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This Trick Helped Shorten Our Lead Response Time to 14 Seconds [Data Snacks]
Sales

This Trick Helped Shorten Our Lead Response Time to 14 Seconds [Data Snacks]

When it comes to conversational marketing, the operative word for executing a successful strategy is “conversational.” (Duh.) While bots are great and have many applications ...

Author's avatar by Chris Handy | Mar 29, 2018
Want More Signups? Track & Optimize Your Sales Funnel Like This Instead [Data Snacks]
Sales

Want More Signups? Track & Optimize Your Sales Funnel Like This Instead [Data Snacks]

The traditional view of your sales funnel is broken. When your marketing team is making bets on where to focus growth and optimization efforts, you ...

Author's avatar by Tamara Omerovic | Dec 18, 2023
Basecamp’s Journey to 100,000 Paying Customers
Marketing

Basecamp’s Journey to 100,000 Paying Customers

What if I told you that Basecamp was, sort of, an accident? In 1999, Jason Fried’s design agency, 37Signals, developed an internal tool to solve ...

Author's avatar by Tamara Omerovic | Sep 19, 2021
52 Tips to Improve Company Blog Performance
Marketing

52 Tips to Improve Company Blog Performance

Have you ever felt that business blogging just wasn’t worth the effort? Have you caught yourself saying things like, “Decision-makers in my industry don’t seem ...

Author's avatar by Tamara Omerovic | Jun 5
Here’s How We Track & Improve Our Website Conversion Rate [Data Snacks]
Insider Insights

Here’s How We Track & Improve Our Website Conversion Rate [Data Snacks]

How do I improve my website conversion rate? What’s the best way to track it? What’s considered a good website conversion rate? At Databox, our ...

Author's avatar by Tamara Omerovic | Dec 18, 2023
How to Improve Your Search Position and Rank on Page One of Google [Data Snacks]
Marketing

How to Improve Your Search Position and Rank on Page One of Google [Data Snacks]

How do I rank on page one of Google? How hard is it to improve my search engine rankings? How do I increase my organic ...

Author's avatar by Tamara Omerovic | Mar 20, 2018
4 Fixable Marketing Agency Challenges <br> [2018 HubSpot Agency Study]
Agencies

4 Fixable Marketing Agency Challenges
[2018 HubSpot Agency Study]

HubSpot recently released the results from their annual survey on obstacles that prevent agencies from growing. In their 2018 Agency Growth Report, they sampled over 1,000 ...

Author's avatar by Tamara Omerovic | May 1, 2024
3 Simple Steps To Use Data And Analytics To Drive More Revenue
Marketing

3 Simple Steps To Use Data And Analytics To Drive More Revenue

As a marketer and a parent of two kids under four years old, my days and nights are filled with analyzing data to find the ...

Author's avatar by Cassandra Clemens | Nov 9, 2021
So You Missed Your Marketing Goals—Here’s What to Do Next
Marketing

So You Missed Your Marketing Goals—Here’s What to Do Next

Ah, goals. Nothing gets us marketers and salespeople going like some rock solid, S.M.A.R.T. goals to kick us off in the right direction as our days ...

Author's avatar by Stephanie Tran | May 18, 2022