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Search Engine Marketing Reporting: Everything You Need to Know
Reporting

Search Engine Marketing Reporting: Everything You Need to Know

Does the mere thought of writing a Search Engine Marketing (SEM) report give you nightmares? If so, we’ve got good news! Like many people, you ...

Djordje Cvijovic's avatar by Djordje Cvijovic | Oct 5, 2022
Employer branding: Creating a strong team identity
People & Culture

Employer branding: Creating a strong team identity

Investing in company culture is something we have been seeing pop up for a while now, but it became much more visible in the past ...

Masa Sajko's avatar by Masa Sajko | Dec 1, 2022
How to Deal with Difficult Clients: Strategies Shared by 10 Agencies
Agencies

How to Deal with Difficult Clients: Strategies Shared by 10 Agencies

Pulling your hair and grinding your teeth as you think about how to deal with difficult clients? Admittedly, challenging clients can drive you bananas – ...

Masooma Memon's avatar by Masooma Memon | Apr 21, 2022
How to Set a Marketing Budget for a Small Business: 20 Tips
Marketing

How to Set a Marketing Budget for a Small Business: 20 Tips

Whether you are a brand new business or you’ve been around for two decades, the general process for setting a marketing budget looks similar.  This process ...

Jessica Malnik's avatar by Jessica Malnik | Mar 16, 2023
Acquisition vs Retention Marketing: Which One is More Important for Your Business?
Marketing

Acquisition vs Retention Marketing: Which One is More Important for Your Business?

We’ve all heard the statistics about how it is cheaper to retain an existing customer than it is to acquire a new one. Anytime you ...

Jessica Malnik's avatar by Jessica Malnik | Jun 10, 2024
How to Write a Great Inbound Marketing Report? Tips and Best Practices
Reporting

How to Write a Great Inbound Marketing Report? Tips and Best Practices

When it comes to growing a business through inbound marketing activities such as content marketing, blogging, SEO, and email marketing, reporting can basically be used ...

Djordje Cvijovic's avatar by Djordje Cvijovic | May 5, 2024
How to Write a Great Marketing Plan? Get Inspired By These 7 Marketing Report Examples
Reporting

How to Write a Great Marketing Plan? Get Inspired By These 7 Marketing Report Examples

Marketing plans are crucial to executing an effective marketing strategy. But they’re not easy to write – or read, for that matter. In order to ...

Djordje Cvijovic's avatar by Djordje Cvijovic | Mar 21, 2023
Data Insights: Best Practices for Extracting Insights from Data
Reporting

Data Insights: Best Practices for Extracting Insights from Data

Most companies are sitting on a mountain of useful product, sales, and customer data. However, just because you have the data doesn’t mean it is ...

Alexander B. Pavlinek's avatar by Alexander B. Pavlinek | Feb 26
Direct vs. Indirect Competition: Most Important Things You Can Learn from Monitoring Both
Marketing

Direct vs. Indirect Competition: Most Important Things You Can Learn from Monitoring Both

There are two secret keys to success with competitor analysis. One, never obsesses with (and directly copy) what your competitors are doing. And, two, look ...

Masooma Memon's avatar by Masooma Memon | Mar 20, 2023