Report: A Step By Step Guide with Examples

With so much experience under your belt, you already know a lot about business reporting. So, we don’t want to waste your time pointing out ...

Author's avatar by Alexander B. Pavlinek | Jun 24
How to Make a YouTube Video Go Viral (with 8 Easy Tips)
Marketing

How to Make a YouTube Video Go Viral (with 8 Easy Tips)

Know how to make a YouTube video viral? Even if you’ve had one or two videos go viral on the platform, cracking the code to ...

Author's avatar by Alexander B. Pavlinek | Jun 26
22 Best Service Page Examples in 2025
Marketing

22 Best Service Page Examples in 2025

How do you write a service page examples that turns more visitors into buyers? Writing a service page can be a daunting task because you ...

Author's avatar by Alexander B. Pavlinek | Jun 24
How to Schedule a Salesforce Report Easily: A Step-by-Step Guide
Reporting

How to Schedule a Salesforce Report Easily: A Step-by-Step Guide

Imagine having an additional six hours every week. You’d be able to do a lot more, right? That’s exactly how much you might be able ...

Author's avatar by Alexander B. Pavlinek | Jun 24
Understanding The Difference between KPIs, Goals, and Targets
KPIs & Metrics

Understanding The Difference between KPIs, Goals, and Targets

How do you measure success? Well, marketers have struggled for ages to explain this to their clients, as have marketing departments to their CEOs. Luckily, ...

Author's avatar by Alexander B. Pavlinek | Jun 24
Top 10 Essential Google Analytics Dashboards in GA4
Marketing

Top 10 Essential Google Analytics Dashboards in GA4

Did you know? Google Analytics powers a staggering 44 million websites worldwide! If getting insights from Google Analytics seems challenging, don’t worry— with pre-made and ...

Author's avatar by Alexander B. Pavlinek | Jun 25
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