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Blog about Business Analytics, KPIs and product updates

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Agencies

37 Marketers Share Their Favorite Marketing Design Software

We polled 35 marketers to find the best marketing design software for creating assets for presentations and campaigns. Here are the 20 tools they recommend.

Avatar Agencies AvatarKevin Kononenko   |  Sep 23

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Case Study

How Arxus Makes Performance Data More Accessible & Now Hits 85% of Its Goals

Before Databox, Arxus struggled with accessing data & creating clear visuals. Now, they’re able to streamline their data with ease, save time and spot trends 80% faster.

Allison Frieden Case Study   |  Sep 23

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Databox Reports

The 10 Most-Tracked Google Analytics Metrics [Original Data]

We analyzed 50K+ data points to find the most important Google Analytics metrics. Here are the top 10, plus definitions for each metric and how to find them.

John Bonini Databox Reports   |  Sep 23

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Marketing

Shopify Guide: Best Shopify Features, Metrics & Tips for Dashboards & Reporting

Be it managing a Shopify Store for your E-Commerce business or running it for a client, this Shopify Guide will help you understand the best features to utilize, Shopify metrics to report on & expert tips on creating insightful dashboards.

Archita Sharma Marketing   |  Sep 22

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Content Marketing

23 Copywriting Tips for Improving the Effectiveness of Your Website

Looking to write website copy that converts? Nearly 45 copywriters weigh in with their top copywriting tips.

Jessica Malnik Content Marketing   |  Sep 21

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Case Study

How Harmon Brothers Increased Clients’ ROAS By Making Real-Time Improvements with Databox

Since becoming Databox customers, Harmon Brothers is able to spot client trends quickly, make necessary improvements, and improve ROI for everyone involved.

Belynda Cianci Case Study   |  Sep 17

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Marketing

21 Tips for Building a High-Converting eCommerce Funnel

Do you know which metrics to track in your eCommerce funnel to boost sales? 30 marketers weigh in with their top tips for increasing conversions.

Jessica Malnik Marketing   |  Sep 17

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Agencies

38 Digital Marketing Software Tools Top Agencies Recommend

What’s the best marketing software for your agency? We asked dozens of agencies to share their “must-have” tools––here are the 38 they recommend most.

Avatar Agencies   |  Sep 16

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Marketing

How to Set Long-Term Marketing Goals (And Actually Hit Them)

Do you avoid setting long-term marketing goals out of fear you won’t hit them? Here are tips from dozens of marketers on how to properly set goals.

Elise Dopson Marketing   |  Sep 16

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Marketing

Zapier Examples: 21 Zaps Every Marketing & Sales Team Should Try

Want to see some useful Zapier examples? Nearly 30 marketers and salespeople shared the most useful Zaps they have set up.

Jessica Malnik Marketing   |  Sep 11

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Case Study

How Russell Marketing Ditched Manual Reporting & Now Uses Real-Time Data to Improve Performance

Russell Marketing uses Databox to visualize the data on clients’ ads, audience, and conversions without the heavy lift of manually reporting data that often changes by the day.

Belynda Cianci Case Study   |  Sep 10

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Marketing

8 Ways to Get Started with Marketing Attribution

Where do leads and sales come from? In this post, dozens of marketers share their advice for getting marketing attribution right.

Archita Sharma Marketing   |  Sep 10

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Marketing

Will Increasing Your Facebook Ad Budget Increase Sales?

Will spending more money on Facebook ads increase your sales? Here, dozens of paid marketing experts share tips for optimizing your Facebook ad budget.

Avatar Marketing   |  Sep 9

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Marketing

Include These 16 Metrics in Your Email Marketing Reporting

Email reporting is about more than opens and clicks. We asked 35 email marketers to share the most important metrics to include in every email report.

Jessica Malnik Marketing   |  Sep 9

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Marketing

The 22 Email Marketing KPIs Every Campaign Should Be Measured On

How do you measure the success of email marketing? We surveyed over 40 email pros and these are the email marketing metrics they recommend tracking most.

