Metrics & Chill Podcast

BTB: Growing B2B Newsletter Subscribers (w/ Tara Robertson)

In this episode, we explore how a B2B company can grow its newsletter subscribers, and tackle issues like send frequency, list maintenance, what content you write about, and more.

Jeremiah Rizzo on May 10, 2023 (last modified on April 17, 2023) • 0 minute Less than a minute read

In this episode, we explore how a B2B company can grow its newsletter subscribers, and tackle issues like send frequency, list maintenance, what content you write about, and more.

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Kyle Lacy shares a powerful framework to drive alignment across go-to-market team, so they aim at the same target together.

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Using Email to Improve Activations (w/ Casey Hill, ActiveCampaign)

In this episode, Casey Hill shares a 6-step framework to help you use email to improve activations during the onboarding phase.

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BTB: Offering the right services to the right customers (w/ Jen Spencer, SmartBug)

Jen Spencer (CEO of SmartBug) shares how they’ve grown by serving the right clients, with the right services, managed by the right team. Learn how this segmentation has been a huge factor in their success, and get insights you can use at your company.

Metrics & Chill Podcast   |  Aug 31