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Blog about Business Analytics, KPIs and product updates

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Case Study

How GK3 Capital Uses Databox to Drive Client Revenue Growth and Provide Better Advice on Strategic Marketing Activities

With Databox, GK3 Capital team has the ability to forecast industry pipelines, which helps the company make better data-driven decisions.

Allison Frieden Case Study Allison FriedenAllison Frieden   |  Nov 23

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Case Study

How Neverthink.tv Improved both Product & Content Development with Databox

Tracking your reach is one of the pivotal actions on the road to success in internet entertainment. With Databox, Neverthink.tv gets better insights and the ability to evolve and publish new content faster.

Allison Frieden Case Study   |  Nov 20

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Content Marketing

39 LinkedIn Video Tips to Boost Your Marketing Strategy

Looking for ways to boost your LinkedIn video marketing strategy? Check out 39 tips on creating LinkedIn video shared by more than 40 marketing experts.

Jessica Malnik Content Marketing   |  Nov 20

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Marketing

Create Better Google Ads with the Help of These 11 PPC Ad Copy Examples

Wondering what makes good ad copy? Check out these PPC ad copy examples and you’ll know instantly what differentiates a winning ad copy from one that flops.

Masooma Memon Marketing   |  Nov 19

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Marketing

18 Essential Things Every B2B Marketing Report Should Include

Not sure what to include in your B2B marketing reports? 28 marketing experts reveal the most essential things to add in a B2B marketing report.

Maham S. Chappal Marketing   |  Nov 17

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Content Marketing

21 Examples of High-Performing Pillar Pages To Draw Inspiration From

Hear from 45 SEO experts on pillar page examples you can replicate to strengthen your internal link structure and overall search rankings.

Elise Dopson Content Marketing   |  Nov 17

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Case Study

How Cookies Digital Uses Databox to Make Campaign Adjustments Quickly & Improve its Services

Since becoming customers, Databox has become an indispensable component of Cookies Digital’s 24/7 client quality assistance.

Allison Frieden Case Study   |  Nov 16

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Content Marketing

Make the Most of Your Content Marketing Budget with These 44 Tips

You can succeed at content marketing without spending a fortune. Nearly 70 content marketers share their tactics on how to do content marketing on a budget.

Jessica Malnik Content Marketing   |  Nov 16

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Marketing

13 Vital Things to Include in a B2C Marketing Report

Can’t decide what to include in your B2C marketing reports? 22 marketing pros weigh in on the most essential things to include in a B2C marketing report.

Maham S. Chappal Marketing   |  Nov 13

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Marketing

The 35 Most Effective Off-Page SEO Techniques (According to 98 SEOs)

Discover the 35 off-page SEO techniques that nearly 100 marketers use to build domain authority, earn backlinks, and drive more traffic to their sites.

Jessica Greene Marketing   |  Nov 13

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Marketing

23 Best B2B Lead Generation Tools for Getting More Targeted Leads

Looking to create a predictable lead generation machine? Nearly 40 marketers weigh in with their top B2B lead generation tools.

Jessica Malnik Marketing   |  Nov 12

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Marketing

18 Tried and Tested Tips for Writing a High-Converting Homepage Headline

Struggling to write a kickass homepage headline? 44 marketing pros weigh in with their tried and tested tips to write a high converting headline.

Maham S. Chappal Marketing   |  Nov 12

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Content Marketing

Use These 11 YouTube SEO Tips to Improve Your Search Rankings

Discover the tips that 47 marketers use to get their YouTube videos ranked higher in search, driving exponentially more views, likes, and subscribes.

Jessica Greene Content Marketing   |  Nov 12

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Marketing

14 Tips for Planning and Boosting Your PPC Campaign Performance

Looking to up your PPC game? Hear from our 50+ experts about types of PPC campaigns and how to boost your PPC campaign performance.

Archita Sharma Marketing   |  Nov 10

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Marketing

30 Free Link Building Tips for Building Links On Little-to-No Budget

Almost 40% of SEOs don’t have a budget for link building. In this guide, 80+ experts share how they build free backlinks to maximize their small (or lack of) budget.