Elise Dopson Marketing   |  Sep 9

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Marketing

26 Effective Ways for Improving Your Customer Retention Rate

Looking for ways to improve your customer retention rate? We asked 65+ marketers to share their best tips for retaining customers.

Jessica Malnik Marketing   |  Sep 3

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Marketing

Cleanup Your Bad CRM Data Like the Pros Do

Sixty-seven marketers share the best ways to combat dirty CRM data issues, so you can improve your marketing and sales effectiveness.

Belynda Cianci Marketing   |  Sep 2

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Case Study

How ClearPivot Used Databox to Shift From Manual Reporting to Real-Time Improvements

To fulfill the reporting needs of its fast-moving clients and the company’s own internal analytics, ClearPivot turned to Databox.

Belynda Cianci Case Study   |  Sep 1

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Marketing

13 Ways to Increase Your Company’s Share of Voice

Looking to increase your website’s visibility in search engines? Here’s are 13 proven ways for increasing your share of voice.

Archita Sharma Marketing   |  Sep 1

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Case Study

How Lone Fir Creative Uses Databox to Forecast, Set, & Achieve Agency & Client Goals

Since becoming customers, Databox has become an integral component of Lone Fir Creative’s service offering, enabling them to more effectively set and achieve goals for the agency and its clients.

Belynda Cianci Case Study   |  Aug 28

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Marketing

How Do You Track Affiliate Marketing? Start With These 17 KPIs

How do you measure your affiliate marketing strategy? We surveyed over 25 affiliate pros to find out what metrics they are tracking.

Jessica Malnik Marketing   |  Aug 27

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Marketing

34 Marketing Metrics to Include in Every Marketing Report

Which metrics should you include in a marketing report? More than 60 marketing leaders weigh in on the most important ones to include and why.

Masooma Memon Marketing   |  Aug 26

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Marketing

The 13 Most Important Facebook Ads Metrics for Measuring ROI

We asked 35+ marketers to share their most important Facebook Ad metrics for measuring campaign performance. Here were the most common responses.

Masooma Memon Marketing   |  Aug 21

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Marketing

28 Techniques for Increasing the Number of Referring Domains to Your Website

Trying to increase the number of referring domains to your site? Dive into this guide to learn 28 proven tips to do so — all from the experts.

Masooma Memon Marketing   |  Aug 19

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Case Study

How Auden Digital Uses Real-Time Data from Databox to Manage & Improve its Sales Pipeline

Auden Digital, a Databox Premier Partner, shares how Databox saves them hours (per client!) of reporting time every month and how its sales team leverages data to improve sales pipeline.

Belynda Cianci Case Study   |  Aug 18

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Marketing

24 Ways to Increase Your Mobile App Conversion Rate

Nearly 40 mobile marketers weigh in with their top strategies and tactics for increasing mobile app conversion rates.

Jessica Malnik Marketing   |  Aug 18

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Marketing

The 16 Best White-Label Marketing Software Agencies Recommend

Here’s a list of 16 white-label marketing software that marketing agencies recommend most, including marketing automation, reporting, and more.

Archita Sharma Marketing   |  Aug 13

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Marketing

Marketing Attribution Tools: 14 Tools Our Readers Recommend

Is the variety of marketing attribution tools confusing you? Find the best pick for your company from this expert list of marketing attribution tools.

Masooma Memon Marketing   |  Aug 11

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Case Study

How CTGlobal Quadrupled Brand Engagement Using Databox

CTGlobal, a team of engineers, salespeople, and specialists needed a tool that would allow them to work efficiently and empowered their clients at the same time.

Belynda Cianci Case Study   |  Aug 10

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Marketing

37 Ways High-Ranking Marketers Improve Their Website Domain Authority

From publishing great content to generating quality backlinks, here are the strategies effective marketers and SEOs use to improve their website domain authority.

Maham S. Chappal Marketing   |  Aug 7

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Marketing

23 Effective Ways to Reduce Email Unsubscribes

What factors contribute to the most unsubscribes? Over 50 email marketers weigh in with their top tactics for lowering the unsubscribe rate.

