About the author
Masooma is a freelance writer for SaaS and a lover to-do lists. When she's not writing, she usually has her head buried in a business book or fantasy novel.
Try as you might but it’s nearly impossible to grow your business using one marketing channel only. For one, it’d be putting all your eggs ...
Learning Facebook ads can be tricky. And things like algorithm changes, inexperience in the field, and guesswork that goes into determining your audience size are ...
Tracking the right sales metrics not only keeps you informed about your sales pipeline’s health but also gives you an insider look at your team’s ...
Tracking any project’s status is an essential step for making sure it’s done on time and done well. It’s why a progress report is so ...
There are a ton of SaaS growth hacks out there. In fact, the variety of tactics that you can implement can confuse you – making ...
A performance report is the perfect document to measure your progress as a SaaS business. To be honest though, this one-line sentence can’t capture how ...
So you’ve heard: the SaaS sales process is a hairy beast to deal with. It takes up lots of time with its long sales cycle. ...
Big numbers and rough notes make little sense unless they’re properly packaged and presented. Management reporting helps achieve exactly this. Without it, your company’s management ...
Clients want transparency. It’s simple as that. Agencies are well aware of this and many of them talk about the need to be more transparent ...
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