Elise Dopson Marketing   |  Nov 9

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Content Marketing

53 Social Media Pros Explain the Art of Posting on LinkedIn

Want high engagement on LinkedIn posts and lots of leads? 53 social media pros explain their best tips on how to post on LinkedIn.

Maham S. Chappal Content Marketing   |  Nov 9

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Case Study

How Articulate Marketing Cut Reporting Time & Improved Client Retention with Databox

Learn how Databox helped Articulate Marketing reduce time spent on reports from 2 full days to only 2 hours, all while improving client retention and boosting employee morale.

Allison Frieden Case Study   |  Nov 6

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Marketing

22 Ways to Use Google Search Console Filters to Filter Data

Still haven’t tapped into the hidden data reserve that Google Search Console filters offer? Try these 22 ways to filter data and level up your SEO game.

Masooma Memon Marketing   |  Nov 6

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Content Marketing

23 Examples of Highly-Engaging Homepage Headlines

Not sure what makes a good headline? Dive into this guide packed with 23 copy headline examples and all the details you need to write an effective headline.

Masooma Memon Content Marketing   |  Nov 5

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Content Marketing

25 Tips for Updating Old Blog Posts for SEO & Boosting Organic Traffic

150+ marketers share tips for updating your old blog posts for SEO in order to improve the content, reading experience, and boost organic traffic.

Elise Dopson Content Marketing   |  Nov 3

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Marketing

49 SEO KPIs Every SEO Pro Should Track and Measure

We asked 129 SEOs to weigh in on the most important SEO KPIs for measuring success and search visibility. Here are the 49 SEO metrics they recommend.

Jessica Greene Marketing   |  Oct 30

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Case Study

How Nextiny Marketing Uses Databox to Create In-Depth Reports its Clients Can’t Get Anywhere Else

By pulling all the software its clients use into one place and using Data Calculations to build customized reports, Nextiny is creating in-depth reports its clients can’t get anywhere else.

Allison Frieden Case Study   |  Oct 29

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Content Marketing

25 Blog Title Examples That Get High Organic Search CTRs

Banging your head against the desk trying to come up with irresistible blog titles? Here are 25 examples with high CTR to inspire you.

Elise Dopson Content Marketing   |  Oct 29

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Case Study

How Stream Creative Cut Reporting Time by 75% and Improves Campaign Performance Faster

Stream Creative, a full-service marketing agency, now tracks all client performance in one place with Databox. This saves them time and allows the team to identify trends quickly and make improvements fast.

Allison Frieden Case Study   |  Oct 23

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Marketing

12 Tried and Tested Tips for Increasing your SaaS Average Deal Size

Wondering how to increase your SaaS average deal size? There’s more to increasing your deal size than increasing your price – try these 12 proven tactics.

Masooma Memon Marketing   |  Oct 20

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Marketing

B2C Lead Generation Strategy: Key Differences and Best Approaches

25 B2C marketers weigh in with their top lead generation approaches.

Jessica Malnik Marketing   |  Oct 19

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Marketing

What is a KPI? A Comprehensive Guide with Tips and Examples

A Key Performance Indicator (KPI) is a metric that signals how well a company is achieving important business objectives. Here’s how to set and track yours.

Avatar Marketing   |  Oct 19

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Case Study

How Hybrid Marketing Co. Offers More In-Depth Client Reporting While Saving Thousands Every Month

Before Databox, Hybrid Marketing Co. spent at least half a day per client on reporting. Find out how Databox helped them save up to $85,000 per year.

Allison Frieden Case Study   |  Oct 16

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Marketing

SEO vs. PPC – Which Strategy is Right for Your Business

Not sure whether to invest in PPC or SEO? 69 marketing professionals weigh in with their expert advice on how to choose the right strategy.

Maham S. Chappal Marketing   |  Oct 16

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Marketing

The 24 Best Keyword Tracking Tools (According to 107 SEOs)

Tracking keyword rankings manually is far too time-consuming. A better approach: use one of these keyword tracking tools recommended by 107 professional SEOs.