Jessica Malnik Marketing   |  Aug 6

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Case Study

How Yalla Baby Box Uses Databox To Take Action Faster & Hit Daily Goals

While Yalla Baby Box helps mums and dads they realized they also need help themselves — with tracking data from over half a dozen data sources and eliminating the manual work needed for it. With Databox, they’re now working faster and smarter.

Belynda Cianci Case Study   |  Aug 5

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Marketing

Dwell Time for SEO: What It Means & 25 Ways to Improve It

Not sure why your audience isn’t spending time on your pages? Try these 25 proven tips to improve dwell today and get more people to stay on your site.

Masooma Memon Marketing   |  Aug 5

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Marketing

10 Tips for Executing a Cost-Effective Google Ads Bidding Strategy

Looking to utilize your budget for maximum ROI & executing a cost-effective Google Ads Bidding Strategy? Skim through this guide and you’ll know what to implement.

Archita Sharma Marketing   |  Aug 4

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Marketing

29 Ways to Improve Your Search Position in Google Search Results

Having a hard time understanding search position and how to improve your pages’ positioning? Dive into this in-depth guide to find your answers.

Masooma Memon Marketing   |  Aug 3

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Marketing

15 Tips for a Lower Facebook Ad Frequency and Higher Relevance Score

High ad frequencies can lead to low relevance scores and Facebook serving your ad to fewer people. Here’s how to avoid the trappings of a too-high frequency.

Jessica Greene Marketing   |  Jul 29

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Marketing

11 Free Plug-and-Play Marketing Report Templates You Can Use Right Now

Looking for examples for creating your next marketing report? Here’s everything you need, including plug-and-play marketing reports, for your next meeting.

Avatar Marketing   |  Jul 29

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Marketing

What’s the Average CTR for Facebook Ads, and How Do You Improve It?

30+ advertising professionals share their average click-through rate (CTR) for Facebook ads—as well as the tactics that work for improving it.

Avatar Marketing   |  Jul 29

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Marketing

46 Tips for Writing A Cold Email That Actually Gets A Response

What’s cold email? How do you track it? Nearly 90 marketers weigh in and share their approach to writing cold emails that convert.

Jessica Malnik Marketing   |  Jul 29

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Case Study

How TelemetryTV Used Databox to Cut Reporting Time, Reduce Meetings, & Make Improvements Faster

TelemetryTV needed something simple and fast to track performance and share results. Now, with Databox, they spend more time making meaningful adjustments.

Belynda Cianci Case Study   |  Jul 28

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Marketing

Blog SEO: 39 Expert Tips for Optimizing Your Blog Posts for SEO

Want to increase the search visibility of your blog posts? Over 100 SEO experts shared their best tips for optimizing every blog post for search engines.

Masooma Memon Marketing   |  Jul 28

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Marketing

What’s a Good Funnel Conversion Rate? (& Tips for Calculating & Improving Yours)

Wondering how to boost your funnel conversion rates and increase sales? 20+ experts share their most effective tips in this report.

Maham S. Chappal Marketing   |  Jul 28

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Marketing

The Best Social Media Platforms for Business According to 30+ Experts

Which social media platform drives the highest quality traffic? 30+ marketers give their expert advice on which social media platform works best for them.

Maham S. Chappal Marketing   |  Jul 27

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Marketing

9 Ways to Optimize Your Ecommerce Store’s Conversion Rate by Traffic Source

Which traffic sources convert shoppers best? In this guide, 20+ experts share ways for optimizing each traffic source to improve ecommerce conversion rates.

Elise Dopson Marketing   |  Jul 23

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Marketing

Add-to-Cart Conversion Rate: 31 Proven Ways for Improving Yours Now

What is add-to-cart conversion rate and how do you improve yours? Nearly 60 ecommerce pros share their top tips for improving your store’s conversion rates.

Jessica Malnik Marketing   |  Jul 22

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Case Study

How Elenas Used Databox to Triple Retention & Decrease Order Cancellations by 47%

Elenas needed a solution to track their complex data metrics and use those insights to empower the team to increase retention and improve the business.

