Tips and advice joined in regular blog posts from experts at Databox on how to help your business focus on the things that really matter.
“What gets measured, gets managed.” – Peter Drucker Sales management is not for the faint of heart. Not only are managers responsible for recruiting, retaining, ...
by Belynda Cianci · Apr 22, 2024
Elle Woulfe has been marketing technology solutions to marketers for close to 12 years. Eloqua, Lattice Engines and Path Factory are some of the notable ...
by Spela Mlekuz · Nov 1, 2019
If you have anything to do with your business’s website, you’ve probably either heard or said the phrase “SEO takes time” before. And it’s a ...
by Jessica Greene · Jan 20, 2023
Your competitors are speeding past you in the race for Google’s #1 organic position. How are they doing it? You might feel like you’ll need ...
by Elise Dopson · Nov 11, 2019
Listen, I know nothing about your personal finances. But, here’s what I do know––you don’t wait for paper statements to arrive by snail mail in ...
by Tamara Omerovic · May 4, 2024
Whether you’re marketing a brand new startup or a seasoned veteran, there’s no substitute for real customer feedback and research. After all, you can’t market ...
by Kiera Abbamonte · Apr 23, 2024
Imagine this: It’s 2008 and simply having a blog as a business is a massive competitive advantage. Ellie Mirman remembers. She was at HubSpot in ...
by Tamara Omerovic · Oct 25, 2019
SEO is tough to get right; there are over 200 ranking factors you’ll need to check off your list. That, combined with the thousands of ...
by Elise Dopson · Mar 16, 2023
In many ways, Software as a Service (SaaS) has radically changed the game for a lot of industries. The subscription-based pricing model of SaaS companies ...
by Kiera Abbamonte · Apr 24, 2024
It all starts with one metric, right? And then another. And another. And so on. But, when it comes to tracking performance, the process of ...
by Tamara Omerovic · Dec 1, 2021
Growth was pissing everybody off. It was 2016 and Kieran Flanagan was running marketing and growth for HubSpot’s freemium tools. But, growth as a discipline, ...
by Spela Mlekuz · Oct 20, 2019
In our most recent report, nearly 80% of respondents say video is the best content format for engagement on Facebook. That said, video is also ...
by Kiera Abbamonte · Apr 23, 2024
Imagine growing to 3 million users without a marketer on staff. Sounds like a dream, right? Well, have you heard of CloudApp? Judging by those user ...
by Spela Mlekuz · Sep 19, 2021
Subscribe to Ground Up in your favorite app and get the next episode in time for your morning commute 🙌🏻 For Justin Jackson, a great ...
by Spela Mlekuz · Sep 19, 2021
If you think that email is an oversaturated channel, you probably haven’t discovered these email marketing tips yet. Even in 2019, email is still one ...
by Tamara Omerovic · Jun 3, 2025
Did you know that the average marketer has 12 different tools in their back pocket? Whether you’re using them to automate your sales process or ...
by Elise Dopson · May 8, 2023
Subscribe to Ground Up in your favorite app and get the next episode in time for your morning commute 🙌🏻 You have no product. You have ...
by Spela Mlekuz · Sep 19, 2021
Your content is high-quality and you’ve earned tons of backlinks, but you’re still not ranking highly in search. You suspect that your site’s slow loading ...
by Jessica Greene · Apr 23, 2024
Optimizing organic landing pages, especially pages that rank well, are important for your company’s strategic SEO planning. Keeping track of top-ranking organic landing pages can ...
by Mark Schmukler · Oct 3, 2019
Subscribe to Ground Up in your favorite app and get the next episode in time for your morning commute 🙌🏻 Ben Jabbawy had an offer ...
by Spela Mlekuz · Sep 19, 2021
You’re trying to find a marketing channel that brings the best results for the cash you’re spending. Email, social media, SEO… Which should be your ...
by Elise Dopson · Jul 14, 2022