Jessica Greene Marketing   |  Oct 15

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Marketing

19 Examples of Successful Affiliate Marketing Campaigns

Looking to get into affiliate marketing? It doesn’t have to be overwhelming. Here are some affiliate marketing campaign examples to inspire you.

Jessica Malnik Marketing   |  Oct 14

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Marketing

14 Essential Things You Should Include in a Marketing Reporting Meeting

43 marketing professionals share insights on the 14 most important things to include in a marketing reporting meeting.

Maham S. Chappal Marketing   |  Oct 13

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Content Marketing

21 Examples of Stellar Services Page Copywriting

How do you write a service page that turns more visitors into buyers? We’re sharing almost two dozen examples of high-converting service pages below.

Jessica Malnik Content Marketing   |  Oct 12

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Marketing

Blogging for Lead Generation: 23 Best Ways to Generate Leads from Your Blog

Have you been thinking about blogging for lead generation lately? 23 content marketing pros share their best ways to generate leads from your blog.

Masooma Memon Marketing   |  Oct 12

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Case Study

How GMS Improved Achievement of Its Performance Goals by 30%

By centralizing all performance data in one place using Databox, the team at GMS was able to improve the achievement of its goals by 30%. Here’s how.

Belynda Cianci Case Study   |  Oct 9

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Marketing

20 Tips for Optimizing your Homepage for Search Engines

Homepage SEO doesn’t have to be overwhelming. 20 marketing and SEO pros weigh in with their tips on homepage optimization.

Masooma Memon Marketing   |  Oct 9

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Marketing

35 High-Converting Landing Page Examples + Lessons You Can Learn from Each

Want to learn from high-converting landing page examples? Dive into this guide packed with examples plus explanation of what’s so effective about each landing page.

Masooma Memon Marketing   |  Oct 2

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Case Study

How Taos Transitioned from Manual Reporting to Agile Marketing & Saved 10 Hours Every Week

With Databox, Taos is able to connect and track all of their performance data in one place. This enables them to spot trends and make adjustments in near real-time.

Belynda Cianci Case Study   |  Sep 30

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Marketing

12 Tips for Tracking and Measuring Your Influencer Marketing Campaigns

Don’t know which metrics to include in your influencer marketing reports? 30 social media marketers weigh in on how they define a successful campaign.

Jessica Malnik Marketing   |  Sep 28

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Content Marketing

52 Expert Tips for Managing Your Content Editorial Calendar Efficiently

Managing your content editorial calendar effectively is the key to keeping things working smoothly. Try these 54 expert tips to optimize your calendar and get the show running like a pro.

Masooma Memon Content Marketing   |  Sep 25

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Marketing

29 Ways to Improve your Facebook Ads Bid Strategy

Should you set bids for your campaigns or let Facebook automate the campaign delivery? Nearly 50 pros weigh in with their best Facebook bid strategy tips.

Jessica Malnik Marketing   |  Sep 24

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Agencies

37 Marketers Share Their Favorite Marketing Design Software

We polled 35 marketers to find the best marketing design software for creating assets for presentations and campaigns. Here are the 20 tools they recommend.

Avatar Agencies   |  Sep 23

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Case Study

How Arxus Makes Performance Data More Accessible & Now Hits 85% of Its Goals

Before Databox, Arxus struggled with accessing data & creating clear visuals. Now, they’re able to streamline their data with ease, save time and spot trends 80% faster.

Allison Frieden Case Study   |  Sep 23

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Databox Reports

The 10 Most-Tracked Google Analytics Metrics [Original Data]

We analyzed 50K+ data points to find the most important Google Analytics metrics. Here are the top 10, plus definitions for each metric and how to find them.

John Bonini Databox Reports   |  Sep 23

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Marketing

Shopify Guide: Best Shopify Features, Metrics & Tips for Dashboards & Reporting

Be it managing a Shopify Store for your E-Commerce business or running it for a client, this Shopify Guide will help you understand the best features to utilize, Shopify metrics to report on & expert tips on creating insightful dashboards.