Belynda Cianci Case Study   |  Jul 20

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Marketing

Calculating Marketing ROI: 7 Popular Formulas + Reporting Tips

Sure, we know return on marketing investment is critical to track and monitor. But, how? Here’s how 30+ experts track theirs.

Elise Dopson Marketing   |  Jul 20

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Case Study

How You&Co Spends Less Time in Meetings & More Time Hitting Client KPIs

You&Co needed a way to communicate metrics and goals to clients, and across the team, quickly and effectively. With Databox, they’re doing that and more.

Belynda Cianci Case Study   |  Jul 15

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Marketing

Facebook CPC: 17 Ways to Reduce Your Advertising Costs on Facebook

63% of the advertisers we polled here report a cost-per-click (CPC) on Facebook of less than $1. Here’s how they reduce costs.

Jessica Malnik Marketing   |  Jul 15

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Marketing

11 Proven Ways to Reduce Your Facebook Ad CPM

Dozens of marketers share tips for reducing your Facebook Ad CPM, including ways for increasing your relevance score, improving targeting, and more.

Masooma Memon Marketing   |  Jul 14

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Marketing

16 Google Analytics Custom Dimensions for Tracking Your Ecommerce Store

Want to dig deeper into the performance of your ecommerce store? Here are 16 Google Analytics custom dimensions others recommend using.

Jessica Malnik Marketing   |  Jul 14

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Analytics

15 Google Analytics Dashboards That Have Helped Over 1 Million People (And How to Use Them)

Start using these 15 Google Analytics dashboards instantly to analyze your website data with the same metrics that top agencies and consultants use.

Avatar Analytics   |  Jul 9

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Case Study

How Sellian Moved to Real-Time Client Reporting & Cut Reporting Costs in Half

Showing results and delivering great value to their clients is what Sellian is striving for. With Databox they’re even more data-driven, more agile, more responsive.

Belynda Cianci Case Study   |  Jul 8

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Marketing

The 11 Best Pipedrive CRM Features According to Sales Pros

Do you use Pipedrive to track your sales pipeline? Here are 11 of the best Pipedrive features that can help your sales team close more deals.

Elise Dopson Marketing   |  Jul 8

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Analytics

18 Plays for Tracking Your Content Marketing Using Google Analytics

Tracking the performance of your content marketing doesn’t have to be complicated. In this guide, 30+ experts share how they do it with Google Analytics.

Elise Dopson Analytics   |  Jul 7

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Marketing

Increase Your Landing Page Conversion Rates with These 18 Proven Plays

Not sure what’s an ideal landing page conversion rate? Finding it hard to improve your landing page conversion rates? Get your answers here with 18 proven tactics from 60+ experts.

Masooma Memon Marketing   |  Jul 6

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Marketing

Google Ads Click-Through Rate (CTR): What’s Considered “Good” and How Can You Increase It?

What’s a good click-through rate (CTR) on Google Ads? How do you increase your Google Ads CTR? 88 paid marketers offer their expert advice in this report.

Elise Dopson Marketing   |  Jul 6

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Marketing

15 Things You Will Learn From Analyzing Your Traffic Sources in Google Analytics

What can be learned from analyzing your website traffic sources in Google Analytics? More than 65 marketers share their most valuable insights here.

Jessica Malnik Marketing   |  Jul 2

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Marketing

The 25 Most Powerful SEMrush Features for Improving Your Search Rankings

What’s SEMrush and which features work best for tracking and improving your search rankings? More than 60 marketers share their thoughts and experiences.

Jessica Malnik Marketing   |  Jul 1

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Marketing

How to Improve Your Post Engagement on Facebook Ads

Struggling to get engagement on your Facebook ads? Learn how 45+ Facebook ad experts are driving engagement with these easy to try tactics.

Masooma Memon Marketing   |  Jun 30

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Analytics

How to Measure Blog Attribution Using Google Analytics

Struggling to see how your blog posts contribute to leads and sales? Here’s how 20 content marketers use Google Analytics to measure blog attribution.

Elise Dopson Analytics   |  Jun 25