Marketing
Approaches, tactics and advice for marketers
Editor's Picks
Reporting
Marketing Reporting: The KPIs, Reports, & Dashboard Templates You Need to Get Started
Reporting on marketing performance is a critical skill that any marketer––from leadership to individual contributors––needs in order to convey the value of their work. In ...
![Organic and Paid CTR Industry Benchmarks for 2023 [ORIGINAL DATA]](https://cdnwebsite.databox.com/wp-content/uploads/2023/09/28050418/organicpaid-cover%402x-1000x523.png)
Latest Posts
![Organic vs. Paid Social Media Strategies: Which Are Better for Achieving Marketing Goals? [Insights from 100+ Experts]](https://cdnwebsite.databox.com/wp-content/uploads/2020/07/17021427/google-ads-goals-1000x563.png)
Marketing
Organic vs. Paid Social Media Strategies: Which Are Better for Achieving Marketing Goals? [Insights from 100+ Experts]
Organic vs. Paid Social Media Strategies: Which Are Better for Achieving Marketing Goals? Are you pouring thousands into paid social media ads while your organic ...
Marketing
How to Use Video Analytics to Refine Your Content Strategy
Video marketing is pretty much a requirement today. 91% of businesses made it a part of their content mix in 2024 and 90% reported a ...
LinkedIn
I Used LinkedIn Ads to Get $4.40 Webinar Leads – Here’s How
Learn how LinkedIn Ads can generate high-quality webinar leads for just $4.40 each—well below the platform’s average cost. See the strategy that turned $875 in ad spend into nearly $3,000 in sales.
Marketing
The Ultimate Guide to Social Media Analytics in 2025
You wouldn’t run a business without tracking revenue, so why treat your social media strategy any differently? Every post, ad, and campaign needs to be ...
Marketing
5 Best PPC Analysis Tools for 2025
Are your PPC ads delivering results or just draining your budget? With the average conversion rate for PPC ads sitting at just 3.2%, it’s clear ...
Marketing
Strategies for Effective Influencer Marketing in B2B Companies (Based on 45+ Expert Insights)
Is your B2B company still stuck thinking influencer marketing is just for B2C brands? Once considered purely a B2C play, influencer marketing is becoming increasingly ...
Marketing
Rethinking Content Creation: The Impact of Google’s SEO Leak
If you’ve followed SEO developments this year, you’re likely familiar with the buzz surrounding Google’s SEO leak back in March. These revelations have sent ripples ...
Marketing
Top 12 Social Media Management Tools for 2025
Did you know that 52% of marketers say maintaining an active presence across multiple social media platforms was their biggest challenge in 2024? With billions ...
Marketing
How to Measure Video Success with 10 Key Performance Metrics
Planning and creating engaging video content is half the battle when it comes to building a successful YouTube channel. Whether you’re managing your personal account ...
Marketing
Are LinkedIn Ads “Too Expensive” and How to Improve Their Effectiveness? Insights from 100+ Companies
Oh, LinkedIn Ads are just too goddamn expensive! How many times have you heard this—or even thought it yourself? It’s a common complaint, and not ...
![What Email Marketing Strategies Work Best for Businesses? [Insights from 85 Companies]](https://cdnwebsite.databox.com/wp-content/uploads/2021/08/23060955/email-subject-lines-for-sales-prospecting-1000x563.jpg)
Marketing
What Email Marketing Strategies Work Best for Businesses? [Insights from 85 Companies]
It’s common advice to experiment with your email marketing strategy to see what works for your business. But, with so many options to try, it ...
Hubspot
Best HubSpot Integrations: Insights from 50+ Companies on Tools, Usage, and Benefits
HubSpot is powerful, but let’s be honest—it’s not a solo act. Whether it’s streamlining marketing campaigns, automating sales processes, or centralizing customer data, the right ...
Build your first dashboard in 5 minutes or less
Easy-to-use analytics for growing businesses
2025 © Databox, Inc. All Rights Reserved.