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KPIs & Metrics

Setting Marketing KPIs & Goals (w/ Kristina Simonson, Privy)
Goals & Forecasts

Setting Marketing KPIs & Goals (w/ Kristina Simonson, Privy)

The metric: Setting Goals & KPIs Learn how Kristina Simonson is leading her team in restructuring the way they approach KPI and goal setting at ...

by Jeremiah Rizzo · Feb 20, 2024

28 Blog KPIs for Measuring Your Content Performance (Recommended by 70+ Marketers)
KPIs & Metrics

28 Blog KPIs for Measuring Your Content Performance (Recommended by 70+ Marketers)

What is the most important blog KPI to measure? That’s what we set out to discover when we created our most recent report. We asked 74 marketers ...

by Filip Stojanovic · Mar 3

27 Blogging Statistics That Will Shape Your Content in 2025
Marketing

27 Blogging Statistics That Will Shape Your Content in 2025

Blogging statistics prove that, despite past predictions claiming social media would end the era of blogs, blogging is still thriving: according to Ahrefs, around 22,000 ...

by Davor Štefanović · Sep 24

What Is a Good Bounce Rate for a Landing Page? 40+ Marketers Share Their Thoughts and Tips for Improvement
KPIs & Metrics

What Is a Good Bounce Rate for a Landing Page? 40+ Marketers Share Their Thoughts and Tips for Improvement

The latest analytics data just came in and you take a look at the landing page bounce rate with a surprised Pikachu face. The bounce ...

by Filip Stojanovic · Apr 10, 2025

Google Analytics 4 Metrics Tutorial: Everything You Need to Know Before You Transition to the New Platform
KPIs & Metrics

Google Analytics 4 Metrics Tutorial: Everything You Need to Know Before You Transition to the New Platform

In October 2022, Google launched the latest version of Google Analytics (GA4) and replaced Universal Analytics (UA) as the default for digital analytics measurements on ...

by Filip Stojanovic · Feb 8, 2023

10+ Popular Business Analysis Techniques Companies Use in Their Strategic Plans
KPIs & Metrics

10+ Popular Business Analysis Techniques Companies Use in Their Strategic Plans

It’s no secret that modern businesses have to deal with an enormous amount of data. But did you know that 40% of reports that companies ...

by Filip Stojanovic · Sep 2

How Small Businesses Deal with Inflation: Cost Cutting vs Spend Optimization
KPIs & Metrics

How Small Businesses Deal with Inflation: Cost Cutting vs Spend Optimization

No matter the sector you’re in, it’s undeniable that the ongoing inflation has made an impact on your business. Small businesses usually don’t have large ...

by Davor Štefanović · Jun 6, 2023

Gathering and Understanding Dashboard Requirements: What to Do Before Building a Dashboard
Market Research

Gathering and Understanding Dashboard Requirements: What to Do Before Building a Dashboard

Dashboard designers would probably agree that audience is the most important factor to consider when creating a dashboard. Still, even though this is considered the ...

by Masooma Memon · Sep 2

16 KPIs and Metrics You Should Include in a Retail KPI Dashboard
Reporting

16 KPIs and Metrics You Should Include in a Retail KPI Dashboard

Working on creating your retail KPI dashboard? Good call. Not does it make it easy for you to track and optimize specific KPIs, but it ...

by Masooma Memon · Sep 2

Improve YouTube Click-Through Rate (CTR) and Grow Your Channel with These 11 Pro Tips
Marketing

Improve YouTube Click-Through Rate (CTR) and Grow Your Channel with These 11 Pro Tips

Did you know that more than 500 hours of new videos  are uploaded to YouTube every hour? With so much content being uploaded every single day, ...

by Alexander B. Pavlinek · Sep 24

26 Agile Metrics to Help You Track Software Development and Testing
Dashboards & Visualization

26 Agile Metrics to Help You Track Software Development and Testing

Looking to make your software development process as productive as possible? Want to improve your workflow so every team member has optimal conditions to do ...

by Stefana Zaric · Jan 19, 2023

Customer Churn Analysis: 6 Ways to Effectively Analyze Churn Data
KPIs & Metrics

Customer Churn Analysis: 6 Ways to Effectively Analyze Churn Data

Customer churn analysis or keeping tabs on customers who quit using your product or service is the key to retaining customers. After all, when you ...

by Masooma Memon · Jun 26, 2025

17 KPIs and Metrics You Should Include in a Real Estate KPI Dashboard
Dashboards & Visualization

17 KPIs and Metrics You Should Include in a Real Estate KPI Dashboard

No matter if you’re a total beginner or a seasoned veteran, dealing with real estate can often be overwhelming. This applies to everyone involved in ...

by Filip Stojanovic · Sep 2

Crucial Landing Page Metrics You Should Track to Increase Conversions
Marketing

Crucial Landing Page Metrics You Should Track to Increase Conversions

Is your landing page running? Well, you better go track it! Okay, we know that you’re not here to read spin-offs of the old refrigerator ...

by Filip Stojanovic · Jul 11, 2025

Marketing Attribution Dashboard: Definition, Types, Metrics, Best Practices, Tools, and More
KPIs & Metrics

Marketing Attribution Dashboard: Definition, Types, Metrics, Best Practices, Tools, and More

The main goal of any marketing campaign is to convert the people that see your online advertisements into customers. This directly increases ROI, revenue, brand ...

by Filip Stojanovic · Apr 22, 2024

20 Customer Service Statistics to Help You Deliver a 5-Star Experience
KPIs & Metrics

20 Customer Service Statistics to Help You Deliver a 5-Star Experience

A recent Microsoft study showed that 90% of US citizens base a large portion of their loyalty to a brand on customer service, while almost ...

by Nevena Rudan · Apr 11, 2023

Most Valuable Excel KPI Dashboards for Any Business (Sourced from Experts)
KPIs & Metrics

Most Valuable Excel KPI Dashboards for Any Business (Sourced from Experts)

Excel is like the McDonalds of the corporate world. That’s to say, every corporate professional knows what it is, how to use it, and probably ...

by Jessica Malnik · Sep 2

18 Metrics You Should Include in a Great Customer Service Dashboard
KPIs & Metrics

18 Metrics You Should Include in a Great Customer Service Dashboard

If you are serious about improving customer experience, then you need to have at least one customer service dashboard.  Customer service dashboards allow you to ...

by Jessica Malnik · Jan 30, 2025

Increasing HIRO Pipeline by 76% (w/ Chris Walker, Refine Labs)
KPIs & Metrics

Increasing HIRO Pipeline by 76% (w/ Chris Walker, Refine Labs)

The metric: HIRO Pipeline In this episode, we’re covering High Intent Revenue Opportunity (HIRO) Pipeline. John Bonini chats with Chris Walker, CEO & Founder of ...

by Jeremiah Rizzo · Feb 20, 2024

8 Best Small Business KPI Dashboards to Stay on Track with Company Goals
KPIs & Metrics

8 Best Small Business KPI Dashboards to Stay on Track with Company Goals

No campaign, project, or department is ever going to achieve sustainable success without you monitoring its performance and optimizing accordingly. But to monitor progress effectively, ...

by Masooma Memon · Sep 2

7 Startup KPI Dashboard Examples Praised by Decision Makers
KPIs & Metrics

7 Startup KPI Dashboard Examples Praised by Decision Makers

A startup KPI dashboard is an excellent way to see all essential metrics grouped on one screen. Not only does this allow you to get ...

by Masooma Memon · Sep 2