Articles by author Eddie Shleyner

Eddie Shleyner Eddie Shleyner is a direct response copywriter, content marketer, and the founder of VeryGoodCopy.com, where he publishes content about the art and science of written persuasion.

The 8 Key Factors When Buying Marketing Software

According to Databox’s latest research, 25% of marketers say that “customer proof” is the most important factor when evaluating 2 (or more) software products. Here’s what else we learned…

Marketing Nov 1

Forms vs. Website Chat–Which One Generates More Leads?

Marketing Jul 26

Marketing Agencies Share 3 Biggest Recruiting & Hiring Challenges [NEW DATA]

Agencies Jul 17

HTML vs. Plain Text Emails: Which Do Marketers Send Most? (And Why?)

Marketing Jul 4