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How Zapier Grew Signups and Activations from their Blog by 400 Percent in 1 Year
Leadership

How Zapier Grew Signups and Activations from their Blog by 400 Percent in 1 Year

A recent episode of the Metrics & Chill podcast saw John Bonini chat with Stephanie Donily, Head of Content & Communications over at Zapier. Stephanie ...

by Kiera Abbamonte | Feb 20, 2024
How to Forecast Sales Using HubSpot CRM & Databox
Goals & Forecasts

How to Forecast Sales Using HubSpot CRM & Databox

Hey everyone. Welcome to another episode of Data Snacks. Today, we’re talking about sales forecasting, specifically using your sales data from HubSpot CRM. In this ...

Tamara Omerovic's avatar by Tamara Omerovic | Dec 20, 2023
13 Expert Ways to Measure Sales Rep Productivity
Sales

13 Expert Ways to Measure Sales Rep Productivity

Did you know the average sales rep only spends 34% of their day selling? The rest of their time is spent on training, internal meetings, ...

Jessica Malnik's avatar by Jessica Malnik | Apr 9, 2024
Search vs Display Ads: Which Google Ads Network Should You Use?
Marketing

Search vs Display Ads: Which Google Ads Network Should You Use?

There are two heavy hitters in online ads: search and display ads. (If you were thinking Google and Facebook instead, you’d be right too) And ...

by Dann Albright | Dec 22, 2021
9 SEO Trends to Watch out for in 2021
Marketing

9 SEO Trends to Watch out for in 2021

Keeping up with SEO trends can be tough. You’d subscribe to a bunch of newsletters, follow dozens of industry influencers and blogs, and even join ...

Masooma Memon's avatar by Masooma Memon | Apr 6, 2023
10 Expert Tips for Measuring Content Attribution
KPIs & Metrics

10 Expert Tips for Measuring Content Attribution

So you’ve been pumping out content on a regular basis. Kudos to you! ? But does that content really meet your audience’s expectations? Does that ...

Masooma Memon's avatar by Masooma Memon | May 18, 2022
Client Onboarding Process: How to Successfully Onboard a New Client
Leadership

Client Onboarding Process: How to Successfully Onboard a New Client

Did you know that more than half (55%) of people say they’ve returned a product because they couldn’t figure exactly how to use it? That’s ...

Lily Ugbaja's avatar by Lily Ugbaja | May 12, 2022
Call Tracking: 9 Expert Ways to Track Inbound Calls
Sales

Call Tracking: 9 Expert Ways to Track Inbound Calls

From sales conversations to technical support, inbound calls are a standard part of doing business for most small businesses.  Providing a framework for how you ...

Jessica Malnik's avatar by Jessica Malnik | May 1, 2024
How ProductLed Used Activation to Boost MRR for a Client by 20 Percent
Leadership

How ProductLed Used Activation to Boost MRR for a Client by 20 Percent

Ramli John—Manager Director at ProductLed—chatted with John Bonini for a recent episode of the Metrics & Chill podcast. Ramli told John all about how ProductLed ...

by Kiera Abbamonte | Feb 20, 2024