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Blog category: Improving Performance
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Driving more discovery calls (π MTN #15)
Move The Needle
Jul 19
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Orchestrating Full-Funnel Growth (w/ Alina Vandenberghe, Chili Piper)
Metrics & Chill Podcast
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Dear Databox: How to Improve Facebook Ad ROAS
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Dear Databox: How Do I Increase Traffic to My B2B SaaS Site?
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Marketing
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How to Reduce Churn (w/ Asia Orangio, DemandMaven)
Metrics & Chill Podcast
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Should More B2B Companies Invest in Organic Instagram Content?
Marketing
Jul 11
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Essential GA4 Events for Optimizing Your SaaS Marketing Funnel
Marketing
Jul 6
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How to Drive Efficient Growth (w/ Brad Rosen, Sales Assembly)
Metrics & Chill Podcast
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Use data to grow by thinking like a Rev Ops pro (π MTN #14)
Move The Needle
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Dear Databox:
How to Increase the Volume of Discovery Calls?
Sales
Jul 4
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Strengthen Your B2B Brand: The Essential Guide to LinkedIn Employee Advocacy
Marketing
Jun 29
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The Ultimate Guide to Nonprofit Dashboards: Types, Use Cases, Top Metrics, Best Practices, and Examples
Analytics
Jun 27
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Drive Higher Intent Leads Through Your Site (π MTN #13)
Move The Needle
Jun 22
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Google Ads Benchmarks by Industry
Marketing
Jun 21
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BTB: YouTube for B2B (w/ Sam Oh, Ahrefs)
Metrics & Chill Podcast
Jun 21
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10 Common Data Quality Issues in Reporting and Best Practices to Overcome Them
Reporting
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21 KPIs and Metrics to Include in a Procurement KPI Dashboard
Reporting
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LinkedIn Ads CTR: What’s a Good One and How to Improve It?
Marketing
Jun 15
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Building A Demand-Focused Company (w/ Prashant Kaw, Helmur)
Metrics & Chill Podcast
Jun 14
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Restaurant KPI Dashboard: A Restaurant Owner’s Handbook on Measuring KPIs to Scale Business
Analytics
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How to Create an SEO Report for Your Client in 2023 (Templates Included)
Marketing
Jun 12
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9 Expert Ways to Find the Target Audience for Your Website in 2023
Marketing
Jun 12
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How Much Do Google Ads Cost? Understanding Google Ads Pricing in 2023
Marketing
Jun 8
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Top 20 Website KPIs and Metrics to Track in 2023 Β
Marketing
Jun 8
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Driving Predictable Demand (w/ John Short)
Metrics & Chill Podcast
Jun 7
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Driving Demand via YouTube (π MTN #12)
Move The Needle
Jun 5
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25 Sales Performance Metrics to Track for Maximizing Sales Potential
Sales
Jun 3
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12 KPIs and Metrics to Include in a Revenue Cycle KPI Dashboard to Measure Success
Analytics
Jun 1
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Stopping Revenue Leaks (w/ Sean Burke, Prometric)
Metrics & Chill Podcast
May 31
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8 Tips for Starting a YouTube Channel
Marketing
May 30
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Understanding the Cost of Advertising on LinkedIn in 2024
Marketing
May 25
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Drawing Insights From Your Customer’s Journey (w/ Sam Bowley)
Metrics & Chill Podcast
May 24
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Growing Your Company’s Newsletter (π MTN #11)
Move The Needle
May 23
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How to Use YouTube for Demand Creation and Product Education in B2B
Marketing
May 22
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A Complete Guide to Sales Call Reporting: Benefits, Best Practices, and Ready-to-Use Templates
Reporting
May 19
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Website Traffic Benchmarks by Industry
Analytics
May 18
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Building Trust By Answering Questions (w/ Marcus Sheridan)
Metrics & Chill Podcast
May 17
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20+ Ecommerce Statistics to Improve Your Online Storeβs Performance in 2023
Marketing
May 16
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Is Your Google Ads CPC Too High? 41 Experts Share How to Optimize It
Marketing
May 13
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Instagram Followers: How Many Does the Average Company Have and How Can They Get More
Marketing
May 11
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BTB: Growing B2B Newsletter Subscribers (w/ Tara Robertson)
Metrics & Chill Podcast
May 10
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Profitable LinkedIn Ads for $3k/mo? (π MTN #10)
Move The Needle
May 10
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What’s a Good Email List Size for B2B Businesses?
Marketing
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What Does TikTok Mean for the Future of Search-Related Content?
Marketing
May 4
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Driving Growth w/ Short & Long-Term Planning (w/ Amrita Mathur, Superside)
Metrics & Chill Podcast
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How to Grow Your B2B Newsletter? 6 Expert Strategies
Marketing
May 2
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BTB: Who Are Google Search Ads Best For? (w/ Silvio Perez)
Metrics & Chill Podcast
Apr 26
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More B2B Companies Are Turning To Influencers & Sponsorships (π MTN #09)
Move The Needle
Apr 26
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Google Ads Click-Through Rate (CTR): Expert Tips on How to Increase It & Benchmark Data to Assess Performance
Marketing
Apr 25
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How to Use LinkedIn Ads as a “Digital Billboard” to Accelerate Demand Creation
Marketing
Apr 24
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LinkedIn Ads Best Practices: 10 Tips for Running Successful Campaigns
Marketing
Apr 20
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Facebook Ads Benchmarks for Your Industry [Original Data]
Marketing
Apr 20
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Knowing & Serving Your Website Visitors (w/ Gaetano DiNardi)
Metrics & Chill Podcast
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Bootstrapping to $15m by finding product-market fit (π MTN #08)
Move The Needle
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Dental KPI Dashboard: 12 Metrics and KPIs to Track to Measure Your Dental Office Performance
Analytics
Apr 17
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Lead Conversion Rate: What Is a Good One and How to Optimize It?
Marketing
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Influencers, Sponsorships, or Ads: How Are B2B Companies Using Their Spend in 2023
Marketing
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BTB: Profitable LinkedIn Ads for $3k/mo? (w/ JD Garcia, Impactable)
Metrics & Chill Podcast
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Where Else Are Brands Advertising Amid Google and Facebook Ad Revenue Dips?
Marketing
Apr 10
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32 Prospecting Tips to Help You Book More Sales Meetings
Sales
Apr 9
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