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15 Things You Will Learn From Analyzing Your Traffic Sources in Google Analytics
Google Analytics

15 Things You Will Learn From Analyzing Your Traffic Sources in Google Analytics

What percentage of your website’s traffic comes from Google searches vs social media platforms?  How much traffic comes to your website from paid Google, Facebook, ...

Author's avatar by Jessica Malnik | Apr 10
How to Improve Your Post Engagement on Facebook Ads
Marketing

How to Improve Your Post Engagement on Facebook Ads

Have you been running Facebook ads but aren’t seeing the engagement you hoped to get from them? It’s possible your ads are reaching lots of ...

Author's avatar by Masooma Memon | Apr 22, 2024
New Integration: Track Your Streaming Video Performance with Vimeo OTT + Databox
Product Updates

New Integration: Track Your Streaming Video Performance with Vimeo OTT + Databox

Hi there, Vimeo OTT users 👋 Today we’re excited to announce our new integration with Vimeo OTT, allowing you to track and visualize the performance ...

Author's avatar by Tamara Omerovic | Jun 26, 2020
How to Measure Blog Attribution Using Google Analytics
Google Analytics

How to Measure Blog Attribution Using Google Analytics

Measuring sales attribution from specific blog posts can be tricky. It’s why vast majority of marketers don’t consider themselves “successful” at measuring the ROI of ...

Author's avatar by Elise Dopson | Jun 10, 2024
Google Analytics Goals: 75 Marketers On How to Set & Use Goals in ‘GA’
Google Analytics

Google Analytics Goals: 75 Marketers On How to Set & Use Goals in ‘GA’

Goals are one of the most powerful features in Google Analytics. You can use goals to track everything from the number of people who watched ...

Author's avatar by Jessica Malnik | Nov 13, 2023
Facebook Ad Impressions: Definitions, Benchmarks, and Ways to Improve
Facebook Ads

Facebook Ad Impressions: Definitions, Benchmarks, and Ways to Improve

Your Facebook Ads dashboard has a ton of data for you to dive into. It shows you how many people visited your site from the ...

Author's avatar by Elise Dopson | Mar 28, 2023
How to Create & Measure Your Content Marketing Funnel
Marketing

How to Create & Measure Your Content Marketing Funnel

Confused as to why your content’s conversion rate is so poor? You’re publishing great content on a regular basis. But when you click through to ...

Author's avatar by Elise Dopson | May 2, 2024
MarketLauncher Cuts Reporting Costs in Half & Improves Goal Achievement by 17 Percent with Databox
Market Research

MarketLauncher Cuts Reporting Costs in Half & Improves Goal Achievement by 17 Percent with Databox

Managing the KPI progress of a 30+ member sales and marketing specialist team had become an intensive, time-consuming challenge for the management team at MarketLauncher. ...

Author's avatar by Belynda Cianci | Apr 20, 2022
How to Choose the Right Performance Metrics To Track for Your Business
Reporting

How to Choose the Right Performance Metrics To Track for Your Business

Have you ever received a Slack message like this…? We’ve all been asked for on-demand performance updates from our team, boss, client, or other stakeholders.  ...

Author's avatar by Kiera Abbamonte | Apr 19, 2022