Blog
Tips and advice joined in regular blog posts from experts at Databox on how to help your business focus on the things that really matter.
The 11 Most-Tracked Google Analytics Metrics in GA4
Google Analytics metrics are essential for understanding your website’s performance and user behavior. If you used Universal Analytics (UA), you were familiar with its data ...
by Stefana Zaric · Mar 3
Lead Nurturing Strategy – Definition, Tips and How-Tos
Say you just planted a new flower in your garden – what would be some of the best practices to ensure it grows into a ...
by Filip Stojanovic · Sep 4, 2024
How to Write Data Analysis Reports in 9 Easy Steps
Imagine a bunch of bricks. They don’t have a purpose until you put them together into a house, do they? In business intelligence, data is ...
by Alexander B. Pavlinek · Feb 24
How to Write an Informal Business Report
The main problem with writing only formal reports in your company is that you won’t be able to quickly and efficiently communicate important urgent messages ...
by Filip Stojanovic · Feb 25
![How to Create a Bar Graph in Google Sheets [3 Easy Steps]](https://cdnwebsite.databox.com/wp-content/uploads/2017/07/14165129/AutomateReportingGifsBG-640x384.jpg)
How to Create a Bar Graph in Google Sheets [3 Easy Steps]
Look, while they’re certainly not the easiest way to consume information, most companies are still using spreadsheets in order to pull a lot of different ...
by Tamara Omerovic · Feb 24
<strong>Playmaker Spotlight: Aljaž Godec, Head of People & Culture</strong>
In Playmaker Spotlight, we get up close (and sometimes personal) with a valuable team member whose individual contributions shouldn’t be overlooked but instead used to ...
by Špela Jurič · May 29, 2024
How to Analyze Data in 2025 – A Step-by-Step Guide & Expert Tips
“Do you roll your eyes whenever you need to figure out exactly how to analyze data or create a comprehensive report? Research has shown that analyzing ...
by Alexander B. Pavlinek · Sep 2
12 Proven Ways to Encourage Customers to Write Reviews (According to 100+ Marketers)
It doesn’t matter if you run a B2B or B2C business, marketing agency or SaaS company, eCommerce shop, or local store: reviews are essential for ...
by Alexander B. Pavlinek · Jun 24, 2025
PPC Industry Benchmarks for 2024
Becoming profitable (and staying there) with PPC advertising is getting harder each year, especially for smaller businesses. And if you’re only relying on your own ...
by Nevena Rudan · May 7
KPIs vs. Metrics: Understanding the Differences
“KPIs, metrics, data points, targets, measures… how am I supposed to understand all of these things? Are these just some buzzwords that businesses throw around? ...
by Alexander B. Pavlinek · Feb 25
10 Best SEO Reporting Tools for 2024
What makes an SEO reporting tool the perfect fit for your business? Many SEO reporting tools can be complex and require time to learn to ...
by Stefana Zaric · Jun 5, 2025
Organic and Paid LinkedIn Performance Benchmarks by Industry for 2023
LinkedIn offers plenty of native analytics to creator accounts and ad owners, but if you don’t know how your performance compares to others, it’s hard ...
by Nevena Rudan · Sep 24
How to Use Google Search Console for SEO: A Complete Guide
What kind of content matters to your audience? How are they finding your website? Are there any technical SEO issues that you should see to? ...
by Alexander B. Pavlinek · Feb 24
BTB: Becoming a Successful Marketing Solopreneur (w/ Lauren Ryan, Coastal Consulting)
We go behind the benchmarks to learn how Lauren Ryan, owner of Coastal Consulting, transitioned from managing a team to serving as a niche solo ...
by Jeremiah Rizzo · Apr 9, 2024
What Is a Good Google Ads Conversion Rate and How to Improve It?
High competition and high costs of running Google ads can be intimidating for many business owners and turn them away from marketing their business this ...
by Alexander B. Pavlinek · Feb 25
5 Ways To Harness Our New Visualization Types
We’ve added new visualizations to Databox! These stunning new visuals will help you create dashboards that not only look great but also help you tell ...
by Monise Branca · Jan 9, 2024
New in Databox: Uncover Opportunities In Your Data With New Visualizations and More Powerful Charts
There will always be a place for spreadsheets in your business. But the right visualization can help you spot trends and opportunities you wouldn't have seen otherwise. And now, you can find the perfect visualization for each metric.
by Monise Branca · Jan 11, 2024
<strong>ChatGPT Models: Choosing the Right Fit for Databox Analytics</strong>
As we ventured into the realm of generative models to enhance our Performance Summary feature, the choice between GPT-3.5 and GPT-4 was pivotal. This blog unravels the comparison between the models and debates the decisions that shaped the release of our latest feature.
by Aleksej Milosevic · Feb 11, 2025
23 YouTube Statistics Marketers Need to Know In 2024
As the world’s largest video-sharing social platform with over 2 billion active monthly users, YouTube is the place to be if you’re looking to grow ...
by Filip Stojanovic · Jan 22
How to Create The Best Website Structure for SEO in 2023 (20+ Tips)
You can’t rank well in Google if its crawlers are unable to access your website. Sure, 404 errors and internal links have a part to ...
by Elise Dopson · Jul 7, 2024
What Is a KPI? Definition, Types, Examples and Best Practices
Have you heard this quote from Edwards Deming? – “In God we trust, all others bring data.” In today’s competitive landscape, if you’re not measuring ...
by Alexander B. Pavlinek · Feb 25