Archita Sharma Marketing   |  Sep 22

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Content Marketing

23 Copywriting Tips for Improving the Effectiveness of Your Website

Looking to write website copy that converts? Nearly 45 copywriters weigh in with their top copywriting tips.

Jessica Malnik Content Marketing   |  Sep 21

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Case Study

How Harmon Brothers Increased Clients’ ROAS By Making Real-Time Improvements with Databox

Since becoming Databox customers, Harmon Brothers is able to spot client trends quickly, make necessary improvements, and improve ROI for everyone involved.

Belynda Cianci Case Study   |  Sep 17

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Marketing

21 Tips for Building a High-Converting eCommerce Funnel

Do you know which metrics to track in your eCommerce funnel to boost sales? 30 marketers weigh in with their top tips for increasing conversions.

Jessica Malnik Marketing   |  Sep 17

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Agencies

38 Digital Marketing Software Tools Top Agencies Recommend

What’s the best marketing software for your agency? We asked dozens of agencies to share their “must-have” tools––here are the 38 they recommend most.

Avatar Agencies   |  Sep 16

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Marketing

How to Set Long-Term Marketing Goals (And Actually Hit Them)

Do you avoid setting long-term marketing goals out of fear you won’t hit them? Here are tips from dozens of marketers on how to properly set goals.

Elise Dopson Marketing   |  Sep 16

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Marketing

Zapier Examples: 21 Zaps Every Marketing & Sales Team Should Try

Want to see some useful Zapier examples? Nearly 30 marketers and salespeople shared the most useful Zaps they have set up.

Jessica Malnik Marketing   |  Sep 11

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Case Study

How Russell Marketing Ditched Manual Reporting & Now Uses Real-Time Data to Improve Performance

Russell Marketing uses Databox to visualize the data on clients’ ads, audience, and conversions without the heavy lift of manually reporting data that often changes by the day.

Belynda Cianci Case Study   |  Sep 10

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Marketing

8 Ways to Get Started with Marketing Attribution

Where do leads and sales come from? In this post, dozens of marketers share their advice for getting marketing attribution right.

Archita Sharma Marketing   |  Sep 10

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Marketing

Will Increasing Your Facebook Ad Budget Increase Sales?

Will spending more money on Facebook ads increase your sales? Here, dozens of paid marketing experts share tips for optimizing your Facebook ad budget.

Avatar Marketing   |  Sep 9

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Marketing

Include These 16 Metrics in Your Email Marketing Reporting

Email reporting is about more than opens and clicks. We asked 35 email marketers to share the most important metrics to include in every email report.

Jessica Malnik Marketing   |  Sep 9

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Marketing

The 22 Email Marketing KPIs Every Campaign Should Be Measured On

How do you measure the success of email marketing? We surveyed over 40 email pros and these are the email marketing metrics they recommend tracking most.

Elise Dopson Marketing   |  Sep 9

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Marketing

26 Effective Ways for Improving Your Customer Retention Rate

Looking for ways to improve your customer retention rate? We asked 65+ marketers to share their best tips for retaining customers.

Jessica Malnik Marketing   |  Sep 3

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Marketing

Cleanup Your Bad CRM Data Like the Pros Do

Sixty-seven marketers share the best ways to combat dirty CRM data issues, so you can improve your marketing and sales effectiveness.

Belynda Cianci Marketing   |  Sep 2

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Case Study

How ClearPivot Used Databox to Shift From Manual Reporting to Real-Time Improvements

To fulfill the reporting needs of its fast-moving clients and the company’s own internal analytics, ClearPivot turned to Databox.

Belynda Cianci Case Study   |  Sep 1

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Marketing

13 Ways to Increase Your Company’s Share of Voice

Looking to increase your website’s visibility in search engines? Here’s are 13 proven ways for increasing your share of voice.

Archita Sharma Marketing   |  Sep 1

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Case Study

How Lone Fir Creative Uses Databox to Forecast, Set, & Achieve Agency & Client Goals

Since becoming customers, Databox has become an integral component of Lone Fir Creative’s service offering, enabling them to more effectively set and achieve goals for the agency and its clients.

Belynda Cianci Case Study   |  Aug 28