Ok, it’s not just 2018. The cold email KPIs that matter now are the same as the ones for 2017 and even before then. What ...
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May 17, 2022
If you are solely measuring your sales reps based on number of opportunities created or deals closed, you stand little chance in helping them improve. Sure, that ...
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Dec 20, 2023
It’s that time of year. The painful ritual of creating an annual sales plan is upon us. This time of year is a mix of ...
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Jun 5, 2025
Perhaps you have heard the phrase: “In God we trust. All others must bring data” And it should be more reasonable than ever to expect ...
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Jul 22, 2025
Two days ago, I received a survey from my friends at two marketing agencies, MPull and We Are Marketing. It was on one of my favorite topics: ...
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Jun 23, 2017
The only reason to invest in HubSpot, or online marketing in general, is to generate more revenue. But, because HubSpot is such a broad platform ...
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Dec 13, 2021
It’s no secret that we live in a data-driven world, and that businesses of all shapes and sizes are trying to use data to measure ...
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May 12, 2022
SOC 2
