Marketing

Approaches, tactics and advice for marketers

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Finding Your Best Customers (w/ Mary Keough)
Dashboards & Visualization

Finding Your Best Customers (w/ Mary Keough)

You probably have a niche group of customers who love your product or service. Mary shares how to identify who they are, and how to ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
15 Tips for Writing YouTube Video Titles That Drive Views
Marketing

15 Tips for Writing YouTube Video Titles That Drive Views

Did you know there are more than 500 hours of videos uploaded to YouTube every minute?  With so much new content on the platform, getting your ...

Alexander B. Pavlinek's avatar by Alexander B. Pavlinek | Feb 24
8 Best Ways to Use Facebook Lead Ads to Grow Your Business
Marketing

8 Best Ways to Use Facebook Lead Ads to Grow Your Business

With the rise of TikTok and Snapchat, one would imagine that Facebook has lost its charm – especially for advertisers.  However, this is far from ...

Saffa Faisal's avatar by Saffa Faisal | Jun 3, 2025
7 Ways to Use B2B Intent Data to Boost Your Marketing Strategy
Marketing

7 Ways to Use B2B Intent Data to Boost Your Marketing Strategy

Data about your buyers’ intention to purchase is key to better marketing. After all, the better you know the buyer intent of your prospects, the ...

Masooma Memon's avatar by Masooma Memon | Jun 26, 2024
19 Email Marketing Statistics That Will Help Marketers Maximize Their ROI in 2023
Marketing

19 Email Marketing Statistics That Will Help Marketers Maximize Their ROI in 2023

The email marketing market is pretty damn big.  How big exactly?  In 2020, the global email marketing market was valued at 7.5 billion US dollars. ...

Nevena Rudan's avatar by Nevena Rudan | Aug 6, 2023
Video Ads vs. Image Ads: Which Drive More Engagement on Facebook?
Marketing

Video Ads vs. Image Ads: Which Drive More Engagement on Facebook?

You’ve been here before: You’re up late at night, working on the perfect Facebook ad. You’ve researched the target audience, honed the copy to perfection, ...

by Davor Štefanović | Feb 24
A better way to do marketing & sales (📈 MTN #16)
Hubspot

A better way to do marketing & sales (📈 MTN #16)

In this edition 📊 Featured Benchmark Data (from Benchmark Groups) HubSpot benchmarks for top performers (w/ SmartBug) Median performance in June 2023: Join this group to see ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
Collaborative Growth
Leadership

Collaborative Growth

A better way to do marketing and sales. Prefer to listen? Get all the insights while you’re driving, working out, or walking your dog. The ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Aug 1, 2023
Google Analytics Pageview Report: Full Guide
Marketing

Google Analytics Pageview Report: Full Guide

Tracking your website’s page performance is one of Google Analytics’ most powerful features. Not only do you get insight into what pages are getting the ...

Filip Stojanovic's avatar by Filip Stojanovic | Feb 25
Orchestrating Full-Funnel Growth (w/ Alina Vandenberghe, Chili Piper)
Marketing

Orchestrating Full-Funnel Growth (w/ Alina Vandenberghe, Chili Piper)

In this episode, Alina Vandenberghe (Co-Founder and Co-CEO of Chili Piper) shares how she drives predictable growth by using a framework she calls “predictable orchestration” ...

Jeremiah Rizzo's avatar by Jeremiah Rizzo | Feb 20, 2024
Dear Databox: How to Improve Facebook Ad ROAS
Facebook Ads

Dear Databox: How to Improve Facebook Ad ROAS

Even though Facebook Ads can be an excellent revenue source for businesses, using it can be a bit tricky for those unfamiliar with the platform. ...

by Davor Štefanović | Aug 29, 2023
Dear Databox: How Do I Increase Traffic to My B2B SaaS Site?
Marketing

Dear Databox: How Do I Increase Traffic to My B2B SaaS Site?

While SEO has plenty of qualitative components like content quality and search intent, it’s a numbers game at its core. Your traffic numbers — and ...

Melissa King's avatar by Melissa King | Jul 24, 2023
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