Blog
Tips and advice joined in regular blog posts from experts at Databox on how to help your business focus on the things that really matter.
The 88 Books Every Marketer Should Read, According to 159 Marketing Pros
Experienced marketers know that marketing (and digital marketing in particular) is constantly evolving. It isn’t a field you spend 4 years studying in college and ...
by Kiera Abbamonte · Apr 24, 2024
36 Practical Tips for Writing A Great Sales Follow Up Email
We asked 98 people weigh in with their tips for how to craft a follow-up email that gets a response
by Jessica Malnik · Jun 15, 2024
The 13 Most Useful Google Search Console Tools, According to 50+ SEOs
We already know that marketers say that Google Search Console is one of the best free SEO tools. It has tons of metrics and insights ...
by Elise Dopson · Apr 17, 2023
30 Expert Google Analytics Tips for Beginners
You can’t manage what you don’t measure. When it comes to an understanding of what’s happening on your website, Google Analytics is a free, robust ...
by Jessica Malnik · Aug 17, 2023
The Best Email Newsletter Examples by Brand, Category, & Industry
Need a breather or a little inspiration? It may be as close as your email inbox. As marketers and creatives, connecting with other sources of ...
by Belynda Cianci · Jun 5, 2025
Vimeo’s Journey to Full-Service SaaS & One Million Paying Subscribers
Vimeo doesn’t have a brand awareness problem, but rather a change awareness problem. (So says CEO Anjali Sud.) They have 1 million paying customers, 90% of ...
by Tamara Omerovic · Dec 6, 2019
The 14 Best SEO Competitive Analysis Tools (and How to Use Them)
Data shows that 67% of all clicks go to the first five organic results. There’s pressure to land those positions for your business. But if ...
by Elise Dopson · Aug 19, 2021
18 B2B Content Marketing Examples That Every Team Can Draw Inspiration From
Content marketing costs up to 41% less per lead than paid search; it’s no wonder why so many of us are relying on it as ...
by Elise Dopson · May 17, 2024
The 3 Essentials for Properly Setting Up Google Analytics Conversion Tracking
Using Google Analytics to keep up to date with your website activity can be a valuable data tool when wielded properly. You can use it ...
by Belynda Cianci · Jun 3, 2025
How (and Why) ThriveHive Went All-In On Small, Local Businesses
Acquisition costs will be tough to keep down. Churn will be high. You need to build sales pipeline quickly, and… You can’t pay for it. ...
by Tamara Omerovic · Nov 26, 2019
Email Personalization: Tips, Tools, & The 6 Fundamentals For Success
Personal touches make all the difference in marketing. Untold thousands of marketing hours (and dollars) go into creating a personalized experience for every client, prospect, ...
by Belynda Cianci · Jun 3, 2025
How ActiveCampaign Grew to 80k Customers By Focusing On Product First
Maria Pergolino had never heard of ActiveCampaign. Which is funny, because Maria is a veteran marketing executive in the software space. She’s worked for other ...
by Tamara Omerovic · Dec 10, 2019
The 24 Best Online Marketing Courses For Growing Your Career
Marketing, and online marketing in particular, is always changing. It’s one of those industries where practitioners have to always be learning—or risk falling behind. With ...
by Kiera Abbamonte · Dec 1, 2021
Marketing Trends in 2020: Here’s Where 96 Marketers Will Devote Time & Budget Next Year
For most marketers, planning for the new year starts well in advance of glittery, NYE parties. But in order to plan for 2020, you have ...
by Kiera Abbamonte · Dec 3, 2021
Google Analytics for Ecommerce: 14 Tips for Measuring Your Online Store
Running an ecommerce store isn’t as simple as getting orders and fulfilling them. Sure, you’ll need to make sure the logistics run smoothly, and that ...
by Elise Dopson · Nov 24, 2022
Inside G2’s Explosive Growth with CMO Ryan Bonnici
Early on, Ryan Bonnici told his bosses at G2, “if I don’t hit the numbers, fire me.” He calls it naively confident, in that (at ...
by Tamara Omerovic · Nov 14, 2019
20 Must-Have Google Analytics Integrations That Marketers Rely On
In the digital marketing world, you can’t talk about analytics or reporting without talking about Google Analytics. It’s both the king and queen of web ...
by Kiera Abbamonte · Feb 23, 2023
The 40 Best HubSpot Integrations (Survey-Backed)
There are hundreds of third-party apps that integrate with HubSpot. And while it’s great to have lots of HubSpot integrations options, having too many gets ...
by Tamara Omerovic · Jun 3, 2025
The Most Valuable Customer Service Interview Questions for Gathering Customer Feedback
“The customer is always right.” It may be an old chestnut, but this idea remains one of the most powerful truths in sales and marketing. ...
by Belynda Cianci · Jan 20, 2022
Inside Tettra’s Long, Winding, and Persistent Path Toward Achieving Profitability
What’s the worst thing that can happen? That’s what Andy Cook asked himself when Tettra was about 2 weeks away from going out of business. ...
by Spela Mlekuz · Nov 8, 2019
20+ Google Analytics Reports, Metrics, & Tips for Measuring Your Blog’s Performance
The number of live websites using Google Analytics to track performance is approaching the 30 million mark. That’s a lot of data. And while most ...
by Elise Dopson · Jun 10, 2024