KPIs & Metrics

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20+ Google Analytics Reports, Metrics, & Tips for Measuring Your Blog’s Performance
Google Analytics

20+ Google Analytics Reports, Metrics, & Tips for Measuring Your Blog’s Performance

The number of live websites using Google Analytics to track performance is approaching the 30 million mark. That’s a lot of data. And while most ...

Author's avatar by Elise Dopson | Jun 10, 2024
The 10 Most Important Influencer Marketing KPIs Every Campaign Should Track
Marketing

The 10 Most Important Influencer Marketing KPIs Every Campaign Should Track

You’re trying to find a marketing channel that brings the best results for the cash you’re spending. Email, social media, SEO… Which should be your ...

Author's avatar by Elise Dopson | Jul 14, 2022
Here’s How to Use Ahrefs for SEO (According to 97 Marketers)
Marketing

Here’s How to Use Ahrefs for SEO (According to 97 Marketers)

Ahrefs is a comprehensive SEO tool, which makes it both a valuable addition to your marketing toolset and a beast to learn. To help you ...

Author's avatar by Jessica Greene | Sep 13, 2021
The 28 Advertising KPIs That Every Marketing Expert Should Track
Marketing

The 28 Advertising KPIs That Every Marketing Expert Should Track

ROAS, CPC, CPA, CTR, CPM: when you’re trying to measure your paid media performance, it’s easy to get lost in a sea of acronyms—and that’s ...

Author's avatar by Jessica Greene | Dec 4, 2024
The 19 Fundamental Content Marketing KPIs for Measuring ROI
KPIs & Metrics

The 19 Fundamental Content Marketing KPIs for Measuring ROI

It’s notoriously difficult to track the success of a content marketing strategy. Content marketing is viewed as a long-term strategy; it’s uncommon for a person ...

Author's avatar by Elise Dopson | Dec 13, 2022
New Integration: Track & Visualize Campaign Performance with Twitter Ads
KPIs & Metrics

New Integration: Track & Visualize Campaign Performance with Twitter Ads

Hi there, Twitter advertisers 👋 Today, we’re excited to announce our new integration with Twitter Ads, allowing you to track and visualize ad metrics on ...

Author's avatar by Tamara Omerovic | Apr 22, 2022
New Integration: Visualize Your Marketing & Sales Performance with SharpSpring
KPIs & Metrics

New Integration: Visualize Your Marketing & Sales Performance with SharpSpring

Hi there, SharpSpring customers 👋🏻 Today, we’re excited to announce our new integration with SharpSpring, allowing you to track and visualize leads, opportunities, opportunities won, ...

Author's avatar by Tamara Omerovic | Apr 22, 2022
The Most Effective Ways to Promote Your Online Store According to 25 Ecommerce Pros
Marketing

The Most Effective Ways to Promote Your Online Store According to 25 Ecommerce Pros

There are seemingly endless ways you can spend time promoting and growing your new online store. But for most e-commerce store owners, trying to tackle ...

Author's avatar by Jessica Greene | Nov 17, 2022
Combine Your Data with Data Calculations
KPIs & Metrics

Combine Your Data with Data Calculations

With Databox’s new Data Calculations feature, one of the most challenging aspects of performance tracking has just been made infinitely easier. As anyone who’s ever ...

Author's avatar by Gasper Vidovic | Sep 10, 2018
The Most-Popular MailChimp Email Marketing KPIs
Marketing

The Most-Popular MailChimp Email Marketing KPIs

Email is a vital part of nearly every marketer’s strategy. Fifty-nine percent of respondents to the just-released 2018 edition of Campaign Monitor’s Email Marketing Industry ...

Author's avatar by Laura MacPherson | Apr 23, 2024
How We Track Marketing and Sales KPIs With Databox + HubSpot [Case Study]
Marketing

How We Track Marketing and Sales KPIs With Databox + HubSpot [Case Study]

For many agencies, long-term clients are a true treasure. This is even more true for digital agencies. As the digital landscape shifts and organizations have ...

Author's avatar by Seth Fendley | May 17, 2022
5 HubSpot Smart Lists for Tracking Your Most Important Inbound Marketing Metrics
Marketing

5 HubSpot Smart Lists for Tracking Your Most Important Inbound Marketing Metrics

No two clients are ever the same. Maybe their needs call for a similar strategy—say, content that will help grow their businesses—but that doesn’t mean ...

Author's avatar by Meredith Desousa | Mar 4, 2021
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