If data is king, then we can say that Google Analytics 4 is the treasure map. But here’s the thing—most business owners are handed this ...
If you want to collect better data, you need to ask better questions. On the surface, this sounds simple. However, most people treat data like ...
Lead generation statistics reveal that it’s the lifeblood of any business. But just how crucial is it, and how do you make the most of ...
You wouldn’t drive a car only looking at your rearview mirror, right? After all, the only surefire thing that will happen if you do this ...
Many people creating their first benchmark report get wrapped up in the science and methodology behind it. The result – the benchmark report ends up ...
Many folks who manage data as part of their jobs wish they could perform better reporting. When we asked 59 data pros about their reporting ...
Once you have data on hand, your job is far from done. You’ll need to collect it all together and put it into context to ...
Are you a business owner or marketer grappling with high costs per lead from your Facebook ads? You’re not alone. Many businesses, from marketing agencies ...
Are you seeing too many customers discontinuing their business relationship with you despite your efforts to increase customer retention and ensure a positive experience? We ...
Even though Facebook Ads can be an excellent revenue source for businesses, using it can be a bit tricky for those unfamiliar with the platform. ...
While SEO has plenty of qualitative components like content quality and search intent, it’s a numbers game at its core. Your traffic numbers — and ...
Podcasts have given traditional blog posts a run for their money, considering how they’ve become a wealth of knowledge. After all, they provide learning on ...
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