Articles by Masooma Memon
Latest posts
Sales
8 Key Steps in a SaaS Sales Process to Win More Deals
So you’ve heard: the SaaS sales process is a hairy beast to deal with. It takes up lots of time with its long sales cycle. ...
Reporting
Management Reporting: 8 Best Practices to Create Effective Reports
Big numbers and rough notes make little sense unless they’re properly packaged and presented. Management reporting helps achieve exactly this. Without it, your company’s management ...
Reporting
9 Ways Agency Reporting Can Help Create Transparency with Clients and Boost Client Retention
Clients want transparency. It’s simple as that. Agencies are well aware of this and many of them talk about the need to be more transparent ...
Reporting
12 Best CRM Reports You Can Build from Your CRM Data (Sourced from 50 Experts)
Creating reports can be a hair-pulling, tedious task. On top of that, most companies produce between 5 and 20 reports per month, as shown in ...
Marketing
7 Examples of Great Testimonial Pages That Generate Sales
Building or revising your testimonial page but not sure how to go about doing so? While there’s a lot of theory out there explaining the ...
KPIs & Metrics
5 Vanity Metrics You Should Ignore in Your Next Marketing Campaign
Worried if the marketing metrics you’ve been striving to grow have been vanity metrics all along? Admittedly, focusing too much on vanity numbers is a ...
Marketing
What Is a Google Knowledge Panel and How to Get One?
Admittedly, scoring a Google Knowledge Panel for your business is a bit more challenging than optimizing for other SERP features. The reason? You can’t create ...
Marketing
What Is a Good Audience Size For Facebook Ads?
Wondering what’s the ideal Facebook audience size for your ads? As much as you’d like, you can’t close your eye and pick a number. What’s ...
Marketing
What’s the Right Content for Each Stage of Your Content Marketing Funnel? 40 Marketers Share Their Advice
So you’ve heard: a staggering 91% of B2B marketers leverage content marketing to reach their customers. 72% of them also say it has increased their ...
Build your first dashboard in 5 minutes or less
Easy-to-use analytics for growing businesses
2025 © Databox, Inc. All Rights Reserved.